lenskart
Dheeraj Nagpal has over 15 years of experience across growth, biz strategy and consumer businesses, while Madhur Acharya has over 12 years of experience in scaling digital-first consumer brands
e4m Staff May 13, 2026 4:20 PM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, writes about the Lenskart controversy and a cultural misstep
Ganapathy Viswanathan Apr 20, 2026 1:03 PM
In the first phase, Meller sunglasses will be rolled out to about 500 Lenskart stores
e4m Staff Nov 15, 2025 9:12 AM
Prior to this appointment, Sachin Gupta was Vice President – New Customer Marketing and Growth at Lenskart.com
e4m Staff Aug 20, 2025 4:44 PM
Metuzi.ai is an AI-led marketing platform backed by Netcore Cloud through its incubation program
e4m Staff Aug 20, 2025 4:43 PM
The verdict has done more than just serve as a legal precedent; it has shone a focused light on a common industry practice that skates the fine line between competitive strategy & legal violation
Shantanu David Aug 4, 2025 8:51 AM
Lenskart has filed for an IPO of up to Rs 8,000 crore, with Peyush Bansal looking to increase his stake as part of a long-term bet on the business.
e4m Staff Jul 30, 2025 1:57 PM
JetSynthesys’ Global e-Cricket Premier League is played on Real Cricket
e4m Staff Feb 15, 2025 1:05 PM
While several brands are reviewing media accounts, industry sources estimate the results will be finalised before the close of the 2024 calendar year
e4m Staff Oct 15, 2024 9:19 AM
The TVC opens with girls playfully pushing a shopping trolley down the stairs
e4m Staff Sep 18, 2024 3:51 PM
The launch marks the first international addition to Lenskart’s umbrella
e4m Staff Mar 31, 2024 10:00 AM
The core messaging of the TVC revolves around the idea that Lenskart encourages individuals to build a collection that suits various moods and occasions
e4m Staff Jan 18, 2024 3:08 PM
At the Pitch Brand Talk 2023 Conference, brand leaders delved into cutting-edge technology and how it is revolutionizing different categories of business
e4m Staff Nov 24, 2023 9:10 AM
At the exclusive roundtable, experts will share insights on the theme ‘How to Leverage the Power of Screen’
e4m Staff Sep 27, 2023 7:52 AM
His previous stint was with Lenskart as Lead – Public Relations
exchange4media Staff Apr 17, 2023 4:18 PM
The latest TV spot for the eyewear brand has been conceptualised by Tanmay Bhat and co.
exchange4media Staff Jan 6, 2023 9:28 AM
Panellists discussed the strategies to make social listening work for brands at the e4m Martech India Conference 2022
exchange4media Staff Oct 20, 2022 2:46 PM
Prior to this, Mittal was associated with PR Pundit as Senior Account Director
exchange4media Staff Jun 4, 2022 9:22 AM
Chhetri, AVP Marketing, Lenskart, speaks about the brand’s marketing initiatives, omnichannel strategy, the key trends in eyewear segment and more
Ritika Raj Mar 31, 2022 8:30 AM
Prior to this, Acharya was with Wow Skin Science as Vice President-Marketing
exchange4media Staff Feb 22, 2022 8:45 AM
The campaign takes eccentric routes and uses laughable yet sharp-witted cases to showcase its new feature of Virtual Augmented Reality
exchange4media Staff Oct 17, 2021 2:00 PM
Malhotra served stints at brands such as Nykaa, Levi Strauss & Co, MakeMyTrip.com, and MSLGROUP India etc. in the past
Ruhail Amin Sep 13, 2021 11:35 AM
The far-reaching impact of the tournament has benefited brands associating with limited outlays, giving them a significant inflection in both brand and business outcomes
exchange4media Staff Aug 26, 2021 5:41 PM
At the Pitch CMO Summit 2021, Ashish Mishra, Harish Narayanan, Hitesh Malhotra, Lucky Saini, Prasanna Rai & Neha Ahuja discussed how brand love shapes consumer relationships
exchange4media Staff May 31, 2021 9:17 AM
The tech-hub will empower Lenskart’s continuing innovation on omni-channel technology, giving shopping across channels a much seamless experience
exchange4media Staff Apr 27, 2021 4:29 PM
Airtel Ads allows brands of all sizes to curate consent-based and privacy-safe campaigns to a big pool of quality customers in India
exchange4media Staff Feb 24, 2021 12:51 PM
Hitesh Malhotra, Chief Marketing Officer, Lenskart.com, talks about the brand’s first-ever campaign during IPL 2020
Simran Sabherwal Feb 15, 2021 12:27 PM
In its latest series of ads, Lenskart.com plays on the word ‘Ghati’ to represent its dual meanings
exchange4media Staff Oct 6, 2020 10:46 AM














