The President & Head - Marketing, Ultratech - Aditya Birla Group, spoke on the power of TV in sports at the e4m TV First conference

exchange4media Staff Jan 25, 2023 1:57 PM

The partnerships are meant to draw Rs 1,500 crore-plus annual revenue run-rate over the next 12 months

exchange4media Staff Nov 28, 2022 3:30 PM

Beriwal has over 17 years of experience and prior to this she was with Aditya Birla Group for 5 years

exchange4media Staff Jun 13, 2022 11:42 AM

Conceptualized in line with the theme #freetobe, the campaign showcases the brand’s intent to revolutionize the way sarees are perceived

exchange4media Staff May 28, 2022 8:47 AM

The campaign ‘Sada Mast Raho' for the brand by Tarun Tahiliani & Aditya Birla Group challenges the social code of conduct prescribed for the groom at the wedding

exchange4media Staff Jan 12, 2022 12:45 PM

At the fifth edition of e4m Content Jam, Dang, Executive President, Head- Marketing, Aditya Birla Group, spoke about the company's adoption of a consumer-first strategy for content marketing

exchange4media Staff Oct 11, 2021 1:10 PM

Sharma was previously the Head of Digital Marketing at Aditya Birla Group

exchange4media Staff Jul 2, 2021 12:18 PM

At the second edition of e4m Health Communication Conference, panellists shared their best marketing lessons in the healthcare ecosystem during the pandemic

exchange4media Staff Jun 30, 2021 11:44 AM

IPRCCC: Shivakumar, Group Exec. President- Corporate Strategy & BD- Aditya Birla Group, delivered a session on the role of leaders in building trust

exchange4media Staff Feb 13, 2021 8:19 AM

Mpower is urging netizens to showcase their unique ways of creating this very own #Myndful5 space, by posting interesting images on their social media handles

exchange4media Staff Jan 18, 2021 1:51 PM

The campaign, being driven by influential fashionistas, urges the audience to engage and participate

exchange4media Staff Dec 22, 2020 4:58 PM

Thought leaders shared insights on the acceleration of digital marketing and whether it’s here to stay post-COVID

exchange4media Staff Jul 11, 2020 9:38 AM

On the virtual roundtable, MarTech leaders will spell out the tools and techniques to stay ahead of the game in the ever-changing world of digital marketing

exchange4media Staff Jul 3, 2020 8:33 AM

Manwani has previously held leadership positions at media organisations like Star India, ZEE5 and others

exchange4media Staff May 13, 2020 10:04 AM

D Shivakumar, Group Executive President - Corporate Strategy & Business, Aditya Birla Group, shares insights on the real meaning of brand purpose

exchange4media Staff Nov 29, 2019 9:16 AM

The digital-first campaign was launched at the Vogue Women of the Year event which celebrates and recognises women with exceptional talents from across industries

exchange4media Staff Nov 11, 2019 12:15 PM

The 10-seconder Facebook Thumbstopper has been conceptualised and executed by Tonic Worldwide

exchange4media Staff Oct 25, 2019 1:59 PM

The ad film released on digital platforms shows a graceful Kangana adorning the fluid Liva fabric, which lets her breathe, glide, and flow.

exchange4media Staff Oct 22, 2019 7:00 PM

Jayawant, Group Executive President, Group IT & Group CIO, Aditya Birla Group, said there is a need to change marketing approach

exchange4media Staff Aug 23, 2019 2:22 PM

The collections exhibited by Mercury, Mukut Mani, RK Handlooms and Shree Sakthi Vinayagar have been appreciated

exchange4media Staff Jul 17, 2019 6:34 PM