The brand roped in doppelgangers of their key brand ambassadors, staged fictitious pop-ups with tampered branding outside select original stores, and even gave native website a cyber-hacked appearance

exchange4media Staff Nov 25, 2022 2:58 PM

pitch brandtalk?blur=25

To be held on 29th November 2022 from 10 am onwards at the Radisson Blu Plaza, Delhi

exchange4media Staff Nov 25, 2022 1:02 PM

Pitch Brand Talk?blur=25

To be held on November 29, 2022 from 10 am at the Radisson Blu Plaza, Delhi

exchange4media Staff Nov 21, 2022 8:40 AM

Kedar lele?blur=25

At WPP Commerce 2022, Kedar Lele, ED Customer Development, HUL & Head of CD- South Asia, explained how brands can successfully connect consumers, customers, and commerce to drive growth

exchange4media Staff Nov 17, 2022 9:08 AM

personal branding?blur=25

Experts chime in on the dos, don'ts and hows of leveraging this rising trend to boost brand growth and build trust among consumers

Tanya Dwivedi Nov 14, 2022 2:35 PM


The rebranding is to align with Sony’s global ethos, the company said

exchange4media Staff Oct 26, 2022 8:52 AM

Mumbai Metro?blur=25

Reports say that the non-fare revenue generated from the exercise is pegged at Rs 40 crore annually

exchange4media Staff Sep 22, 2022 10:05 AM


The brands were recognized for demonstrating leadership, creativity and innovation in their products, processes and marketing practices

exchange4media Staff Aug 26, 2022 8:48 PM


Connor, Sales Director for South & SE Asia and Digital Director for Asia Pacific, CNNIC, talks about the relationship the brand has built with Indian audiences as well as advertisers over the years

Shantanu David Aug 25, 2022 8:25 AM


Promises mass reach & hyperlocal influence for brands

exchange4media Staff Jul 28, 2022 6:28 PM


The new brand will reflect in every customer touchpoint through an overhaul that spans its website, social media handles and existing product lines

exchange4media Staff Jun 22, 2022 10:09 AM


The brand has used various touchpoints of the station to showcase its entire product range with larger-than-life imagery

exchange4media Staff Jun 21, 2022 6:43 PM


The brand will sport a new logo that is designed to enliven the lusciousness that one associates with meat - the taste, texture & aroma of the consumption experience

exchange4media Staff Jun 3, 2022 8:38 AM


The capital raised will be used to strengthen its teams in India and internationally

exchange4media Staff Apr 20, 2022 2:22 PM

News Nation Network?blur=25

The on-ground activity will be executed across key locations in the state over the next one month

exchange4media Staff Apr 11, 2022 6:19 PM


The newspaper will also have a new tagline, ‘bharosa naye Hindustan ka'

exchange4media Staff Mar 9, 2022 4:42 PM


Kapiva’s brand ambassador Malaika Arora will be seen promoting the brand in campaign ads and digital films

exchange4media Staff Jan 21, 2022 11:48 AM


The new logo symbolizes simplicity and the infinite experiential knowledge looped in together for both new and existing audiences

exchange4media Staff Dec 29, 2021 6:55 PM


The rebranding initiative at Remsons Industries has been created and conceptualised by THE UNLOCK COMPANY

exchange4media Staff Dec 13, 2021 1:16 PM