branding
Niraj Ruparel?blur=25

Guest Column: Niraj Ruparel, Head of Mobile & Emerging Tech, GroupM India; Head of Voice, WPP India, writes audio OTT platforms allow advertisers to create sonance that triggers brand association

Niraj Ruparel Oct 23, 2020 9:09 AM

jack daniels?blur=25

As part of the rebranding exercise, the brand wi 'Make it Count' will be the new tagline for the whiskey brand

exchange4media Staff Oct 10, 2020 4:00 PM

Ameer Ismail?blur=25

Ameer Ismail, President-Lintas Live, talks about the new brand identity of Golinopinion and the trigger behind the change

Nafisa Shaheen Oct 9, 2020 12:46 PM

employee?blur=25

Guest Author: Majumdar, Head - Corporate Affairs, Communication and digital media, Egis India, writes that a people-first culture, & work-life balance will be key trends on employee engagement front

Bhaskar Majumdar Sep 24, 2020 6:44 PM

Avon?blur=25

The beauty company has also launched a new brand campaign, ‘Watch Me Now’ to showcase its philosophy

exchange4media Staff Sep 19, 2020 6:00 PM

Poonam Prahlad?blur=25

Poonam Prahlad, Founder & Director, Media Moments, speaks on her win, female leadership, role of women in restructuring the industry, future goals and more

exchange4media Staff Sep 18, 2020 9:21 AM

Komal Lath?blur=25

Komal Lath, Founder- Tute Consult, speaks about her thoughts on winning, female leadership, entrepreneurship, inclusivity, future goals and more

exchange4media Staff Sep 17, 2020 8:33 AM

HT?blur=25

The campaign maintains a sharp millennial focus in the messaging and design contours

exchange4media Staff Sep 9, 2020 12:26 PM

religare?blur=25

The rebranding is aimed at further building on opportunities to deliver the best possible ‘Care’ to its consumers

exchange4media Staff Sep 1, 2020 3:47 PM

HTMedia?blur=25

HT also unveiled its new positioning – First Voice, Last Word-- where First Voice represents digital-first approach

Dipali Banka Aug 31, 2020 2:54 PM

ros?blur=25

While preserving their names and unique identity, organizations of the Russian nuclear industry will get unified logos based on the trademark of the State Atomic Energy Corporation Rosatom

exchange4media Staff Aug 20, 2020 5:11 PM

20th century?blur=25

After the rebranding, the brand will be known as 20th Television instead

exchange4media Staff Aug 12, 2020 5:54 PM

tata capital?blur=25

The brand's tagline has been changed for the first time since the company was established in 2007

exchange4media Staff Aug 5, 2020 1:56 PM

SBI?blur=25

The company has announced the revamped identity, with a new logo and tag line, to mark its 10-year anniversary

exchange4media Staff Jul 2, 2020 12:22 PM

weikfield?blur=25

The brand marks the transition with a new logo, sonic identity and mass media campaign

exchange4media Staff Jun 26, 2020 2:05 PM

Dollar?blur=25

The re-branding was digitally revealed by Bollywood star Akshay Kumar & Vinod Kumar Gupta, MD, Dollar Industries Ltd

exchange4media Staff May 29, 2020 12:00 AM

Games24x7 Spring Marketing Capital?blur=25

The firm will handle the gaming company's overall branding efforts and co-create influencer marketing campaigns

exchange4media Staff May 8, 2020 12:38 PM

CupShup New Logo?blur=25

The agency that specializes in cup branding recently revamped its logo and business offerings to showcase its expertise as innovators in advertising & marketing

Noel Dsouza Apr 28, 2020 9:12 AM

Capri Global Capital Limited?blur=25

The new logo is a homage to 21,500 patrons and a glimpse at the future credit inclusion

exchange4media Staff Mar 23, 2020 7:04 PM