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Gaurav Jain?blur=25

Jain most recently served as Director and Head of Finance for India Operations and Supply Chain at Amazon

e4m Staff 1 day ago

Pooja Sabharwal?blur=25

Prior to this elevation, Sabharwal was serving as Vice President – Corporate Communications at Dream Sports

e4m Desk 1 day ago

Geetanjali Jain Appointed Director of Sports Marketing at JioStar?blur=25

Prior to this, Geetanjali Jain was with Procter & Gamble as Senior Brand Manager

e4m Desk 1 day ago

Priya Nair?blur=25

HUL MD and CEO Priya Nair outlined four key pillars for growth and shared how the company is building to win in new India

e4m Desk 1 day ago

Arun Kumar Choubey exits BAG Convergence?blur=25

He served as Editor - Synergy and Brand Solutions at BAG Convergence

e4m Staff 1 day ago

Pragati Agrawal Promoted to Associate Director at WPP Media?blur=25

Prior to her elevation, Pragati Agrawal was the Group Head

e4m Desk 1 day ago

Leo Puri Joins Asian Paints as Independent Director for Five Years?blur=25

Leo Puri has four decades of industry experience and is presently Advisory India Chair, Apax

e4m Staff 1 day ago

Abhinav Bhargava Appointed Global Brand Manager for Dettol at Reckitt?blur=25

Before this new role, Bhargava worked across Reckitt’s Home Hygiene portfolio, where he handled brands including Lizol and Harpic

e4m Desk 1 day ago

Edo Briola Appointed Head of Marketing Strategy at Unilever?blur=25

Before taking on his new role, Briola served as Vice President – Head of Japan, CEO of Rafra Japan and CEO of Carver Korea

e4m Desk 1 day ago

Nikita Sarwara Promoted to Senior Vice President at Adfactors PR?blur=25

Nikita has been with Adfactors PR for the past five years, where she has worked across businesses and sectors, building strategic relationships and developing opportunities

e4m Staff 1 day ago

Pitch CMO Summit 2026?blur=25

As creators, AI and fragmented consumer journeys reshape marketing, brand leaders argue that attention may get a consumer to notice, but affection is built through relevance, trust and experience

e4m Staff 1 day ago

Sanjay Dutta Joins Third Wave Coffee as New CTO?blur=25

Before joining Third Wave Coffee, Dutta was Chief Technology Officer at Theobroma Foods

e4m Staff 1 day ago

Rohan Lobo Appointed Deloitte TMT Leader for South Asia?blur=25

Lobo has nearly 25 years of experience working with clients across India, the Middle East, Africa and Australia

e4m Staff 1 day ago

HUL CEO Priya Nair Defends Product Safety Amid Beco Dispute?blur=25

HUL MD and CEO Priya Nair was responding to a query at HUL’s Capital Markets Day

e4m Staff Sep 7, 2026 3:05 PM

Vivek Gupta Wraps Up INS Presidency with Key Print Media Initiatives?blur=25

The Sanmarg Group CMD’s 2025–26 term saw a 26% revision in government advertising rates, the launch of the ‘Ink Doesn’t Lie’ campaign and policy interventions on AI, copyright and newsprint

e4m Staff Sep 7, 2026 12:08 PM

Why wires and cables are becoming India’s next big branded category?blur=25

Guest Column: Ganapathy Viswanathan, Independent Comm. Consultant & Author, writes that wires and cables are evolving from commodities into trusted consumer brands

Ganapathy Viswanathan Sep 7, 2026 11:54 AM

Aditya Krishna Takes Charge as Managing Director of McCain Foods India?blur=25

Mainak Dhar Moves to a new role in McCain, Avishek Kar elevated to Commercial Director, McCain Foods India

e4m Staff Sep 7, 2026 11:47 AM

Mayuresh Dubhashi Joins Saatchi & Saatchi India as Chief Creative Officer?blur=25

In his new role, Mayuresh will partner with Kartik Smetacek, Chief Creative Officer, Saatchi & Saatchi India

e4m Staff Sep 7, 2026 11:29 AM

Festive Creator Economy?blur=25

Brands are looking beyond Diwali, treating Onam, Ganesh Chaturthi, Durga Puja and Navratri as distinct cultural and consumption moments for festive creator campaigns

Shalinee Mishra Sep 7, 2026 9:37 AM

Dentsu's Tax Scrutiny: Implications of Royalty Payments for Advertising?blur=25

Dentsu’s tax probe could have implications beyond one agency, as scrutiny of royalty payments, IP & cross-border charges raises prospect of a wider examination across advertising networks

Imran Fazal Sep 7, 2026 9:26 AM

Advertising Data: A New National Security Concern for India?blur=25

US military is disabling mobile advertising IDs after reports that commercial location data was used to track personnel in the Middle East; exposes how ad targeting infra can be a surveillance tool

Shantanu David Sep 7, 2026 8:58 AM

Yesudas S Pillai Brands Risk Losing Touch with Customers in the Age of Automation?blur=25

Guest Column: Yesudas S Pillai, Entrepreneur, Investor, Marathoner and a Curious observer, shares his take on why a brand chooses to change the logo and messaging

Yesudas S Pillai Sep 7, 2026 8:30 AM

The Amritraj Brothers?blur=25

Guest Column: Bhuvan Lall chronicles the extraordinary journey of the Amritraj brothers, from Chennai to the global stage, and the values of self-belief, family and perseverance

Bhuvan Lall Sep 7, 2026 8:19 AM

Shantomoy Ray?blur=25

Guest Column: Shantomoy Ray, Founder and Director of K Factor Communications, examines how experiences, personalisation and meaningful moments are redefining luxury

Shantomoy Ray Sep 5, 2026 2:50 PM

Dentsu IT probe widens: ‘Royalty pivot’, election and government campaigns under scanner?blur=25

e4m was the first to report that the ‘royalty pivot’ was emerging as a key angle in the Dentsu IT probe

Imran Fazal Sep 4, 2026 4:01 PM

OpenAI launches GPT-6 Astra?blur=25

Astra is also the first OpenAI model to trigger stronger safeguards under the company's safety protocol because of its cybersecurity capabilities

e4m Staff Sep 4, 2026 1:17 PM

Jennifer Creegan Joins Disney as Head of Marketing Technology?blur=25

Creegan joins The Walt Disney Company after a 27-year career at Microsoft

e4m Desk Sep 4, 2026 12:36 PM

Shivani Pachori Promoted to Lead Brand Management at Bharat Aluminium?blur=25

She has been associated with Bharat Aluminium Company Limited for over 3 years.

e4m Desk Sep 4, 2026 11:52 AM

Sona Bahadur remembers Gloria Steinem?blur=25

Sona Bahadur, Independent Food Journalist, remembered Steinem as the one who was known for a revolutionary spirit, trailblazing activism and extraordinary life

e4m Staff Sep 4, 2026 11:35 AM

Ashok Singhal Joins News24 as Consulting Editor?blur=25

Recently, Ashok Singhal ended his nearly 18-year tenure at Aaj Tak

e4m Staff Sep 4, 2026 11:21 AM

VLCC Secures ₹110 Crore Funding from BlackSoil Capital for Expansion?blur=25

According to VLCC, the funding will help in expanding businesses across beauty, wellness and personal care

e4m Desk Sep 4, 2026 10:06 AM

Vanshi Kotru Promoted to VP of Enablers & Digital Acceptance at Mastercard?blur=25

Kotru previously served as Director, Enablers and Digital Acceptance Partnerships - EEMEA

e4m Staff Sep 4, 2026 9:14 AM

India's Copyright Office Rules on AI-Generated Advertisements?blur=25

Legal voices say, in brand or agency workflows authorship may depend on prompting, iteration, selection and editing but the prompter cannot automatically be treated as the person who caused the work

Shantanu David Sep 4, 2026 9:10 AM

Vineet Kumar Kapila Joins Svarn Group as Chief Marketing Officer?blur=25

Vineet Kumar Kapila is a seasoned professional with over 36 years of experience across FMCG, Retail, Media, and Consulting

e4m Desk Sep 3, 2026 7:18 PM

Abhishek Mehta Promoted to DGM of Digital Marketing at Dabur?blur=25

In his previous role with Dabur as Digital Marketing Lead, Mehta was leading Health Care, and Foods & Beverages verticals

e4m Desk Sep 3, 2026 4:53 PM

Pushkar Jauhari Takes Helm as CEO of Kotak Alts Private Equity?blur=25

Pushkar Jauhari has nearly 25 years of experience in private equity, venture capital and public markets in India and Europe

e4m Staff Sep 3, 2026 4:00 PM

Masooma Sandeep?blur=25

Sandeep has been with Medtronic for over six years, moving through several senior communications leadership roles across geographies and business segments

e4m Staff Sep 3, 2026 3:18 PM

Priya Chandni?blur=25

She held roles across leading organisations including IDFC FIRST Bank, Gitanjali Group, TBWA and Havas

e4m Staff Sep 3, 2026 2:32 PM

Experts Discuss How AI is Transforming Brand Building Strategies?blur=25

At Pitch CMO Summit in Bengaluru, Pallavi Saxena, Chief Marketing and Revenue Officer, Cleartrip, and Nitin Khanna, CMO, ACKO, discussed what marketers need to retain and what they need to rethink

e4m Staff Sep 3, 2026 2:20 PM

Mehernaz Dalal Appointed CFO of Wingify to Drive Growth Strategy?blur=25

Dalal’s experience spans M&A, integrations, capital allocation, and business transformation

e4m Staff Sep 3, 2026 2:11 PM

Pizza Hut CEO Aaron Powell Steps Down Amid Major Leadership Shift?blur=25

Yum Brands, the parent company of Pizza Hut as well as KFC and Taco Bell, announced on September 1 that it had finalised the sale of the pizza business.

e4m Staff Sep 3, 2026 11:10 AM

Sudhir Sitapati?blur=25

Sudhir Sitapati recently marked his birthday, offering an opportunity to reflect on more than two decades of leadership across India’s consumer business sector

e4m Staff Sep 3, 2026 9:37 AM

Hersh Bhandari?blur=25

Bhandari has built a reputation for combining commercial understanding with strong industry relationships and an ability to identify new business opportunities

e4m Staff Sep 3, 2026 9:24 AM

Publicis Secures PepsiCo's Global Media Account, Exits Coca-Cola Bid?blur=25

Omnicom loses a two-decade-plus stronghold as Publicis unifies PepsiCo's worldwide media business and steps back from a rival $4 billion Coke review

e4m Staff Sep 3, 2026 9:21 AM