lenskart
Dheeraj Nagpal and Madhur Acharya | Honasa Consumer Limited?blur=25

Dheeraj Nagpal has over 15 years of experience across growth, biz strategy and consumer businesses, while Madhur Acharya has over 12 years of experience in scaling digital-first consumer brands

e4m Staff May 13, 2026 4:20 PM

Madhur Acharya moves on from Lenskart?blur=25

At Lenskart, Acharya was handling two roles: Global Business Head of Aqualens and Vice President-E-commerce for Lenskart.com

e4m Staff May 2, 2026 8:45 AM

lenskart?blur=25

Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, writes about the Lenskart controversy and a cultural misstep

Ganapathy Viswanathan Apr 20, 2026 1:03 PM

lenskart?blur=25

In the first phase, Meller sunglasses will be rolled out to about 500 Lenskart stores

e4m Staff Nov 15, 2025 9:12 AM

lenskart?blur=25

The offer comprises a fresh issue of equity shares and an offer for sale of up to 132,288,941 equity shares by certain existing shareholder

e4m Staff Oct 6, 2025 7:30 PM

Sachin Gupta?blur=25

Prior to this appointment, Sachin Gupta was Vice President – New Customer Marketing and Growth at Lenskart.com

e4m Staff Aug 20, 2025 4:44 PM

Jaimit Doshi?blur=25

Metuzi.ai is an AI-led marketing platform backed by Netcore Cloud through its incubation program

e4m Staff Aug 20, 2025 4:43 PM

AI in marketing?blur=25

The verdict has done more than just serve as a legal precedent; it has shone a focused light on a common industry practice that skates the fine line between competitive strategy & legal violation

Shantanu David Aug 4, 2025 8:51 AM

Peyush Bansal, Lenskart?blur=25

Lenskart has filed for an IPO of up to Rs 8,000 crore, with Peyush Bansal looking to increase his stake as part of a long-term bet on the business.

e4m Staff Jul 30, 2025 1:57 PM

Sachin Gupta?blur=25

Prior to this, Sachin Gupta was with Astrotalk as Senior VP - Marketing

e4m Desk Apr 16, 2025 1:50 PM

lenskart?blur=25

Marketing spends stand at Rs 352 crore in the current fiscal

e4m Staff Nov 7, 2024 3:39 PM

Hero Dabur Tata Consumer Products?blur=25

While several brands are reviewing media accounts, industry sources estimate the results will be finalised before the close of the 2024 calendar year

e4m Staff Oct 15, 2024 9:19 AM

Clinic Plus ad?blur=25

We look back at what worked for us and what didn't

Soumya Gawri Sep 21, 2024 8:36 AM

lenskart?blur=25

The TVC opens with girls playfully pushing a shopping trolley down the stairs

e4m Staff Sep 18, 2024 3:51 PM

Jaimit Doshi?blur=25

Prior to this, Jaimit Doshi was with Aditya Birla Sun Life Insurance as Chief Technology, Digital and Marketing Officer

e4m Desk Sep 3, 2024 12:14 PM

Cadbury Protinex HDFC Meesho?blur=25

Our pick of the most creative and impressive ads between January 16 and 31

e4m Desk Feb 10, 2024 8:20 AM

Lenskart?blur=25

The core messaging of the TVC revolves around the idea that Lenskart encourages individuals to build a collection that suits various moods and occasions

e4m Staff Jan 18, 2024 3:08 PM

pitch?blur=25

At the Pitch Brand Talk 2023 Conference, brand leaders delved into cutting-edge technology and how it is revolutionizing different categories of business

e4m Staff Nov 24, 2023 9:10 AM

samsung?blur=25

At the exclusive roundtable, experts will share insights on the theme ‘How to Leverage the Power of Screen’

e4m Staff Sep 27, 2023 7:52 AM

lenskart?blur=25

The latest TV spot for the eyewear brand has been conceptualised by Tanmay Bhat and co.

exchange4media Staff Jan 6, 2023 9:28 AM

ruhail?blur=25

Panellists discussed the strategies to make social listening work for brands at the e4m Martech India Conference 2022

exchange4media Staff Oct 20, 2022 2:46 PM

Mittal?blur=25

Prior to this, Mittal was associated with PR Pundit as Senior Account Director

exchange4media Staff Jun 4, 2022 9:22 AM

Sasha Chhetri?blur=25

Chhetri, AVP Marketing, Lenskart, speaks about the brand’s marketing initiatives, omnichannel strategy, the key trends in eyewear segment and more

Ritika Raj Mar 31, 2022 8:30 AM

Madhur Acharya?blur=25

Prior to this, Acharya was with Wow Skin Science as Vice President-Marketing

exchange4media Staff Feb 22, 2022 8:45 AM

Lenskart Campaign?blur=25

The campaign takes eccentric routes and uses laughable yet sharp-witted cases to showcase its new feature of Virtual Augmented Reality

exchange4media Staff Oct 17, 2021 2:00 PM

Hitesh Malhotra?blur=25

Malhotra served stints at brands such as Nykaa, Levi Strauss & Co, MakeMyTrip.com, and MSLGROUP India etc. in the past

Ruhail Amin Sep 13, 2021 11:35 AM

vivo?blur=25

The far-reaching impact of the tournament has benefited brands associating with limited outlays, giving them a significant inflection in both brand and business outcomes

exchange4media Staff Aug 26, 2021 5:41 PM

Pitch CMo?blur=25

At the Pitch CMO Summit 2021, Ashish Mishra, Harish Narayanan, Hitesh Malhotra, Lucky Saini, Prasanna Rai & Neha Ahuja discussed how brand love shapes consumer relationships

exchange4media Staff May 31, 2021 9:17 AM

lenskart?blur=25

The tech-hub will empower Lenskart’s continuing innovation on omni-channel technology, giving shopping across channels a much seamless experience

exchange4media Staff Apr 27, 2021 4:29 PM

Airtel ads?blur=25

Airtel Ads allows brands of all sizes to curate consent-based and privacy-safe campaigns to a big pool of quality customers in India

exchange4media Staff Feb 24, 2021 12:51 PM

Hitesh Malhotra?blur=25

Hitesh Malhotra, Chief Marketing Officer, Lenskart.com, talks about the brand’s first-ever campaign during IPL 2020

Simran Sabherwal Feb 15, 2021 12:27 PM

lenskart?blur=25

In its latest series of ads, Lenskart.com plays on the word ‘Ghati’ to represent its dual meanings

exchange4media Staff Oct 6, 2020 10:46 AM