The number of TV households in India is expected to reach 250 million by 2026, says the report

exchange4media Staff Nov 16, 2022 1:17 PM

Walt Disney?blur=25

According to The Walt Disney Company Senior Executive VP & CFO Christine McCarthy, the subscriber growth is expected to accelerate in the fiscal’s second quarter

exchange4media Staff Nov 9, 2022 11:14 AM


The company's expenses jumped 2.7X to Rs 1702 crore on the back of higher marketing expenses, according to its internal documents

exchange4media Staff Oct 13, 2022 8:48 AM


This season, the popularity of the tournament grew 300%, putting it ahead of NBA and NFL, according to Wavemaker's earned equity report on IPL 2022

exchange4media Staff Oct 10, 2022 3:28 PM

Anil Jayaraj?blur=25

The Viacom18 CEO - Sports spoke to exchange4media about the network's plans for FIFA WC and its acquisition strategy during the IPL and ICC media rights auction

Javed Farooqui Oct 5, 2022 8:00 AM

Pitch CMO?blur=25

At the e4m Pitch CMO Summit-South, panellists discussed the importance of sports marketing on TV

exchange4media Staff Sep 27, 2022 3:19 PM


The JM Financial report says IPL ad rates on TV for a 10-sec spot will go from Rs 15.7L to Rs 18.2L in 2027. For Voot, no. of incremental subscribers expected to jump from 25 mn in ’23 to 70 mn in ’27

Javed Farooqui Sep 23, 2022 7:49 AM


The analytics company also observed that occupancies will fall short of full recovery due to competition from OTT streaming

exchange4media Staff Sep 20, 2022 2:10 PM

Bob Chapek?blur=25

According to Chapek, the acquisition of IPL TV rights and ICC digital rights by Walt Disney’s India unit is a great example of seeking value through different strategies

Javed Farooqui Sep 16, 2022 8:11 AM


Q1 inflation, hike in interest rates and surging fuel prices have promoted many venture capitalists, who were funding these start-ups, to tighten their purse strings

Kanchan Srivastava Sep 15, 2022 8:22 AM

Anuj Sharma?blur=25

A big festive offer and a well-intentioned thought are behind Xiaomi's 'gimmick' that asks consumers not to buy any tech products yet, says Sharma – CMO, Xiaomi India

Kanchan Srivastava Sep 14, 2022 8:32 AM


The Walt Disney Company Senior EVP and Chief Financial Officer Christine McCarthy, at an event, said the company has consciously decided to stay away from sports rights that are not value accretive

Javed Farooqui Sep 9, 2022 8:29 AM

Punit Goenka?blur=25

While speaking to media analysts on FTA, Punit Goenka emphasised that the industry must wait patiently to see the full impact of the pull-out on subscription revenues

exchange4media Staff Sep 9, 2022 7:57 AM


While the rights for IPL, ICC, Cricket Australia, and ECB have been sold, BCCI and ACC media rights are expected to come up for bidding in the next few months

Javed Farooqui Aug 30, 2022 8:36 AM


The brand has released a new video around its popular #InhalersHainSahi song

exchange4media Staff Aug 29, 2022 1:40 PM


The average monthly revenue per paid subscriber increased from $0.78 to $1.20 due to higher per-subscriber advertising revenue, the company said

exchange4media Staff Aug 11, 2022 8:20 AM

Bob Bakish?blur=25

Paramount+, the D2C platform of Paramount, will also be launched in India along with the new streaming product, the company’s Global Chief said in the Q2 earnings call

Javed Farooqui Aug 8, 2022 7:57 AM


A report by Elara Securities analyses the impact of Telugu movie producers halting film shoots from August 1

exchange4media Staff Jul 27, 2022 2:19 PM