cadbury-dairy-milk
Ogilvy Mumbai, in collaboration with Ogilvy Melbourne, rolled out hoardings 'Welcome back Steve and Dave’ in Jaipur, Hyderabad & Kolkata
exchange4media Staff 01-April-2019
Showcasing illustrations of the lovable Minion characters, the new Cadbury Dairy Milk in Lickables highlights the Minions range and comes with 55 exciting Minions toys
exchange4media Staff 18-March-2019
In the campaign, the Ogilvy creative team highlighted the best part about the consumption experience which was the inclusion of whole hazelnuts
exchange4media Staff 07-March-2019
Mondelez India has also partnered with Gully Boy, building in co-branded promotions to create high impact digital buzz during Valentine’s Day
exchange4media Staff 14-February-2019
Renowned chocolatier Zeba Kohli also unveiled the Cadbury Chocolate Cookbook
exchange4media Staff 11-February-2019
A round-up of the 10 most viewed YouTube ads in India for the month of July
exchange4media Staff 28-August-2018
Formerly known as Cadbury, the brand has called for a pitch for media and digital duties. Pitch for a creative agency to be announced by end of the year say sources
Naziya Alvi Rahman 25-April-2018
In an attempt to attain optimal reach for this new product variant on Valentine’s Day, Carat has collaborated with Snapchat to create India’s first ‘National Snapchat Lens’ for Cadbury Dairy Milk Silk.
exchange4media Staff 14-February-2018
The campaigns by Cadbury Dairy Milk Silk, Swiggy, MTV, among others, take the idea of modern-day marketing a step ahead.
exchange4media Staff 14-February-2018
Independence Day campaigns, this year, reminded us about the true nature of independence and patriotism
Venkata Susmita Biswas 16-August-2017
The launch of the limited edition Cadbury Dairy Milk is supported by a 360-degree communication campaign that includes a new TVC, as well as outdoor, print and digital campaigns targeting the brands core target audience i.e. youth
exchange4media Staff 06-August-2016
The TVC explores the tight family bond and the unabashed desire for #TheLastPiece of chocolate that everyone craves for
exchange4media Staff 30-May-2015
SMG Convonix, digital arm of Starcom MediaVest Group in India and DigitasLBi have jointly been awarded the digital strategy and creative mandate for the brand
Priyanka Mehra 11-December-2014
The new TVC by O&M captures the brand's latest proposition of listening to what your heart tells you to do and living in the moment; it only takes a nudge to unlock joy
exchange4media Staff 02-July-2014
Activated in February-March 2014, the initiative is all about paying tribute to West Bengal’s favourite sport – football
exchange4media Staff 29-March-2014
Marketers found a refreshed love for the digital medium this Valentine’s season and the consumers witnessed outstanding campaigns on this medium as compared to the traditional medium
Being a marketer, if you think you know everything, it is a matter of concern. Failures are bad, but doing nothing is sin, said marketing expert Sanjay Khosla at the CMO League held on Jan 16
exchange4media Staff 17-January-2014
Based out of Lenovo's headquarters in Bangalore, Choudhuri will spearhead the role across the three key segments - Consumer, Relationship (enterprise) and SMB
exchange4media Staff 27-September-2013
Based out of Lenovo's headquarters in Bangalore, Choudhuri will spearhead the role across the three key segments - Consumer, Relationship (enterprise) and SMB
exchange4media Staff 26-September-2013
Ogilvy put a total score of 280 points. McCann follows with 65 & Lowe with 60 points. Ogilvy also won the Grand EFFIE Award
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