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Sir Garry Sobers?blur=25

Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, shares how Sir Garry Sobers’ influence flowed naturally from competence, integrity, courage and an unwavering love for the game

Ganapathy Viswanathan 10 hours ago

Sobi Velauthapillai Appointed Global Marketing Director at AstraZeneca?blur=25

Sobi Velauthapillai has been working with AstraZeneca for nearly 19 years

e4m Desk 10 hours ago

Uday Ruddarraju Named CTO of Compute at OpenAI?blur=25

Ruddarraju joined OpenAI in July 2025 after stepping down as Head of Infrastructure Engineering at xAI

e4m Desk Jul 18, 2026 9:15 AM

Puma Welcomes Marcia Dos Santos as New Vice President of BU Core?blur=25

Marcia joins Puma from Nike, where she most recently served as Vice President Merchandising Women’s EMEA

e4m Staff Jul 17, 2026 6:25 PM

FIR, raid and equipment seizure mark fresh action against cable piracy in Odisha?blur=25

The complaint alleges that the operator was retransmitting JioStar's television channels without authorization

e4m Staff Jul 17, 2026 12:57 PM

Ambi Parameswaran Celebrates 10 Years of 'Nawabs, Nudes, Noodles'?blur=25

The revised edition features a new introduction and an additional chapter that examines the transformative decade between 2015 and 2025

e4m Staff Jul 17, 2026 12:13 PM

Remembering Janak Raj Singh: A Pillar of Indian Journalism?blur=25

Janak Raj Singh was a senior political journalist, serving for over three decades with The Times of India

e4m Staff Jul 17, 2026 9:58 AM

Nishant Malik Departs Affle After a Decade of Leadership?blur=25

Malik most recently served as Senior Director at Affle

e4m Staff Jul 17, 2026 8:29 AM

Heena Motwani Joins Fulcrum as Senior VP for Digital Investments?blur=25

Motwani was earlier Senior Director, leading eCommerce media for The Coca-Cola Company and Dell; in her current role, HUL is the brand partner

e4m Desk Jul 17, 2026 8:29 AM

The Enduring Power of Relationships in Public Relations?blur=25

Bhaskar Tare, Director, Gloocal Communications Pvt. Ltd., shares his learnings from the profession and reflects on the enduring pillars of PR on World PR Day 2026

Bhaskar Tare Jul 16, 2026 6:36 PM

Pooja Chandiramani Promoted to SVP of Global Media Strategy at Coach?blur=25

Pooja Chandiramani will also be leading Brand Analytics and Marketing Operations

e4m Desk Jul 16, 2026 6:20 PM

Anil Gurnani Promoted to COO of TTK Prestige?blur=25

Gurnani was earlier CSMO - Chief Sales and Marketing Officer

e4m Staff Jul 16, 2026 6:08 PM

Prime Video and MX Player Unite for Enhanced Advertising Solutions?blur=25

Brands can opt for shoppable formats integrated in the shows or sponsor premium content, Prime Video has said

e4m Staff Jul 16, 2026 5:49 PM

Revolutionizing Media Measurement: The Future Beyond BARC?blur=25

Dr Annurag Batra on why India needs one measurement currency, why India's marketers should be the principal custodians of audience measurement, and more

Annurag Batra Jul 16, 2026 4:16 PM

Nikhil Kaushik - News24?blur=25

Hare Krishna Prakash has joined News24 as Executive Producer

e4m Staff Jul 16, 2026 3:30 PM

Is Public Relations Entering Its Golden Age of Strategic Impact??blur=25

Is Strategic PR really in its Golden Age, or is its biggest test still ahead? exchange4media spoke to India's communications leaders to find out

Ritika Upmanyu Jul 16, 2026 1:08 PM

Kristi Argyilan Joins The Trade Desk as Chief Commercial Officer?blur=25

Argyilan, who most recently served as Global Head of Advertising at Uber, will join The Trade Desk on July 27

e4m Staff Jul 16, 2026 12:32 PM

Transforming Advertising: From Ads to Immersive Experiences?blur=25

As attention fractures across screens, Indian brands are trading campaigns for participation, betting on moments audiences live in, rather than scroll past

Aryendra Khan Jul 16, 2026 8:58 AM

Goenka Family Launches University in Hisar to Honor Late Patriarch?blur=25

The family has announced the establishment of Shri Nand Kishore Goenka University in Agroha, Hisar with an investment of nearly Rs 100 crore

e4m Staff Jul 16, 2026 8:54 AM

Real-Time Intelligence Revolutionizes Modern Marketing Strategies?blur=25

AI is transforming consumer research, enabling brands to generate real-time insights from search, social and retail data, where speed of learning is becoming the new competitive edge

Anuja Jain Jul 16, 2026 8:40 AM

Nishant Daptardar Beyond Communication Solutions, Sonal Karolia Satav launch, Integrated Marketing Solutions, Brand Strategy Agency, Entertainment Communications, Public Relations Innovation, Creative Ideation Services, Strategic Partnerships in Marketing?blur=25

Beyond Communication Solutions brings together strategic communications, marketing, creative ideation, brand building and business solutions under one roof

e4m Staff Jul 15, 2026 5:02 PM

Ajay Gupte Joins Dentsu India as New COO to Drive Transformation?blur=25

Partnering closely with Harsha Razdan, CEO, South Asia, Ajay will accelerate dentsu's transformation by advancing strategic priorities and strengthening a future-ready operating model

e4m Staff Jul 15, 2026 4:23 PM

Beyond Communication Solutions?blur=25

Beyond Communication Solutions is a new-age communications, marketing and brand strategy company designed to help businesses, brands, creators and studios

e4m Staff Jul 15, 2026 3:54 PM

Hiren Shah, Founder and MD, Vertoz?blur=25

The fourth patent filing reinforces Vertoz’s focus on building proprietary technology that connects intelligence, automation, media, and execution across the advertising value chain

e4m Staff Jul 15, 2026 3:31 PM

First Partners Celebrates 10 Years with New Leadership Team?blur=25

Atul Ahluwalia to assume role of Non-Executive Chairman; Dilip Yadav named Vice Chairman & CEO and Santanu Gogoi named Managing Director

e4m Staff Jul 15, 2026 3:01 PM

Somnath Adak Resigns as CEO of APTT, Lu Fang-Ming Takes Over?blur=25

Adak will be stepping down from his role on 21 August 2026 to pursue other opportunities

e4m Staff Jul 15, 2026 1:49 PM

Saurabh Wadekar?blur=25

Wadekar has been associated with MY FM for more than a decade

e4m Staff Jul 15, 2026 1:36 PM

Rubbal Datta Joins Mandrake Tech Labs as CEO-Designate?blur=25

Datta has over 26 years of leadership across government relations, media, and sports broadcasting, with senior roles at JioStar, Sahara India, Moser Baer, EuroKids, and Mahindra & Mahindra

e4m Staff Jul 15, 2026 12:49 PM

Mohit Patle Joins DevRev to Lead Mid-Market Business in India?blur=25

He will lead DevRev’s mid-market business across West and South India

e4m Staff Jul 15, 2026 12:36 PM

Ronak R Sheth Joins Neo Group as Chief Marketing & Growth Officer?blur=25

Prior to this, Ronak R Sheth was with 360 ONE as Chief Marketing Officer

e4m Desk Jul 15, 2026 11:55 AM

Rajeev Beotra’s ‘Chronicles from Mehra World’?blur=25

In the second part of Rajeev Beotra’s ‘Chronicles from Mehra World’, the journey continues with humour, fitness, self-discovery and reinvention

Rajeev Beotra Jul 14, 2026 5:00 PM

Bacardi Names Mahesh Kanchan as New Managing Director for India?blur=25

Succeeds Vinay Golikeri, who steps up into the Regional President role for Asia, Middle East and Africa (AMEA) and Global Travel Retail (GTR), Bacardi

e4m Staff Jul 14, 2026 12:58 PM

Rema Vasan Appointed Global President of Social and Creator at WPP?blur=25

In her new position, Vasan will lead capability transformation for The Coca-Cola Company

e4m Desk Jul 14, 2026 10:59 AM

India's Media Agencies Race for Trusted Data in the AI Era?blur=25

Rohiet Ghildyaal, AVP of Business Development for APAC at Eyeota, a Dun & Bradstreet company, writes agencies need to prove their data can be trusted at speed, across channels, and complex ecosystems

NATIVE CONTENT Jul 14, 2026 10:03 AM

Lalit Ahuja Takes Over as COO of DMart - Avenue Supermarts?blur=25

Lalit Ahuja joins after a 11-year stint with Zydus Wellness

e4m Desk Jul 14, 2026 10:02 AM

Ankur Parmar | Mahindra Lifespace Developers Ltd?blur=25

Ankur Parmar, CMO of Mahindra Lifespace Developers Ltd, says AI is reshaping search, customer journeys and agency relationships, changing how brands are discovered, built and trusted

Sandhi Sarun Jul 14, 2026 8:59 AM

Head Digital moves SC to review twin online gaming rulings?blur=25

Both petitions have also sought an oral hearing in open court, contending that allowing the judgments to stand would result in a ‘grave miscarriage of justice’

Imran Fazal Jul 13, 2026 11:24 AM

Aparna Thomas?blur=25

She joined Sanofi in 2008 as a Director in Communications and went on to hold several leadership roles during her nearly two-decade tenure

e4m Staff Jul 13, 2026 11:23 AM

Prabhakar Mundkur?blur=25

Guest Column: Adman Prabhakar Mundkur writes as Indian family businesses become more professionally managed, another layer of power is quietly emerging: the family office

Prabhakar Mundkur Jul 13, 2026 10:17 AM

Why influencer marketing remains a challenge despite rising brand investments?blur=25

As influencer marketing evolves, brands are moving beyond creator discovery to identify what drives meaningful consumer engagement and actions

Shalinee Mishra Jul 13, 2026 9:27 AM

The shrinking duration of content: Is this the future of storytelling??blur=25

Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, explores why the future of storytelling lies in audiences discovering stories across multiple formats

Ganapathy Viswanathan Jul 13, 2026 8:45 AM