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Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, shares how Sir Garry Sobers’ influence flowed naturally from competence, integrity, courage and an unwavering love for the game
Ganapathy Viswanathan 10 hours ago
Marcia joins Puma from Nike, where she most recently served as Vice President Merchandising Women’s EMEA
e4m Staff Jul 17, 2026 6:25 PM
Bhatt joins Reliance Industries following 18-year stint with Essar Group
e4m Staff Jul 17, 2026 4:57 PM
The complaint alleges that the operator was retransmitting JioStar's television channels without authorization
e4m Staff Jul 17, 2026 12:57 PM
The revised edition features a new introduction and an additional chapter that examines the transformative decade between 2015 and 2025
e4m Staff Jul 17, 2026 12:13 PM
Janak Raj Singh was a senior political journalist, serving for over three decades with The Times of India
e4m Staff Jul 17, 2026 9:58 AM
Bhaskar Tare, Director, Gloocal Communications Pvt. Ltd., shares his learnings from the profession and reflects on the enduring pillars of PR on World PR Day 2026
Bhaskar Tare Jul 16, 2026 6:36 PM
Brands can opt for shoppable formats integrated in the shows or sponsor premium content, Prime Video has said
e4m Staff Jul 16, 2026 5:49 PM
Dr Annurag Batra on why India needs one measurement currency, why India's marketers should be the principal custodians of audience measurement, and more
Annurag Batra Jul 16, 2026 4:16 PM
Is Strategic PR really in its Golden Age, or is its biggest test still ahead? exchange4media spoke to India's communications leaders to find out
Ritika Upmanyu Jul 16, 2026 1:08 PM
Argyilan, who most recently served as Global Head of Advertising at Uber, will join The Trade Desk on July 27
e4m Staff Jul 16, 2026 12:32 PM
As attention fractures across screens, Indian brands are trading campaigns for participation, betting on moments audiences live in, rather than scroll past
Aryendra Khan Jul 16, 2026 8:58 AM
The family has announced the establishment of Shri Nand Kishore Goenka University in Agroha, Hisar with an investment of nearly Rs 100 crore
e4m Staff Jul 16, 2026 8:54 AM
Pathak joins NDTV after an over seven-year stint at Republic Media Network
e4m Staff Jul 16, 2026 8:45 AM
AI is transforming consumer research, enabling brands to generate real-time insights from search, social and retail data, where speed of learning is becoming the new competitive edge
Anuja Jain Jul 16, 2026 8:40 AM
Beyond Communication Solutions brings together strategic communications, marketing, creative ideation, brand building and business solutions under one roof
e4m Staff Jul 15, 2026 5:02 PM
Partnering closely with Harsha Razdan, CEO, South Asia, Ajay will accelerate dentsu's transformation by advancing strategic priorities and strengthening a future-ready operating model
e4m Staff Jul 15, 2026 4:23 PM
Beyond Communication Solutions is a new-age communications, marketing and brand strategy company designed to help businesses, brands, creators and studios
e4m Staff Jul 15, 2026 3:54 PM
The fourth patent filing reinforces Vertoz’s focus on building proprietary technology that connects intelligence, automation, media, and execution across the advertising value chain
e4m Staff Jul 15, 2026 3:31 PM
Atul Ahluwalia to assume role of Non-Executive Chairman; Dilip Yadav named Vice Chairman & CEO and Santanu Gogoi named Managing Director
e4m Staff Jul 15, 2026 3:01 PM
Adak will be stepping down from his role on 21 August 2026 to pursue other opportunities
e4m Staff Jul 15, 2026 1:49 PM
Datta has over 26 years of leadership across government relations, media, and sports broadcasting, with senior roles at JioStar, Sahara India, Moser Baer, EuroKids, and Mahindra & Mahindra
e4m Staff Jul 15, 2026 12:49 PM
He will lead DevRev’s mid-market business across West and South India
e4m Staff Jul 15, 2026 12:36 PM
Prior to this, Ronak R Sheth was with 360 ONE as Chief Marketing Officer
e4m Desk Jul 15, 2026 11:55 AM
In the second part of Rajeev Beotra’s ‘Chronicles from Mehra World’, the journey continues with humour, fitness, self-discovery and reinvention
Rajeev Beotra Jul 14, 2026 5:00 PM
Succeeds Vinay Golikeri, who steps up into the Regional President role for Asia, Middle East and Africa (AMEA) and Global Travel Retail (GTR), Bacardi
e4m Staff Jul 14, 2026 12:58 PM
In her new position, Vasan will lead capability transformation for The Coca-Cola Company
e4m Desk Jul 14, 2026 10:59 AM
Rohiet Ghildyaal, AVP of Business Development for APAC at Eyeota, a Dun & Bradstreet company, writes agencies need to prove their data can be trusted at speed, across channels, and complex ecosystems
NATIVE CONTENT Jul 14, 2026 10:03 AM
Ankur Parmar, CMO of Mahindra Lifespace Developers Ltd, says AI is reshaping search, customer journeys and agency relationships, changing how brands are discovered, built and trusted
Sandhi Sarun Jul 14, 2026 8:59 AM
Both petitions have also sought an oral hearing in open court, contending that allowing the judgments to stand would result in a ‘grave miscarriage of justice’
Imran Fazal Jul 13, 2026 11:24 AM
She joined Sanofi in 2008 as a Director in Communications and went on to hold several leadership roles during her nearly two-decade tenure
e4m Staff Jul 13, 2026 11:23 AM
Guest Column: Adman Prabhakar Mundkur writes as Indian family businesses become more professionally managed, another layer of power is quietly emerging: the family office
Prabhakar Mundkur Jul 13, 2026 10:17 AM
As influencer marketing evolves, brands are moving beyond creator discovery to identify what drives meaningful consumer engagement and actions
Shalinee Mishra Jul 13, 2026 9:27 AM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, explores why the future of storytelling lies in audiences discovering stories across multiple formats
Ganapathy Viswanathan Jul 13, 2026 8:45 AM















