Sandeep Bakhshi has served as MD and CEO of ICICI Bank since October 2018

e4m Staff Jan 19, 2026 10:27 AM

Raj Kumar Goel has been appointed as Chief Information Commissioner

e4m Staff Dec 15, 2025 12:01 PM

Ashutosh Chaturvedi serves as the Editor-in-Chief of Prabhat Khabar

e4m Staff Dec 15, 2025 9:26 AM

She joins Publicis Groupe from BookMyShow, where she spent seven years leading PR and corporate communications across India, Southeast Asia, and the UAE

e4m Staff Nov 19, 2025 10:10 AM

The campaign nudges audiences towards timely action

e4m Staff Sep 29, 2025 4:45 PM

Sheena Kapoor, Head – Marketing, Corp Comm & CSR, ICICI Lombard, talks about the perception of insurance as a low involvement category and how the role of a marketer is both challenging and exciting 

Anushka Roy Choudhary and Ananya Patil Sep 19, 2025 12:44 PM

Dr Tom Bradicich presently serves as an Independent Director on the Board of parent company, Sify Technologies Limited

e4m Staff Aug 26, 2025 4:23 PM

It has been celebrated for its disruptive, gaming-inspired approach to reimagining insurance communication, a bold departure from traditional industry norms

e4m Staff Jan 21, 2025 6:05 PM

Srirang has been serving as Joint Managing Director of ICICI Direct since May 2024

e4m Staff Nov 14, 2024 12:37 PM

After months of uncertainty, the CIC finally approved the $8.5 billion merger between Reliance and Walt Disney on Wednesday

e4m Desk Aug 28, 2024 7:29 PM

Wojcicki, who led YouTube from 2014 to 2023, died of lung cancer

e4m Desk Aug 10, 2024 12:52 PM

The advertisement addresses the dilemma of a confused investor overwhelmed by the abundance of investment information available.

e4m Staff Jun 10, 2024 4:23 PM

The film has been launched in over 1200 cinema screens across India

e4m Staff May 14, 2024 4:38 PM

‘Sapno ki Kishte’ is the brand’s International Women's Day campaign

e4m Staff Mar 5, 2024 3:29 PM

The campaign has been conceived and scripted by Leo Burnett

e4m Staff Mar 4, 2024 1:41 PM

This campaign by Ogilvy is part of ICICI Lombard’s comprehensive strategy with an integrated mass media approach

e4m Staff Feb 22, 2024 3:53 PM

The campaign, conceived by Vector Brand Solutions, emphasizes inclusivity and balance in one’s financial objectives

e4m Staff Jan 31, 2024 5:52 PM

The new campaign #KisneKhaya features a staged-reality film that shows participants how their savings are silently consumed by inflation

e4m Staff Dec 27, 2023 3:41 PM

The campaign will be out on the company’s digital channels

e4m Staff Nov 8, 2023 2:12 PM

He replaces Bhargav Dasgupta who resigned on September 21

e4m Staff Sep 25, 2023 8:54 AM

The new Father's Day ad from the brand lauds the role of dads as a financial guide

exchange4media Staff Jun 19, 2023 11:11 AM

Gupta was previously the SVP & CEO of lending business at Paytm

e4m Desk May 17, 2023 9:13 AM

While Musk hasn't revealed any names, it is reported that Comcast NBCUniversal’s Linda Yaccarino could be the new Twitter chief

exchange4media Staff May 12, 2023 8:13 AM

The campaign will reach the masses via a TVC mainly broadcasted across digital channels

exchange4media Staff Apr 17, 2023 4:44 PM

The petition was filed on April 10

exchange4media Staff Apr 11, 2023 6:53 PM

Sheena Kapoor, Head Marketing, Corporate Comm & CSR-ICICI Lombard on the brand’s approach towards advertising and how TV news gives brands access to consumers

NATIVE CONTENT Apr 10, 2023 9:02 AM

Phase 2 of the company's #UnbelievableButTrue campaign highlights its Health AdvantEdge Plus & Befit health insurance cover offers

exchange4media Staff Mar 29, 2023 1:12 PM

Mohan is a long-term deputy of Wojcicki and was always considered a frontrunner for the post

exchange4media Staff Feb 17, 2023 7:43 AM

Manish Dubey, CMO, ICICI Prudential Life Insurance, speaks to e4m on how the brand is taking digital marketing channels to the next level of experience

Tanzila Shaikh Jan 17, 2023 8:54 AM

Yadav has been roped in as the face of the company's new digital-first campaign

exchange4media Staff Jan 8, 2023 1:00 PM

Brand to launch new digital-first campaign with the cricketer

exchange4media Staff Jan 5, 2023 6:15 PM

‘Get Some Sun’, now in its 7th edition, covers the 7 wonders of the world, the remarkable travel journeys of influencers while building awareness about international travel insurance

exchange4media Staff Dec 26, 2022 5:44 PM

A look at how the portrayal of men and masculinity in ads has undergone a sea change over the years

Sandhya Raghavan Nov 18, 2022 9:08 AM

On Thursdays, we revisit old ads to see how much has changed in ad sensibilities over the years

Sandhya Raghavan Nov 17, 2022 8:42 AM

ICICIDirect Markets’ app has teamed up with ‘NEXT by Rediffusion’ to launch its cutting-edge features to aid the millennials to start investing in an easy and smart way

exchange4media Staff Nov 14, 2022 5:45 PM

The Chief Marketing Officer of ICICI Prudential Life Insurance speaks on the changes in the insurance industry post-pandemic, tech making inroads into marketing, the power of social media and more

Kanchan Srivastava Sep 5, 2022 8:58 AM

Behari was earlier the Head at ICICI Amazon Credit Card Partnership

exchange4media Staff Jul 5, 2022 3:50 PM

The platform provides information regarding a host of value-added services related to higher studies in India and abroad, eliminating the need to contact multiple stakeholders

exchange4media Staff Jun 23, 2022 12:08 PM

Prior to this, Chandwani was associated with ICICI Bank as Senior Manager - Corporate Communications

exchange4media Staff Apr 28, 2022 11:10 AM

The bank is offering CSK fans a co-branded credit card

exchange4media Staff Mar 23, 2022 1:07 PM

The campaign is a part of an investor education initiative and is live across media platforms such as TV, digital, social, performance and OTT to spread the awareness

exchange4media Staff Feb 21, 2022 2:25 PM

In this role, Kapoor will focus on developing and strengthening corporate advertising and branding, and customer-oriented awareness strategies, across all company product lines

exchange4media Staff Jan 25, 2022 4:00 PM

The 'Agar taiyaari sahi ho, toh jeet pakki hai' campaign has been rolled out digitally and across various social media platforms

exchange4media Staff Nov 13, 2021 8:47 AM

The past two weeks were all about the use of creativity in festive campaigns, ambassadors in new avatars and brand messaging

Mansi Sharma Oct 25, 2021 8:38 AM

The digital campaign highlights the newly launched ‘Cal Scan’ (calorie scan) feature in its IL TakeCare app

exchange4media Staff Sep 28, 2021 3:35 PM

DiCicco, Senior Manager- International Expansion, Snap Inc, spoke about the company's progress in India and how it has become a preferred platform for Indian brands

Javed Farooqui Jul 13, 2021 8:19 AM

With the world’s most popular football property, Premier League set for an August 14 kick off, we take a closer look at the platform and examine what the property and its fans have to offer brands 

Christina Moniz Jul 12, 2021 5:14 PM

Shah will report to Vivek Malhotra, Group Chief Marketing Officer

exchange4media Staff Jul 2, 2021 7:03 PM

Sujatha V Kumar, Head of Marketing for India & South Asia, Visa, discusses the campaigns, RBI’s new guidelines for contactless card payments and the future of banking

Anjana Naskar Jun 3, 2021 8:29 AM

At the Pitch CMO 2021 Summit, DiCicco, the Sr. Manager, International Expansion at Snap Inc., made a strong case for brands to have a 'camera strategy'

exchange4media Staff May 31, 2021 9:01 AM