mindshare-india
e-conclave?blur=25

The e4m Conclave webinar will have speakers spelling out the shifts in media consumption during the pandemic, consumer behaviour patterns that will sustain post-COVID and more

exchange4media Staff Sep 3, 2020 8:57 AM

Anita Kotwani?blur=25

Kotwani will be reporting to Kartik Iyer, President Media Brands and Amplifi, and will be responsible for the agency’s strategic progress and business growth, nationally

exchange4media Staff Jun 1, 2020 8:14 AM

Content Jam?blur=25

Join industry leaders as they share their brand journey during the times of COVID-19 at e4m’s virtual conference

exchange4media Staff May 26, 2020 9:09 AM

Anita Kotwani?blur=25

Kotwani is believed to be taking up a new assignment in the next few months

Naziya Alvi Rahman Mar 9, 2020 7:47 AM

Niraj Ruparel Mindshare?blur=25

Guest Column: Niraj Ruparel, National Head - Mobile, Mindshare, shares his predictions for Voice Technology in India

Niraj Ruparel Jan 6, 2020 9:02 AM

mindshare Voice?blur=25

Niraj Ruparel, National Head – Mobile, Mindshare India, shares the potential mSamvaad, a Voice-driven platform, holds for brands for connecting with rural India

Shikha Paliwal Dec 9, 2019 9:21 AM

Mindshare India?blur=25

The new voice-driven platform aims to help brands drive engagement in remote media-dark areas of India on the largest voice conferencing infrastructure with a capacity of 25,000 concurrent calls

exchange4media Staff Dec 2, 2019 3:32 PM

Star Disney Mindshare?blur=25

Industry sources claim the Rs 350-400 crore account will continue to be managed by Mindshare India. All leading agencies including Publicis and OMD participated in the pitch

Naziya Alvi Rahman Nov 22, 2019 5:20 PM

Big Bang?blur=25

Mindshare India won the maximum of 18 Gold, 13 Silver and 4 Bronze Awards at The Advertising Club Bangalore’s Big Bang 2019

exchange4media Staff Nov 18, 2019 9:08 AM

Niraj Ruparel Mindshare?blur=25

Niraj Ruparel, National Head – Mobile, Mindshare India, delves into the nuances of voice tech, the future of voice and how brands can ensure voice interaction for users is a seamless experience

Shikha Paliwal Oct 29, 2019 8:37 AM

ICMA?blur=25

This year’s edition witnessed a whopping 480 entries competing against each other

editor@exchange4media.com Aug 29, 2019 7:33 AM

YouTube?blur=25

If done in the right context, the 6-second Bumper Ads can create brand recall and grab the consumer’s attention in a short span, say industry experts

Shikha Paliwal Jul 15, 2019 8:26 AM

axe?blur=25

Axe's #Abteribari campaign aims to deconstruct outdated views on masculinity

Nafisa Shaheen Jul 3, 2019 8:46 AM

KhurranaaNaezy?blur=25

The music video, created in collaboration with Arré and Mindshare, aims to redefine Indian society’s traditional rules of masculinity

exchange4media Staff Jun 24, 2019 8:45 PM

Warc?blur=25

DDB Mudra, McCann Worldgroup India among other winners

exchange4media Staff Jun 7, 2019 12:36 PM

Niraj Ruparel?blur=25

On the interactive video chatbot ad with social media influencer Mallika Dua, Ruparel spoke about how such a campaign weeds out trolls during a live chat

Shweta Raaj Singh Apr 23, 2019 8:51 AM

GOAFEST?blur=25

Here’s what the newbies, as well as some young adlanders, expect at Goafest 2019

exchange4media Staff Apr 11, 2019 2:37 PM

Mallika Dua Idea?blur=25

As part of Idea 4G #IndiaKaLiveNetwork initiative, the campaign is an attempt to bring alive the experience of video calling with a renowned celebrity in real time

exchange4media Staff Apr 8, 2019 2:22 PM

PTATVFirst?blur=25

The 5th edition of Prime Time Awards and the TV First Conference was held on January 31. 2019 at the ITC Maratha, Mumbai

exchange4media Staff Feb 1, 2019 2:30 PM

One fulcrum?blur=25

As of January 1, 2019 Mindshare Fulcrum has become the integrated media buying partner for the country's single largest advertiser - Hindustan Unilever Limited

exchange4media Staff Jan 22, 2019 8:12 AM