The event will have 10 insightful power-packed sessions with 20+ speakers who will share their views on taking online gaming in India to the next level

exchange4media Staff 2 hours ago

Guest Column: Deepshikha Dharmaraj, CEO, Genesis BCW, shared that organisations must create an open environment for curiosity, new thinking, and a will to challenge the status quo

Deepshikha Dharmaraj 1 day ago

The first two quarters of the fiscal were catastrophic for the media sector as consumer demand had slumped leading to a cut back in ad spending by corporates

exchange4media Staff 1 day ago

The report further stated that television ad volumes grew by 34% in the second half of 2020 compared to the first half

exchange4media Staff 1 day ago

In a roundtable organized by e4m in association with Taboola, industry leaders discussed how the smartphone & telecom industry would shape up in 2021 as the world adjusts to & recovers from Covid-19

exchange4media Staff Feb 26, 2021 8:41 AM

This virtual panel will discuss how the smartphone & telecom industry would shape up in 2021 as the world adjusts to and recovers from Covid-19

exchange4media Staff Feb 25, 2021 9:12 AM

The agency provided uninterrupted services even during the Covid19 crisis

exchange4media Staff Feb 23, 2021 4:49 PM

At the unveiling of the Pitch Madison Advertising Report 2021, Ajit Varghese, Chief Commercial Officer, ShareChat, spoke about the big shifts in technology plus covid-19 impact

exchange4media Staff Feb 20, 2021 8:33 AM

Criteo report reiterates the boom of digital trend with more than 80% of the respondents emphasizing the growing importance of digital marketing

exchange4media Staff Feb 19, 2021 1:20 PM

After an encouraging Q3, industry experts say that a 60-80% recovery rate is expected for Q4 revenue filings

Noel Dsouza Feb 17, 2021 8:44 AM

Radio industry leaders opine that revival of economic activities in smaller and medium-sized markets post unlock was one of the major reasons for the growth

Noel Dsouza Feb 17, 2021 8:28 AM

The campaign, featuring Manoj Bajpayee, is dedicated to COVID-19 Warriors

exchange4media Staff Feb 16, 2021 12:41 PM

The Group also announced a share buyback of JPY 30.0 bn

exchange4media Staff Feb 16, 2021 10:56 AM

Zirca Digital Solutions’ whitepaper, ‘Re-start Trends During the Pandemic’, examines key categories to gauge consumer sentiment and to identify how sectors are rebounding

exchange4media Staff Feb 10, 2021 7:14 PM

From increased consolidation to more focus on marketing automation, adlanders open up on what will drive advertising in 2021

exchange4media Staff Feb 9, 2021 9:03 AM

Guest Column: Atul Ahluwalia, Founding Partner, First Partners, outlines four key trends for the PR and communications industry in 2021

Atul Ahluwalia Feb 9, 2021 8:46 AM

Guest Column: Girish Balachandran, Founder & Managing Partner at On Purpose, shares new habits and discoveries that the world has made during the pandemic and what they mean for brands

exchange4media Staff Feb 5, 2021 4:45 PM

Bharat Puri, MD, Pidilite Industries Ltd, hinted at the importance of agility as a key force in helping brands navigate through the most testing times

exchange4media Staff Feb 4, 2021 9:01 AM

Mr. Iyer, Head of Marketing & Strategy, Muthoot Finance, was speaking in a webinar organized by the Dainik Bhaskar group in association with exchange4media

exchange4media Staff Jan 29, 2021 9:00 AM

The body warned advertisers that punishment for making such misleading claims will range from 2-year imprisonment to Rs 10 lakh in fine

exchange4media Staff Jan 21, 2021 11:33 AM