regional
regional pr?blur=25

The winners were judged and evaluated on various parameters by an internal jury

exchange4media Staff Jul 22, 2022 6:32 PM

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Brands share why regional advertising yields better results for them, as experts see a 30% increase in vernacular ads by national brands

PRANAB JYOTI BHUYAN Jul 13, 2022 8:25 AM

PR?blur=25

The regional PR industry is gaining strength due to a steady increase in the number of customers wanting to consume content in vernacular language

Shrabasti Mallik May 17, 2022 8:44 AM

ipl?blur=25

Media experts assert that language feeds have not only helped broadcaster to expand the viewership base but has also provided an opportunity for brands to launch region-specific advertising campaigns

Javed Farooqui Apr 19, 2022 8:47 AM

Zee Bispoke?blur=25

The channel will also showcase the world television premiere of ‘Balam Ji Love You’ on 14th February, between 6 – 9 pm

exchange4media Staff Feb 4, 2022 7:58 PM

YouTube?blur=25

The annual regional ads leaderboard features ads across six languages – Marathi, Telugu, Bangla, Punjabi, Tamil, and Kannada

exchange4media Staff Jan 20, 2022 3:49 PM

Phonepe?blur=25

Created by 82.5 Communications, every ad of the campaign has been shot separately for the 5 states of South India

exchange4media Staff Jan 15, 2022 8:49 AM

TV?blur=25

TV will continue to be the popular medium for all category of brands, and the sector is expected to see double-digit growth in AdEx in 2022, share experts

Sonam Saini Jan 11, 2022 9:09 AM

Zee Sony?blur=25

Experts suggest the overlapping can be a game-changer for both the networks and the industry as advertisers can achieve high GRPs in a cost-efficient manner through 'combo-deals'

Sonam Saini Dec 27, 2021 9:39 AM

Google?blur=25

The GNI Startups Lab has been created in collaboration with the Google News Initiative (GNI), global innovation lab Echos, and DIGIPUB News India Foundation

exchange4media Staff Nov 11, 2021 9:07 AM

Krishnan Kutty?blur=25

Kutty had joined Star in 2005 as VP — Research and On-air. Subsequently, he was elevated to Executive VP — Distribution

exchange4media Staff Nov 2, 2021 8:23 AM

Star India?blur=25

The upcoming weeks will bring in a plethora of new shows and movies on the network including the come back of ‘Dance+’ on Star Plus after two years

exchange4media Staff Oct 19, 2021 4:12 PM

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TV customers are already paying higher subscription fees under NTO 1.0 due to the addition of the Network Capacity Fee

Javed Farooqui Oct 19, 2021 8:35 AM

Kevin Vaz?blur=25

Terming the past year as a fantastic one, Kevin Vaz, Head of Entertainment, Star & Disney India, tells us why Star India remains focused on regional markets to forge deeper connections with audiences

Simran Sabherwal Sep 15, 2021 8:42 AM

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Brand Communication Strategist Srinivasan, in a session sponsored by Star India Network, delved into the power of mother tongue for regional marketing

exchange4media Staff Sep 6, 2021 11:08 AM

youtube?blur=25

Second regional language Ads Leaderboard has most-watched regional language ads for the period H1’21

exchange4media Staff Sep 3, 2021 7:41 PM

Parle Marie?blur=25

The films beautifully marry the archetypal Maharashtrian stories to give them a modern twist

exchange4media Staff Aug 10, 2021 2:14 PM

Survivor?blur=25

This one-of-a-kind reality show will be hosted by none other than actor Arjun

exchange4media Staff Aug 10, 2021 1:51 PM