The agenda for the conclave was ‘Make or Break States of the Indian Economy’

exchange4media Staff 6 hours ago

Out of the 299 advertisements, 201 belonged to the education sector, 59 belonged to the healthcare sector, 9 to personal care, 4 to the food & beverages sector and 26 were from the ‘others’ category

exchange4media Staff 9 hours ago

The films use Facebook’s new short video format to convey a lot in a very short time and look at different tension points that shoppers have at different parts of a store

exchange4media Staff 11 hours ago

Sunil Lulla has over 35 years of media and marketing experience

exchange4media Staff 11 hours ago

The account will be handled by the agency’s Bangalore office

exchange4media Staff 16 hours ago

According to Facebook Ad Library from Sept 19 to Oct 18, official Congress Haryana page saw ad spends worth Rs 3,91,881 on 323 ads; BJP Haryana page records 2 ads with spends of Rs 52,201

Tasmayee Laha Roy 16 hours ago

The integrated campaign is spearheaded by a TVC ad using an emotional storytelling route to highlight the importance of ceilings in home decor

exchange4media Staff 1 day ago

The TVC is part of Star Sports’ larger campaign named #TrueLove which is about celebrating fans’ true love for football

exchange4media Staff 1 day ago

The campaign will be rolled out across TV, Digital & OOH media in nine languages - Hindi, Marathi, Gujarati, Telugu, Tamil, Kannada, Punjabi, Odiya and Bengali

exchange4media Staff 1 day ago

With festive sales coming to an end, it seems e-commerce giants are going slow with ad insertions on TV

exchange4media Staff 1 day ago

Actor Boman Irani backs Savlon Swasth India Mission

exchange4media Staff Oct 20, 2019 4:00 PM

The TVC, conceptualised and created in collaboration with Famous Innovations will be rolled out across all leading TV channels across genres

exchange4media Staff Oct 19, 2019 1:18 PM

Apart from the Leo Burnett India campaign, the brand has co-created exclusive Diwali recipes with celebrity chef Sanjeev Kapoor

exchange4media Staff Oct 19, 2019 9:23 AM

We bring you a roundup of the news that made headlines this past week

exchange4media Staff Oct 19, 2019 9:21 AM

The 'Every day, care' TVC is built around a narrative exploring different facets of care

exchange4media Staff Oct 19, 2019 8:58 AM

Bangladesh tour of India consisting of 3 T20Is and 2 Test matches begins on 3rd Nov 2019 and will be broadcast on the Star Sports Network and Hotstar in Hindi, Tamil, Telugu, Kannada and Bangla

exchange4media Staff Oct 19, 2019 8:50 AM

The TVC unveils the Indian team’s jersey with BYJU’S logo

exchange4media Staff Oct 19, 2019 8:20 AM

Aloke Banerjee, CEO, Retail, Bombay Dyeing and Sanjeev Bhargava, Director, Brand TOI, share the insight behind the campaign launched along with the Times of India

Christina Moniz Oct 19, 2019 7:52 AM

The 'Yeh Hai Desh Ki Deewangi' anniversary campaign aired on 20 July and witnessed a phenomenal response across social media platforms

exchange4media Staff Oct 18, 2019 6:43 PM

Nick clocked 483577 impressions to take the tenth spot on the list

exchange4media Staff Oct 18, 2019 4:56 PM