The brand campaign with Salman Khan will also showcase Somany’s tag line ‘Zameen se Judey’

exchange4media Staff 12 hours ago

In association with Times OOH, the brand targets niche flying travellers to promote Germ Shield tiles powered by Germ Shield Technology

exchange4media Staff 1 day ago

Axis Bank has selected Terminal 2 of Mumbai Airport to target affluent travellers for promoting their latest offers on credit cards

exchange4media Staff Sep 16, 2020 12:15 PM

Delhi OOH players share insights on opportunities available for brands at metro media sites, how this reboot will help in OOH’s revival and the brands that are likely to show interest

Noel Dsouza Sep 7, 2020 8:47 AM

Experts say one of the key factors driving this growth is the increase in the dwell time of passengers at airports due to increased security measures

Noel Dsouza Aug 27, 2020 8:42 AM

The OOH agency recommends that while its important for companies to reduce costs, failing to support brands or invest in customer needs can jeopardise brand performance in the long term

exchange4media Staff Aug 21, 2020 11:43 AM

OOH industry leaders share how brands can leverage from the combination of OOH & experiential marketing and the activations they curated during the lockdown

Noel Dsouza Aug 17, 2020 9:00 AM

With the lockdown phasing out, the OOH agency says its time again for advertisers to regain the attention of the premium audiences of the country

exchange4media Staff Aug 13, 2020 12:24 PM

Prior to this, Hemdev’s last assignment was with Times OOH as the Business Head – Traditional Out Of Home & Trading

exchange4media Staff Jul 2, 2020 11:13 AM

OOH industry experts share insights on the revival of airport advertising and the sectors of brands interested in investing in this medium

Noel Dsouza Jun 29, 2020 8:18 AM

According to industry experts, COVID-19 restrictions have made the Bus Queue Shelter format not worth investing in these times

exchange4media Staff Jun 25, 2020 8:29 AM

Spread across 20 locations in Coimbatore Airport and 15 locations in Trichy Airport, the sanitising units emphasize upon the importance of keeping hands germ-free during air-travel

exchange4media Staff Jun 24, 2020 4:23 PM

The creative work will be carried out by a team of in-house creative specialists

exchange4media Staff Jun 1, 2020 10:00 AM

OOH industry leaders talk about how the COVID-19 pandemic has hindered their agencies and their expectations on when growth will pick up

Noel Dsouza Apr 27, 2020 9:07 AM

With the coronavirus pandemic throwing a spanner into the works of OOH, experts discuss the future of the industry in terms of growth

Anjali Thakur Apr 7, 2020 8:30 AM

The man mannequin has been installed at Indore International Airport over the baggage belt

exchange4media Staff Jan 8, 2020 3:33 PM

Times OOH has got 9 years of exclusive train branding media rights at Pink Line

exchange4media Staff Jan 3, 2020 7:19 PM

The brand also chose to promote its innerwear range on the new digital array media at the Mumbai airport

exchange4media Staff Nov 12, 2019 11:49 AM

Times OOH leveraged on its network of over 200 digital screens at the airport; Diwali festival was sponsored by Amstrad, Amazon, Sony, Godrej Interio and Van Heusen

exchange4media Staff Nov 6, 2019 12:54 PM

The event saw senior representatives of companies and media agencies tapping into innovative marketing opportunities and exploring promotion zones at the airport

exchange4media Staff Oct 22, 2019 6:03 PM