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Navigating Endemic Crises: The New Role of PR in India?blur=25

Guest Column: Senior PR professional Sanjay Rammoorthy writes PR narratives are being buffeted by hyperactive digital ecosystems, politicized discourse, regulatory flux, and outrage on social media

Sanjay Rammoorthy Aug 27, 2026 6:49 PM

Disney files lawsuit against FCC?blur=25

The suit challenges the FCC’s April directive requiring Disney's eight owned-and-operated ABC stations to seek licence renewals years ahead of schedule

e4m Staff Aug 19, 2026 8:51 AM

zee?blur=25

SAT also placed considerable emphasis on the fact that the proposed fundraise had received approval from a substantial majority of public shareholders

e4m Staff Aug 14, 2026 4:31 PM

Zee Entertainment Shares Surge 7% After SAT Approves Warrant Issue?blur=25

The tribunal stayed the operative effect of SEBI's July 31 order against the company and permitted ZEEL to move ahead with the proposed fundraise

e4m Staff Aug 14, 2026 12:51 PM

Tewolde Gebremariam Joins Air India as New CEO and Managing Director?blur=25

Gebremariam takes over from Campbell Wilson, who had been leading the airline since 2022.

e4m Staff Aug 5, 2026 6:46 PM

Dentalkart Seeks PR Agencies for Strategic Communications Partnership?blur=25

The company is looking for a PR partner to build narratives across business, trade and consumer media, while also exploring newer channels and unconventional ideas to amplify key messages

e4m Staff Aug 4, 2026 4:04 PM

CenturyPly Launches Total Cover, Says Warranty Won’t Hurt EBITDA?blur=25

CenturyPly says its new Total Cover warranty will boost sales, with projected claims of just 0.05–0.06% of turnover and minimal impact on EBITDA and margins.

e4m Staff Aug 3, 2026 4:21 PM

Raids in Odisha Target JioStar Piracy; One Arrested, Equipment Seized?blur=25

The complaints allege that the operators were using consumer Direct-to-Home (DTH) set-top boxes to obtain television signals

Imran Fazal Aug 3, 2026 1:28 PM

Bobby George Leaves Carrier After Eight Years in Leadership Role?blur=25

He most recently served as Senior Vice President and Chief Information & Digital Officer

e4m Staff Jul 29, 2026 3:22 PM

Remembering Derek Bose: A Mentor Who Shaped Young Talent?blur=25

Lopah Mudra Bhattacharrya, Vice President Corporate Communications, HDFC Life, pays tribute to senior journalist Derek Bose who passed away recently

e4m Staff Jul 29, 2026 12:17 PM

Vaidehi Sharma Promoted to GM of Corporate Communications at Airtel?blur=25

Prior to her elevation, she served as Head – Internal Communications & Employer Branding

e4m Staff Jul 28, 2026 2:17 PM

Gaurav Negi Transitions to Advisor Role at IndiGo?blur=25

Prior to this, Gaurav Negi served as the Chief Financial Officer

e4m Desk Jul 28, 2026 10:11 AM

IndiGo Appoints Kiran Thadimarri as New CFO Amid Financial Challenges?blur=25

Thadimarri, who joined IndiGo as Deputy CFO, will succeed Gaurav Negi

e4m Staff Jul 28, 2026 9:16 AM

Prerna Daga Takes On New Marketing Role at St. Regis New Delhi?blur=25

Daga will continue in her role with Marriott International as Cluster Director of Marketing & Communications

e4m Desk Jul 24, 2026 8:50 AM

The Rise of Unified Marketing and Communications Strategies?blur=25

Shagun Walia, Avery Dennison – South Asia and SSA, explores why marketing and communications can no longer work in silos and what happens when brands bring them together

Shagun Walia Jul 23, 2026 11:53 AM

How Brand Building is Evolving in the Digital Age?blur=25

Industry heads opine that brands may have become too reactive but the need is to invest in long-term strategy, instead of just chasing engagement and virality

Sandhi Sarun Jul 21, 2026 9:13 AM

Creator?blur=25

From CarryMinati to gaming streamers, creators command loyalty that legacy campaigns rarely earn. Industry voices explain what brands still get wrong

Aryendra Khan Jul 21, 2026 9:07 AM

Sir Garry Sobers?blur=25

Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, shares how Sir Garry Sobers’ influence flowed naturally from competence, integrity, courage and an unwavering love for the game

Ganapathy Viswanathan Jul 20, 2026 8:25 AM

Uday Ruddarraju Named CTO of Compute at OpenAI?blur=25

Ruddarraju joined OpenAI in July 2025 after stepping down as Head of Infrastructure Engineering at xAI

e4m Desk Jul 18, 2026 9:15 AM

FIR, raid and equipment seizure mark fresh action against cable piracy in Odisha?blur=25

The complaint alleges that the operator was retransmitting JioStar's television channels without authorization

e4m Staff Jul 17, 2026 12:57 PM

Vikas Garg?blur=25

The arrest comes days after the ED provisionally attached assets worth Rs 940.7 crore belonging to Garg, his family and entities allegedly controlled by him under the PMLA

e4m Staff Jul 14, 2026 7:45 PM

Manoj Kumar Takes Charge as Director of Finance at JW Marriott Mussoorie?blur=25

He served as part of the hotel's finance leadership between September 2018 and December 2021

e4m Staff Jul 14, 2026 2:29 PM

Brands Embrace Unique Creators for Authentic Engagement?blur=25

Across categories, brands are shifting towards creators with distinctive content styles, whose audiences engage with them for a unique storytelling approach rather than follower count or mass appeal

Shalinee Mishra Jul 11, 2026 8:41 AM

Peter Barrie Appointed Global Head of Growth at Channel Factory?blur=25

Prior to this, Peter Barrie was the Global President at Strike Social

e4m Desk Jul 9, 2026 7:12 PM

Deserving talent wins big at VZY Presents Dentsu-IWMBuzz Digital Awards Season 8?blur=25

The categories span from web series and digital films to podcasts, youth dramas, and outstanding non-fiction projects and micro dramas

e4m Staff Jul 9, 2026 11:52 AM

Shagun Sethi Joins JW Marriott Phuket as Sales & Marketing Director?blur=25

Shagun Sethi has over two decades of distinguished experience in the hospitality industry

e4m Desk Jul 7, 2026 11:40 AM

Confiance Communications Takes on PR for Mannlich Men's Skincare?blur=25

This partnership marks a continuation of Confiance's growing focus on building category-defining narratives for India's emerging consumer brands

e4m Staff Jul 6, 2026 11:57 AM

Zee Entertainment Secures ₹3,143 Crore Fundraise Through Warrants?blur=25

The fundraising proposal involves the issuance of up to 24.95 crore fully convertible warrants at an issue price of ₹126 apiece

e4m Staff Jul 1, 2026 9:27 PM

Jesse Singh Takes the Helm as CEO of Fortune Brands Innovations?blur=25

Singh has more than three decades of leadership experience across building products

e4m Staff Jun 30, 2026 2:00 PM

Omnicom's Vision for the Future of Advertising at Cannes Lions 2026?blur=25

Jarrod Martin, Chief Transformation Officer, Omnicom Media Group and CEO of Acxiom, on why identity is becoming more valuable than data and how agencies can stay relevant in the media ecosystem

Team Impact Jun 26, 2026 9:12 AM

Steve Jarrett Leaves Orange to Join Anthropic as Chief AI Officer?blur=25

Steve Jarrett will take up the new role at Anthropic on August 25 and will be based in Paris

e4m Desk Jun 25, 2026 6:40 PM

Dhruv Warrior Reflects on Print Advertising Trends at Cannes Lions?blur=25

Dhruv Warrior, Executive Creative Director, VML, India, recounts his experience of being part of the Print & Publishing jury, and the trend to say something without explicitly showing the product

Simran Sabherwal Jun 23, 2026 11:57 AM

Dhruv Warrior Advocates for Print's Evolution at Cannes 2026?blur=25

As VML India's Executive Creative Director joins Print & Publishing jury at Cannes Lions, Warrior makes a case for a medium he believes the industry has been too quick to eulogise & too slow to push

Aryendra Khan Jun 18, 2026 9:07 AM

Gameskraft Technologies Pvt. Ltd.?blur=25

The ruling marks a major development in the high-profile money laundering probe involving online gaming platform Gameskraft Technologies Pvt. Ltd.

Imran Fazal Jun 16, 2026 4:24 PM

Vishwajeet Singh Appointed Director of Sales & Marketing at JW Marriott?blur=25

Vishwajeet Singh brings over 16 years of experience across sales, marketing, business development, and customer relationship management

e4m Staff Jun 11, 2026 1:53 PM

Z's Ambitious Sports Strategy: Will FIFA Boost Growth for Goenka??blur=25

With the company acquiring exclusive broadcast rights for India’s tour of Zimbabwe, Z looks set to widen its sports ambitions

Kanchan Srivastava Jun 11, 2026 9:38 AM

The Evolution of Loyalty Programs: From Rewards to Relationships?blur=25

Guest Column: Ganapathy Viswanathan writes consumers want to feel connected to brands in a more personal way and why reward points alone are no longer enough to create long-term loyalty

Ganapathy Viswanathan Jun 9, 2026 9:17 AM

Tejkarran Singh Bajaj Takes Charge as ZEE5's New Business Head?blur=25

The development comes weeks after Bajaj stepped down as Senior Vice President and Head of Originals at Jio Studios

e4m Staff Jun 8, 2026 11:24 AM

Saibal Bhattacharyya Takes Helm as COO at Vadilal Industries?blur=25

Bhattacharyya has 23 years of experience in managing P&Ls, Sales and Marketing

e4m Desk Jun 6, 2026 11:49 AM

Shveta Singh?blur=25

Shveta Singh, Founder of Iridescent Lens and independent marketing consultant, explores how founder narratives are creating new pathways to credibility and reshaping the way brands build trust

Shveta Singh Jun 5, 2026 9:05 AM

Tejkarran Singh Bajaj Departs Jio Studios After 7.5 Years?blur=25

Tejkarran Singh Bajaj held the role of SVP & Head- Originals at Jio Studios

e4m Desk Jun 1, 2026 5:50 PM

Abhilasha Gupta on the Future of Corporate Communications at Tech Mahindra?blur=25

In this ‘In the Spotlight’ series, Abhilasha Gupta, Tech Mahindra discusses her journey as a communicator, leading comms at a global scale, impact of technology, and more

Ritika Upmanyu May 29, 2026 4:54 PM

Who will own the Narrative in 2030: Companies, Leaders, or Communities??blur=25

Industry leaders explored who will own the narrative in 2030 and discussed how AI, decentralised content creation, communities, and evolving human behaviour are reshaping the future of communication

e4m Staff May 28, 2026 2:08 PM

Truecaller appoints ex-Meta leader Sandeep Bhushan to board role?blur=25

He most recently served as India Director of Global Marketing Solutions at Meta

e4m Staff May 25, 2026 12:21 PM

Zee Media?blur=25

Each warrant has been priced at ₹8.50 and will be convertible into one equity share of the company, taking the total fundraise to a maximum of approximately ₹119 crore

e4m Staff May 19, 2026 9:48 AM

Saumitra R Chand?blur=25

Saumitra R Chand, Career Expert and Head of Communications at Indeed India & Singapore explains why communication capital matters, what’s evolving in the space, and what brands must prioritise today

Saumitra Chand May 14, 2026 12:56 PM