hindi-gec
TV?blur=25

Industry analysts say although these shows help advertisers in building brand recall & reach, TV networks are likely to stick to last year’s ad rates, considering the impact of Covid on advertisers

Sonam Saini Aug 18, 2020 8:28 AM

Tv?blur=25

The GEC genre registered 51% rise in ad volumes in Week 30 compared to Week 23

exchange4media Staff Jul 30, 2020 9:11 AM

BARC?blur=25

As compared to the previous four weeks, viewership for Hindi GECs in the HSM, HSM Urban and HSM Rural grew by 11%

exchange4media Staff Jul 30, 2020 8:51 AM

TV shows?blur=25

Broadcasters marketing fresh content have increasingly relied on TV & digital to win back Hindi GEC audience as ambiguity about the efficiency of print, radio and OOH still remains

exchange4media Staff Jul 28, 2020 8:40 AM

ZEETV?blur=25

The agency will focus on strengthening and creating unique efficiency social content backed by data from their analytics service ACE

exchange4media Staff Jul 22, 2020 12:46 PM

Ishq Mein Marjaawan?blur=25

The channel's new offering starring Helly Shah and Vishal Vashishtha is a tale of love and revenge

exchange4media Staff Jul 9, 2020 11:17 AM

adex?blur=25

As per the report, week 24 recorded the highest ad volumes in the last 11 weeks for Hindi GEC genre

exchange4media Staff Jun 19, 2020 8:46 AM

BARC India?blur=25

According to BARC data, DD National's ‘Shri Krishna’ leads in both urban and overall markets

exchange4media Staff Jun 4, 2020 2:00 PM

Sandeep Gupta?blur=25

Shemaroo also announced key appointments & restructuring to focus on the broadcast business

exchange4media Staff May 14, 2020 5:23 PM

Ramayan?blur=25

From May 7, the channel will telecast the one-hour -ong episodes of the mythological series at 7:30 pm

exchange4media Staff May 7, 2020 6:45 PM

shemaroo?blur=25

The service was officially launched on 1st May 2020 at 6:00 AM and the viewers can enjoy the live on Facebook

exchange4media Staff May 4, 2020 4:49 PM

Shemaroo TV?blur=25

At the launch, Shemaroo Entertainment CEO Hiren Gada said they were missing out on B2C connect and advertising revenue

exchange4media Staff Apr 29, 2020 6:18 PM

BARC India?blur=25

Backed by Ramayan and Mahabharat, DD National and DD Bharati maintained their positions in top five channels in week 15

exchange4media Staff Apr 23, 2020 5:54 PM

BARC India?blur=25

As per the report, the total TV consumption increased by 38% at all India level in week 14

exchange4media Staff Apr 16, 2020 4:52 PM

BARC?blur=25

DD National emerges as the most watched channel in overall (Hindi + Rural) and urban markets while Dangal continues to lead the rural market

exchange4media Staff Apr 9, 2020 3:41 PM

BARC iNdia?blur=25

The BARC India week 12 data also revealed that Hindi GEC Rural total impressions registered a 0% increase this week

exchange4media Staff Apr 2, 2020 6:33 PM

TV?blur=25

Most broadcasters are bringing back popular shows as part of their strategy to beat the current slide

Sonam Saini Apr 2, 2020 8:38 AM

BARC?blur=25

In the Hindi GEC category, the total number of impressions in urban markets have increased by 0.11%

exchange4media Staff Mar 27, 2020 3:10 PM

BARC iNdia?blur=25

The report also revealed that the news genre contributed to 9% of total viewership but accounted for 32% of ad volumes

exchange4media Staff Mar 27, 2020 8:45 AM

Colors?blur=25

In the urban market, Star Plus and Sony Sab bagged second and third spots respectively on BARC India’s Week 3 ranking

exchange4media Staff Jan 31, 2020 8:37 AM