The virtual show promises talks from eminent personalities and business leaders sharing their resilience stories in the pandemic

exchange4media Staff Sep 24, 2021 12:02 PM

Sacking brands?blur=25

Brands are looking to splurge 20-40% of their annual marketing budgets in Q3

Mansi Sharma Sep 21, 2021 8:48 AM

Marico initiative?blur=25

The FMCG company has planted over 2400 trees across its geographies, in partnership with Grow Trees (India), Greensavers (Bangladesh) and Shahgra (Egypt)

exchange4media Staff Sep 14, 2021 4:16 PM

RAM Ratings?blur=25

Like the previous period, Radio Mirchi stayed ahead in Kolkata and Big FM in Bangalore

exchange4media Staff Sep 10, 2021 8:38 AM


Industry leaders share how the sector is picking up and prepping for the festivals, their plans for the season, and the growth they are expecting

Rasika Kiran Upasani Sep 8, 2021 8:59 AM

RAM Ratings?blur=25

Between 20th June and 17th July, Radio Mirchi took the lead in Kolkata and Big FM in Bangalore

exchange4media Staff Sep 3, 2021 8:28 AM

Neha Chauhan?blur=25

Guest Column: Neha Chauhan, Brand Strategy Partner, Arc. Worldwide, shares some great examples on how brands across categories have outrun the price war

Neha Chauhan Aug 31, 2021 8:30 AM

pocket fm?blur=25

Jain will oversee the revenue & creative solutions for the company nationally and Nagar will focus on growth opportunities, drive awareness and monetization for Pocket FM in their new roles

exchange4media Staff Aug 23, 2021 11:27 AM

red fm telugu?blur=25

The jingle for the campaign was done in collaboration with Tollywood singers Hemachandra and Sahithi Chagantito

exchange4media Staff Aug 18, 2021 1:18 PM


The top two advertisers HUL and Reckitt together accounted for a 40% share of FMCG ad volumes on TV

exchange4media Staff Aug 16, 2021 9:02 AM

Red FM?blur=25

Radio listeners in the cities of Mysore, Mangalore, Gulburga and Hubli-Dharward can enjoy 8 superhit songs throughout the day

exchange4media Staff Aug 13, 2021 1:19 PM

saba khan?blur=25

Most recently, Saba served as the Marketing Head with Max Skill First

exchange4media Staff Aug 10, 2021 4:05 PM

RAM Ratings?blur=25

Mirchi and Big FM topped in Kolkata and Bangalore in the period between 30th May and 26th June

exchange4media Staff Aug 4, 2021 8:59 AM

The audiofilm?blur=25

Vikram Bhatt and Nisha Narayanan, COO and Director of the Red FM and Magic FM, speak about their latest experiential audio initiative 'The Audio Film Project'

exchange4media Staff Aug 3, 2021 12:19 PM