The independent digital agency will now be known as Saatchi & Saatchi Propagate

exchange4media Staff 3 hours ago

Ajwani joined News18 India as Deputy Managing Editor in 2016

exchange4media Staff 4 hours ago

On July 5, Aaj Tak scored 3698000 gross impressions between 11am and 2pm in Mega Cities market, as per BARC data

exchange4media Staff 6 hours ago

VYRL Originals 'Woh Baarishein' crosses over 22 million views in just 2 weeks

exchange4media Staff 8 hours ago

The mandate will be handled by the agency’s recently set up digital division, Dentsu Impact Digital

exchange4media Staff 9 hours ago

The FCB Ulka campaign, featuring Nargis Fakhri, will be soon seen across all digital platforms

exchange4media Staff 9 hours ago

MTV’s film highlights the issue of family pressure on children which can lead to tragic consequences including depression and suicide

exchange4media Staff 11 hours ago

If done in the right context, the 6-second Bumper Ads can create brand recall and grab the consumer’s attention in a short span, say industry experts

Shikha Paliwal 15 hours ago

Industry analysts also tell exchange4media that the separate viewership data must stabilise before it becomes dependable

Tasmayee Laha Roy 16 hours ago

The Gay social networking app has also launched helpline numbers to report such incidents and to help victims

exchange4media Staff 1 day ago

Sanam already has over 6 million subscribers on YouTube and will now be coming up with a non-film single for their fans

exchange4media Staff 3 days ago

Indian audiences can catch the India tour of West Indies and The Ashes on SONY SIX, SONY TEN 1 and SONY TEN 3 channels August 1, 2019, onwards

exchange4media Staff 3 days ago

The industry has mixed emotions about the new viewership reporting pattern

exchange4media Staff 3 days ago

Kantar team shares insights on CX+ India Retail Banking Report 2019 released on Thursday

Noel Dsouza 3 days ago

The food tech company also partnered with TikTok to spread the message against hunger and malnutrition

exchange4media Staff 4 days ago

Prior to this she was with Edelman India since 2011

exchange4media Staff 4 days ago

As the official digital streaming partner of the World Cup, Hotstar's immense reach and scale have made it a top choice for advertisers across the country

Dolly Mahayan 4 days ago

MarTech India 2019 will be held on August 23, 2019, at The Leela Ambience, Gurugram, Delhi NCR

exchange4media Staff 4 days ago

The number surpassed the IPL 2019 final number of 18.6 million, which was the highest ever for the platform till Wednesday

exchange4media Staff 4 days ago

The account was won following a multi-agency pitch and will be serviced from the agency’s Mumbai office

exchange4media Staff 5 days ago