series
Manika Berry Asgaonkar & Prabhu Asgaonkar?blur=25

Guest Column: Bhuvan Lall traces Discovery’s India journey and highlights how filmmakers Prabhu and Manika Asgaonkar are bringing India’s military stories to global audiences

Bhuvan Lall Aug 24, 2026 8:58 AM

India vs Sri Lanka Test Series?blur=25

The IPL has trained marketers to think in terms of enormous reach, high-frequency exposure and entertainment-led engagement. Test cricket offers none of those guarantees

e4m Desk Aug 11, 2026 2:29 PM

River Mobility Secures $120 Million Series C Funding from Elev8 and Claypond?blur=25

This round also saw participation from existing investors Yamaha Motor Corporation, Al Futtaim Group, Mitsui & Co. and venture debt firms like Alteria Capital, Innoven Capital and Stride Ventures

e4m Staff Aug 6, 2026 8:13 AM

GetVantage?blur=25

The fresh capital will expand GetVantage's committed financing capacity beyond Rs 700 crore while accelerating its evolution into an AI-native Capital Gateway

e4m Staff Aug 4, 2026 7:38 PM

Zee?blur=25

The slate brings together a line-up of movies, series, live sports, AI-powered storytelling, animation and kids' entertainment

e4m Staff Jul 23, 2026 5:34 PM

Emergent Secures $130 Million in Series C Funding Led by Creaegis?blur=25

The AI software creation platform’s valuation is at $1.5 billion making it a unicorn in a year after its public launch

e4m Staff Jul 16, 2026 6:44 PM

Rajeev Beotra Launches Substack Series 'Chronicles from Mehra World'?blur=25

Rajeev Beotra retired from HT Media last year after stepping down as Executive Director – Revenue

e4m Staff Jul 8, 2026 8:33 AM

Rusk Media Secures ₹100 Crore Funding Led by Nazara Technologies?blur=25

InfoEdge Ventures, IvyCap Ventures and Audacity VC also participate in the funding round

e4m Staff Jun 22, 2026 10:05 AM

TrackerSuite.AI raises Rs 6 crore in Pre Series A funding round?blur=25

The funding round is led by a UAE-based Family Office, with participation from Pontaq.VC, Shubhan Ventures, Candle Advisors, and strategic angel investors

e4m Staff Jun 16, 2026 2:20 PM

SPNI acquires TV, digital broadcast rights for tri-nation cricket series?blur=25

The tournament will be played in Sri Lanka from June 9 to June 21, 2026

e4m Staff Jun 6, 2026 11:16 AM

SIGNAL-LED MEDIA PLANNING?blur=25

Vinod Thadani, CGO, Dentsu Media Group & CEO, iProspect, speaks with Shripad Kulkarni on the death of demographic planning, the rise of behavioural signals — and why the brief must now decide the mix

Shripad Kulkarni May 29, 2026 8:52 AM

India's Policy Landscape: Opportunities, Challenges, and Evolving Policy Leadership?blur=25

At the PR & Corp Comm Women Achievers Summit 2025, industry leaders explored how India’s policy ecosystem is rapidly evolving, balancing economic growth, sustainability, and inclusivity

e4m Staff May 27, 2026 4:10 PM

Keynote address by Naina Lal Kidwai?blur=25

At the 6the edition of e4m PR & Corp Comm Women Achievers Summit, Naina Lal Kidwai delivered a powerful address on leadership, communication, AI-led disruption, and the evolving role of women leaders

e4m Staff May 27, 2026 12:18 PM

UNIFIED MEDIA MEASUREMENT?blur=25

Puneet Avasthi, Director, Kantar, speaks with Shripad Kulkarni on Media Compass — India’s first unified currency across traditional and digital media — and what it reveals about Indian media landscape

Shripad Kulkarni May 26, 2026 7:57 AM

INVNT South Asia?blur=25

Strategic merger with Nth Degree creates an unmatched Live events platform, bolstering regional wins with Castrol (Agency of Record), LinkedIn, Asian Paints, and Jio BlackRock

NATIVE CONTENT May 25, 2026 9:25 AM

IAA unveils leadership dialogue series?blur=25

The inaugural edition of the series will feature Ram Charan, globally recognised author

e4m Staff May 23, 2026 8:46 AM

Media Effectiveness & Brand Growth?blur=25

Rajiv Dubey, Vice President, Head of Media & Experiential, Dabur India, speaks with Shripad Kulkarni on Four media universes, a broken measurement system, and managing complexity to drive brand growth

Shripad Kulkarni May 19, 2026 8:31 AM

Raghavendra Katte | Shripad Kulkarni?blur=25

Raghavendra Katte, AVP Media, Jyothy Labs, speaks with Shripad Kulkarni on the 80/20 digital-physical paradox — and why 40% digital sales in premium metro FMCG signals a key transition

Shripad Kulkarni May 16, 2026 9:34 AM

Divya Rao exits Netflix after a five-year stint?blur=25

Rao has previously worked with TikTok, Eros International PLC and MissMalini Entertainment Pvt Ltd, among others

e4m Staff May 16, 2026 9:11 AM

Priya Choudhary x Shripad Kulkarni?blur=25

Priya Choudhary, Director, Business Solutions & Insights, Google India, speaks with Shripad Kulkarni on the non-linear consumer reshaping rules, why every comm. must earn its place with a clear job

Shripad Kulkarni May 14, 2026 9:07 AM

Pawan Sarda x Shripad Kulkarni?blur=25

Pawan Sarda, Marketing & Sales Leader, in conversation with Shripad Kulkarni on why the performance obsession is scary — and why the 1-to-100 journey is not the same as 100-to-1000

Shripad Kulkarni May 12, 2026 8:33 AM

Laxmi Shetty | Shripad Kulkarni?blur=25

Laxmi Shetty, ex Head of Sales, Broadcast & Digital, ZEEL, speaks with Shripad Kulkarni on how insights, cultural depth, technology are architecture of linear TV’s lead, & foundation of its second act

Shripad Kulkarni May 5, 2026 8:34 AM

Aditya Huria joins Netflix India as Marketing Manager?blur=25

Huria most recently served as Digital Marketing Lead – YouTube Creators India

e4m Staff Apr 29, 2026 12:52 PM

The New Cultural Capital?blur=25

Defining influence through modern tastemakers

NATIVE CONTENT Apr 23, 2026 10:41 AM

microdrama?blur=25

Kuku TV, Story TV and Quick TV have stormed India’s top 5 download charts, but as deep-pocketed incumbents enter, the next phase will test whether early momentum can translate into durable scale

Kanchan Srivastava Mar 31, 2026 8:45 AM

Dhurandhar, Ranveer Singh?blur=25

As the excitement around “Dhurandhar” gathers pace, brands are tapping into the cultural moment, turning the film’s tonality, dialogues, visual cues into reactive marketing across OOH & social

e4m Staff Mar 24, 2026 1:49 PM

Galaxy Forever?blur=25

Consumers can now own Galaxy S26 Ultra or Galaxy S26 Plus for a year by paying only half of the device cost in 12 no-cost EMIs

e4m Staff Mar 23, 2026 12:55 PM

Court?blur=25

The court has reportedly mandated that three representatives of Reliance Entertainment face four weeks of simple imprisonment if the overdue payments are not settled within a fortnight

e4m Staff Mar 12, 2026 5:16 PM

sankalp?blur=25

A Jio Studios Presentation & A PJP Films production, Sankalp will stream from 11th March for free on Amazon MX Player

e4m Staff Mar 5, 2026 3:23 PM

LLM Series?blur=25

In part 2 of the LLM series, we explore why industry leaders believe the objective now is to influence the entire search experience, not just a results page & the need to think beyond a single query

Shantanu David Feb 27, 2026 9:11 AM

Rekha Rane appointed Director Films and Series Marketing at Netflix?blur=25

Prior to this, Rekha Rane served as Head – Brand & Slate Marketing at the company

e4m Desk Feb 9, 2026 10:42 AM

Sneaker brand Gully Labs raises Rs 30 Cr Series A?blur=25

The funding round is led by Saama Capital and Zeropearl VC

e4m Staff Jan 19, 2026 4:56 PM

Emversity raises Rs 271 crore in Series A funding?blur=25

The company plans to deploy the capital toward long-term priorities, including expanding Emversity’s campus footprint

e4m Staff Jan 15, 2026 3:24 PM

Recall?blur=25

From founder diaries to character-driven stories, brands are turning their social feeds into serialised experiences that audiences return to instead of scrolling past

Aryendra Khan Jan 14, 2026 8:52 AM

south OTT?blur=25

Deep engagement, franchise loyalty and connected TV adoption are turning the South into OTT’s growth anchor, say industry leaders

Pooja Yadav Dec 17, 2025 8:43 AM

Kotak Mahindra Bank?blur=25

Streaming now on Amazon MX Player, the series tells the stories of four entrepreneurs from Belgaum, Indore, Pune, and Hyderabad

NATIVE CONTENT Nov 28, 2025 4:48 PM

Stranger Things Season 5?blur=25

‘Stranger Things’ mania reaches India with creative metro and billboard installations following London

Vaishnavi Deshpande Nov 28, 2025 3:56 PM

Chiranjeevi Hanuman – The Eternal, Maharaja in Denims, Mahabharat: Ek Dharmayudh?blur=25

A growing number of film projects — particularly mythological and historical ones that are expensive and time-taking to mount — are now being produced with GenAI

Kanchan Srivastava Nov 24, 2025 8:47 AM

OPPO Find X9 Series Campaign?blur=25

The brand film captures warm, everyday moments through the eyes of modern content creators

e4m Staff Nov 18, 2025 4:58 PM

Gaurav Bhagowati?blur=25

This ‘In the Spotlight’ series features how Gaurav Bhagowati, Public Policy & Corporate Reputation Advisor, spent three decades shaping the stories that move companies, policymakers, and culture

Ritika Upmanyu Nov 17, 2025 2:38 PM

OTT platforms?blur=25

Amid mounting cost pressures, and growing allure of micro-dramas, platforms are scaling back the number, duration, and budgets of their web-series

Kanchan Srivastava Nov 17, 2025 9:16 AM

Fans reacting to Stranger Things 5 updates across social media platforms?blur=25

Social platforms have transformed every update about ‘Stranger Things 5’ into a viral moment, generating continuous waves of hype ahead of the series’ conclusion

e4m Staff Nov 14, 2025 1:55 PM

JioStar ?blur=25

The order is to restrain rogue mobile applications and websites from illegally streaming or communicating content from India’s cricket series against South Africa 

e4m Staff Nov 14, 2025 12:11 PM

Sri Adhikari Brothers launches Haryanvi webseries?blur=25

The show is releasing a day before Haryana Day on November 1

e4m Staff Oct 31, 2025 6:15 PM

Richa Vaidya joins T-Series as Deputy General Manager – Music Marketing?blur=25

Prior to this appointment, Richa Vaidya was associated with JioHotstar for nearly three years

e4m Staff Oct 31, 2025 12:35 PM

The Ba***ds of Bollywood, Aryan Khan?blur=25

Aryan Khan’s directorial debut sets a new benchmark for organic brand integration in Indian entertainment, seamlessly blending storytelling with strategic commercial partnerships

Aryendra Khan Sep 23, 2025 9:04 AM

Shruti Mishra?blur=25

Shruti Mishra talked about her entrepreneurial journey, key industry shifts, lessons learned, the qualities women leaders need to thrive, and more

e4m Staff Sep 15, 2025 5:37 PM