ott-content
OTT platforms?blur=25

Undivided attention, longer watch time and lower costs are some of the factors pushing brands towards OTT content, say experts

Tanzila Shaikh Oct 31, 2022 9:03 AM

gopal vittal?blur=25

Speaking to analysts during the Q1 FY23 earnings call, Vittal said the company’s approach has been to leverage the core strengths of the ongoing broadband explosion

exchange4media Staff Sep 9, 2022 8:29 AM

Branded content?blur=25

Industry observers say ad agencies are tapping content on video platforms for creating relevant communication and for helping brands connect with consumers

Kanchan Srivastava May 31, 2022 8:35 AM

OTT?blur=25

OTT platforms, which were skewed towards male and urban audiences before the pandemic, have seen huge consumption growth from Tier 2 and 3 cities

Javed Farooqui Dec 29, 2021 9:08 AM

Zee5?blur=25

The series will track the transformative consumer behaviour across industry verticals, spanning categories such as auto, beauty, health, wellness, smartphones, gaming, cryptocurrency and more

exchange4media Staff Sep 27, 2021 12:28 PM

Chaitanya Divan?blur=25

Divan, Head - Prime Video Channels, Amazon Prime Video, spoke about the new service launched today and how it will benefit the OTT ecosystem and consumers alike

Javed Farooqui Sep 24, 2021 8:42 AM

e4m-Synamedia webinar?blur=25

The panel will convene on September 28 to address the end-to-end piracy challenges faced by premium content creators in the digital world

exchange4media Staff Sep 20, 2021 8:56 AM

Kevin - Gaurav?blur=25

Vaz's remit will include Regional channels, Kids & Infotainment, Star Plus, Star Utsav, Hindi Movies & the English cluster. Banerjee will spearhead content for HSM channels & Disney+ Hotstar

Javed Farooqui Sep 9, 2021 9:10 AM

kd?blur=25

What do OTT platforms stand to gain from an aggregator? Dasgupta, the co-founder of ScreenHits TV, explains

Javed Farooqui Sep 7, 2021 8:27 AM

OTT big 5?blur=25

India's top OTT platforms have seen a surge in users on the back of original content, affordable 4G data and proliferation of smartphones In the Covid-induced lockdown

Javed Farooqui Jul 28, 2021 8:55 AM

Madhur Bhandarkar - Kailashnath Adhikari?blur=25

Padma Shri & National Award-winning filmmaker Madhur Bhandarkar spoke to Kailashnath Adhikari, MD Governance Now during the webcast of the Visionary Talk series

exchange4media Staff Jun 22, 2021 8:53 AM

sreedhar reddy komalla?blur=25

In his new role, Reddy will focus on expanding the platform's Telugu vertical across markets

exchange4media Staff Jun 16, 2021 12:07 PM

Aradhna Bhola?blur=25

FremantleMedia India MD Aradhana Bhola spoke about content trends, challenges faced by production houses due to the pandemic, and the company's plans going forward

Javed Farooqui Jun 16, 2021 8:40 AM

kodi box?blur=25

The boxes help in streaming content illegally and have the potential to eat into the subscription revenues of pay TVs and OTTs

Javed Farooqui Jun 14, 2021 9:16 AM

Connect Broadband?blur=25

The new plans will offer customers benefits such as access to premium OTT content, free ISD calling & unlimited data, at no extra cost

exchange4media Staff Jun 4, 2021 4:30 PM

shooting?blur=25

Experts mull the best way forward for the OTT industry in terms of content strategy if productions impediments continue due to the Covid pandemic

Javed Farooqui May 19, 2021 8:41 AM

r balki?blur=25

Filmmaker & screenwriter Balki, who was the Jury Chair for e4m Play 2021 Metal Announcements, had a conversation with Dr Annurag Batra, Chairman & Editor-in-Chief, e4m & BW Businessworld

exchange4media Staff May 13, 2021 8:37 AM

Kanchan Samtani?blur=25

At the e4m Play Streaming Media Conference 2021, Kanchan Samtani, Managing Director and Partner, BCG India, spoke on monetisation options for OTT players in India

exchange4media Staff May 13, 2021 8:28 AM