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E20 fuel debate puts creators under spotlight?blur=25

The government's ethanol-blending programme has been one of the largest policy-led influencer campaigns seen in India

e4m Staff Jul 15, 2026 5:07 PM

Nishant Daptardar Beyond Communication Solutions, Sonal Karolia Satav launch, Integrated Marketing Solutions, Brand Strategy Agency, Entertainment Communications, Public Relations Innovation, Creative Ideation Services, Strategic Partnerships in Marketing?blur=25

Beyond Communication Solutions brings together strategic communications, marketing, creative ideation, brand building and business solutions under one roof

e4m Staff Jul 15, 2026 5:02 PM

Ajay Gupte Joins Dentsu India as New COO to Drive Transformation?blur=25

Partnering closely with Harsha Razdan, CEO, South Asia, Ajay will accelerate dentsu's transformation by advancing strategic priorities and strengthening a future-ready operating model

e4m Staff Jul 15, 2026 4:23 PM

Beyond Communication Solutions?blur=25

Beyond Communication Solutions is a new-age communications, marketing and brand strategy company designed to help businesses, brands, creators and studios

e4m Staff Jul 15, 2026 3:54 PM

Ruchira Kanwal | Madhurita Sengupta?blur=25

Kanwal most recently served as Business Head at RPSG Media, while Sengupta was Chief Marketing Officer at JioBlackRock Investment Advisers

e4m Staff Jul 15, 2026 2:50 PM

Apoorva Nijhara?blur=25

She will work closely with the leadership team to shape corporate narratives, strengthen stakeholder relationships, enhance visibility across media and industry platforms

e4m Staff Jul 15, 2026 2:49 PM

Somnath Adak Resigns as CEO of APTT, Lu Fang-Ming Takes Over?blur=25

Adak will be stepping down from his role on 21 August 2026 to pursue other opportunities

e4m Staff Jul 15, 2026 1:49 PM

Mohit Patle Joins DevRev to Lead Mid-Market Business in India?blur=25

He will lead DevRev’s mid-market business across West and South India

e4m Staff Jul 15, 2026 12:36 PM

Ronak R Sheth Joins Neo Group as Chief Marketing & Growth Officer?blur=25

Prior to this, Ronak R Sheth was with 360 ONE as Chief Marketing Officer

e4m Desk Jul 15, 2026 11:55 AM

The Pioneer Expands with New Kerala Edition Office Launch?blur=25

Among those present at the launch was Kerala Legislative Assembly Speaker Thiruvanchoor Radhakrishnan

e4m Desk Jul 15, 2026 11:25 AM

Baishali Chatterjee?blur=25

She held communications leadership roles for several brands, including Netflix India, Vogue India, Lakmé Salon, Audible India, and others

e4m Staff Jul 15, 2026 11:25 AM

Diksha Sharma Appointed Assistant Manager of Digital Sales at The Hindu?blur=25

Prior to joining The Hindu, Sharma was with Associated Broadcasting Co. Pvt. Ltd. (TV9)

e4m Staff Jul 15, 2026 11:25 AM

How advertisers are planning print campaigns without a common benchmark?blur=25

Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, explores how the IRS was once the common language of print advertising in India, and how its absence has reshaped media planning

Ganapathy Viswanathan Jul 15, 2026 10:58 AM

Raj Nayak?blur=25

Raj Nayak has been appointed as Chairman & Managing Director of Yaap Digital Limited

e4m Desk Jul 15, 2026 10:31 AM

newspaper?blur=25

Advertisers have quietly rebuilt their print planning playbook—combining ABC circulation data, proprietary market intelligence, consumer insights and business outcome metrics

Kanchan Srivastava Jul 15, 2026 8:57 AM

Sakshi Telugu Daily?blur=25

P. Sridhar is a highly accomplished media professional with over three decades of experience in the print media industry

e4m Staff Jul 14, 2026 5:27 PM

Raj Nayak Takes Charge as Chairman & Managing Director of YAAP Digital?blur=25

Nayak has played a pivotal role in shaping India's media and communications industry

e4m Staff Jul 14, 2026 3:49 PM

Manoj Kumar Takes Charge as Director of Finance at JW Marriott Mussoorie?blur=25

He served as part of the hotel's finance leadership between September 2018 and December 2021

e4m Staff Jul 14, 2026 2:29 PM

Yashita Jhurani Joins OpenAI as New Policy Advisor?blur=25

Yashita Jhurani joins after a 2-year stint with Krea University

e4m Desk Jul 14, 2026 1:37 PM

Ketan Deorankar Joins Hybrid as Director of Growth for INSEA?blur=25

He has previously managed media planning and buying for BMW India across digital, print, OOH and partnerships

e4m Staff Jul 14, 2026 1:12 PM

Shivang Jain Appointed CEO of BTM Ventures, Parent of Reginald Men?blur=25

Jain was earlier VP, Corporate Strategy and Chief of Staff at Honasa Consumer

e4m Staff Jul 14, 2026 1:05 PM

Bacardi Names Mahesh Kanchan as New Managing Director for India?blur=25

Succeeds Vinay Golikeri, who steps up into the Regional President role for Asia, Middle East and Africa (AMEA) and Global Travel Retail (GTR), Bacardi

e4m Staff Jul 14, 2026 12:58 PM

Sanchit Kashyap Appointed Sr VP at Indian Express Group for Digital Video?blur=25

Prior to this, Sanchit Kashyap worked at TV Today Network's Hindi digital news platform 'The Lallantop'

e4m Staff Jul 14, 2026 10:47 AM

Lalit Ahuja Takes Over as COO of DMart - Avenue Supermarts?blur=25

Lalit Ahuja joins after a 11-year stint with Zydus Wellness

e4m Desk Jul 14, 2026 10:02 AM

avas Media Network UK Named Global Media Agency for Candy Crush?blur=25

The duties will be carried out through the Arena Media UK gaming team

e4m Staff Jul 14, 2026 9:25 AM

Sneha Kanukolanu Joins Mia by Tanishq as New Marketing Lead?blur=25

Prior to this, she served as Head of Marketing at The Bear House

e4m Staff Jul 14, 2026 9:20 AM

Pankaj Pawar Takes Over as CEO of Jio Platforms Ahead of IPO?blur=25

Pankaj Pawar, also Managing Director of Reliance Jio Infocomm, replaces Kiran Thomas

e4m Desk Jul 14, 2026 8:54 AM

Rini Nandy Takes Charge as Head of Marketing at BabyShop India?blur=25

Prior to this, Rini Nandy was with Aditya Birla Lifestyle Brands Limited as Head of Marketing - American Eagle (India)

e4m Desk Jul 13, 2026 6:44 PM

Nandita Godbole Takes Charge as Head of Marketing at Mercedes-Benz India?blur=25

As part of the new structure, Amrit Baid will lead the key Retail Finance & Pre-Owned Cars business verticals

e4m Staff Jul 13, 2026 2:39 PM

Arjun Banerjee Takes Charge as Head of YRF Talent Agency?blur=25

Prior to joining YRF, he was associated with Collective Artists Network

e4m Staff Jul 13, 2026 1:50 PM

Aparna Thomas?blur=25

She joined Sanofi in 2008 as a Director in Communications and went on to hold several leadership roles during her nearly two-decade tenure

e4m Staff Jul 13, 2026 11:23 AM

Shakti Tokas?blur=25

He joins IndusInd Bank from Propagate India, where he served as Brand Partner for over two years.

e4m Staff Jul 13, 2026 11:20 AM

Atul Hegde?blur=25

Anup Kumar reflects on Atul Hegde’s leadership, mentorship and vision in a tribute honouring his legacy

e4m Staff Jul 13, 2026 10:03 AM

The shrinking duration of content: Is this the future of storytelling??blur=25

Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, explores why the future of storytelling lies in audiences discovering stories across multiple formats

Ganapathy Viswanathan Jul 13, 2026 8:45 AM

IRS?blur=25

Nearly a year after the pilot survey was announced, fieldwork is yet to begin. As publishers question the survey framework, the future of India's print media currency remains uncertain

Kanchan Srivastava Jul 13, 2026 8:13 AM

Meta’s next identity play?blur=25

Meta’s push to replace phone numbers with usernames for its Indian user base has run into a wall in Delhi. But the real story is what one identity, shared across 3 apps, does for a single advertiser

Anuja Jain Jul 11, 2026 8:55 AM

Haresh Nayak, CEO, Connect Network Inc?blur=25

Guest Column: Haresh Nayak, CEO of Connect Network Inc., on why the next decade of marketing belongs to organisations that plan with intelligence, not assumptions

Haresh Nayak Jul 11, 2026 8:30 AM

Week in Ads?blur=25

From disappearing faces to a boardroom run by pink wigs, this week's ads bet big on the absurd

Aryendra Khan Jul 11, 2026 8:06 AM

Jesse Julka Takes Helm as CEO of Prakul Bakshi Events?blur=25

Julka brings more than 26 years of experience spanning entertainment, media, artist management, digital content and brand partnerships

e4m Staff Jul 11, 2026 7:52 AM

Deepshikha Agarwal Appointed Head of Beauty at Tata Trent Group?blur=25

Prior to this, Deepshikha Agarwal was with Nykaa as Deputy General Manager

e4m Desk Jul 10, 2026 6:50 PM

Pallavi A. Singh Joins Genpact as VP of AI & Data Advisory?blur=25

Singh was previously associated with Providence India as Executive Director - AI & Data, Enterprise Transformation

e4m Staff Jul 10, 2026 4:48 PM