cars24

Ogilvy wins creative mandate for CARS24

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The business will be handled out of the agency’s Gurugram office

exchange4media Staff Aug 1, 2020 8:40 AM

Lowe Lintas’ CARS24 campaign fields M S Dhoni in many avatars

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The integrated campaign has been conceived by Lowe Lintas Delhi

exchange4media Staff Jul 20, 2020 1:24 PM

MS Dhoni may be off the field but not off endorsements

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With speculations surrounding the ace cricketer's retirement, experts opine whether brand Dhoni will continue to sustain

Anjali Thakur Jan 21, 2020 9:19 AM

CARS24 launches new campaign #Mentenance to inspire men to choose healthy living

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Under this social media campaign, CARS24 spoke to some male employees and conducted photo shoots of ‘Healthy, Fit and Happy Men’

exchange4media Staff Nov 23, 2019 11:43 AM

M S Dhoni is new brand ambassador for CARS24

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A new series of TVCs has also been launched with the core idea as ‘Car bechni ho, toh CARS24’

exchange4media Staff Aug 13, 2019 2:40 PM

For Gajendra Jangid, a perfect weekend means spending time with family

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ChillOut: Gajendra Jangid, Co-founder and CMO of Cars24, is a fitness enthusiast, a voracious reader and a 'Game of Thrones' fan

exchange4media Staff Jul 13, 2019 7:55 AM

Digital brands take the lead this ICC World Cup

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Digital brands have pushed in big money into cricket. Spending on TV and digital platforms alike, they have announced their arrival as major players in the advertising scene

Shikha Paliwal Jul 8, 2019 8:46 AM

Cars24 has grown 3x from 2018-19: Gajendra Jangid, Co-founder & CMO

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Gajendra Jangid, Co-founder & CMO, Cars24, tells us that the marketing mix for the company for the remaining year is offline as well online

Anjali Thakur Jun 25, 2019 8:43 AM

Emotions play key role in a consumer’s brand choices: Experts

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Industry experts talk about brands such as Tata Sky, Horlicks and Cars24 tapping the emotional quotient, how it boosts sales, and the demographic research needed to put together such campaigns

Shweta Raaj Singh May 21, 2019 9:33 AM

‘We don’t buy used cars. We buy your car’, says CARS24 in its new campaign

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With the two new films, CARS24 moves conversation around selling a car from a purely transactional experience to a more emotional and memorable one

exchange4media Staff Mar 2, 2019 8:50 AM

Used car dealers spend heavily on advertising as market tipped to grow rapidly

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The automobile industry on an average is growing in single digits but the pre-owned car market is growing at more than 15% per annum

Dolly Mahayan Feb 19, 2019 9:04 AM

IBC: With supply leadership, can build a business worth billions: Vikram Chopra, CARS24

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At the India Brand Conclave, the CEO explains how they are building one of India’s biggest auto businesses on the back of used cars

exchange4media Staff Nov 29, 2018 3:59 PM

India Brand Conclave 2018: Brand experts join to speak on marketing effectiveness

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Experts from Cars24, Volkswagen, IPG Mediabrands, Zee Media, Philips, GSK Consumer Healthcare, GE, MediaKeys India among others will deliver talks at Leela Ambience, Gurugram tomorrow

exchange4media Staff Nov 28, 2018 8:29 AM

Cars24 and Milestone Brandcom launch massive OOH campaign in Bangalore

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Currently launched in Bangalore, the campaign focuses on inviting customers to sell their cars at the city’s Cars24 branch in their very first visit.

exchange4media Staff Jul 23, 2018 5:06 PM

CARS24 Rolls Out TVC Featuring Boman Irani For #BechneWalaPrice

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360–degree campaign across television, digital, radio and OOH across major cities

exchange4media Staff Dec 11, 2017 4:58 PM