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Bharat Khatri Chill Out

ChillOut: Khatri, Country Lead, Xaxis India, rejuvenates by watching animated science-fiction, and pampers himself with a spa session on weekends

exchange4media Staff Jul 27, 2019 8:44 AM

zee

The employees of Top Media Agencies answered 5 questions and the lucky winners walked away with a grand prize

exchange4media Staff May 14, 2019 10:58 AM

Zee media

Advertorial: The campaign 'National Agency Opinion Poll' was carried out at top agencies in Delhi, Mumbai, Kolkata and Bangalore

exchange4media Staff May 3, 2019 2:29 PM

ESP Sports Report 2019

Karnik unveiled the ESP Properties' Sporting Nation in the Making–VI report and shared insight on brand endorsements, ad spends & digital gaming being the trend going forward

Noel Dsouza Apr 5, 2019 8:31 AM

Essence

Rahul Marwaha appointed as VP, Digital Media Activation. Roy and Marwaha will work closely with Anand Chakravarthy, Managing Director - India

exchange4media Staff Feb 26, 2019 12:18 PM

Xaxis

Frankfinn’s campaign was split into three phases, each with its own strategy and KPIs. For the pre-launch phase, Xaxis View was used with niche audience targeting to create brand awareness

exchange4media Staff Feb 18, 2019 4:40 PM

GroupM

As per the GroupM report ‘This Year, Next Year’, India tops the list as the fastest growing major ad market in the world

exchange4media Staff Feb 12, 2019 2:13 PM

Group M

GroupM South Asia has restructured its leadership and has named Tushar Vyas as President Growth and Transformation

exchange4media Staff Jan 25, 2019 10:55 AM

honda

Honda Cars which is currently with GroupM has called for a media review. The account size is expected to be around Rs 200-250 crore

Naziya Alvi Rahman Jan 25, 2019 8:14 AM

HomeLane

HomeLane.com rebrands with new tagline, ‘Interiors Made Easy’, to strengthen brand identity

exchange4media Staff Jan 3, 2019 3:39 PM

Prime Time Awards

Fifth edition of exchange4media’s annual Prime Time Awards that honours the best television campaigns of the year will be held in Mumbai on January 31

exchange4media Staff Jan 3, 2019 8:19 AM

Hologram

With the advancement in technology OOH is getting its due share of importance. Experts inform how Hologram will redefine marketing perspectives, and discuss its challenges

Dolly Mahayan Nov 28, 2018 9:01 AM

OMG Mercedes Benz

Omnicom Media Group will be responsible for all Daimler divisions: Mercedes-Benz Cars, Mercedes-Benz Vans, Daimler Trucks, Daimler Buses, Daimler Financial Services

exchange4media Staff Oct 24, 2018 4:13 PM

GroupM Media ACE 2018

Ashish Bhasin, Chairman and CEO - South Asia of Dentsu Aegis Network was awarded the 'Network Head of the Year'

exchange4media Staff Oct 17, 2018 4:22 PM

media ace

GroupM took home the coveted ‘Network of the Year’ award. Ashish Bhasin of Dentsu Aegis Network was named the Network Head of the Year

exchange4media Staff Oct 16, 2018 10:10 PM

Tripti Lochan of VML SEA & India says integrating digital and traditional marketing these days helps to drive long term awareness among customers

Apeksha Mishra Aug 30, 2018 8:39 AM

Experts from the advertising industry revealed their mantra for publishers at a recent event held in Delhi

Dolly Mahayan Aug 14, 2018 8:51 AM

Sameer Singh, CEO, South Asia, GroupM; Anupriya Acharya, CEO, Publicis Media; and Arun Iyer, Chairman & Chief Creative Officer, Lowe Lintas, shared their learning on digital marketing and how they can stay on the top of the creative and digital game

exchange4media Staff Aug 2, 2018 12:33 PM

Samsung India has called for a media review and has invited pitches from leading agencies including GroupM, Omnicom Media Group and Dentsu Ageis Group along with its existing agency Lodestar.

Naziya Alvi Rahman Jul 28, 2018 9:51 AM

Anupriya Acharya, CEO, Publicis Media India was elected Vice-President of the Association

exchange4media Staff Jul 27, 2018 8:56 AM

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