The actress urges all to take ‘Roz Ke Healthy Steps’

e4m Staff 7 hours ago


The ad is centred on the brand's ‘Mega Blockbuster Sale 2023’ campaign

e4m Staff 12 hours ago

Ranbir Kapoor?blur=25

The film celebrates the spirit of homegrown brands in the country

e4m Staff 15 hours ago


As the actor celebrates his 41st birthday today, we take a look at his journey in the endorsements world 

e4m Staff 15 hours ago

Nat geo?blur=25

Premiering on National Geographic on 30th September, the show will feature nine contestants

e4m Staff 1 day ago

kapil dev?blur=25

A picture of a bound-and-gagged Dev doing rounds on the internet was part of Disney+ Hotstar's latest campaign by MANJA for ICC Mens Cricket World Cup 2023.

e4m Staff Sep 26, 2023 1:38 PM


Follow our channel for the latest updates in the world of media, advertising and marketing and experience news like never before!

e4m Staff Sep 25, 2023 3:57 PM


The initiative is aimed at empowering young generation to make smart living choices

e4m Staff Sep 25, 2023 11:36 AM

indus appstore?blur=25

The store promises zero platform fees and no commission on in-app purchases as opposed to Google, which levies 15-30%

e4m Staff Sep 25, 2023 9:07 AM

Anjana Om Kashyap?blur=25

With general elections around the corner, Anjana and Anjana 2.0 will be seen in a partnership both on-ground and on-screen

e4m Staff Sep 21, 2023 2:41 PM


The agency will provide creative support, branding, strategy, and digital marketing support to the brands

e4m Staff Sep 21, 2023 1:05 PM

Kareena Kapoor?blur=25

From Tira to Tata Play, a look at all the brands endorsed by the actor

Sohini Ganguly Sep 21, 2023 1:04 PM


The sheer number of ad violations begs the question of whether agencies are having trouble interpreting the advertising body's guidelines

Tanzila Shaikh Sep 21, 2023 7:50 AM


The tech giant has partnered with Razorpay and PayU to make payment 'as simple as sending a message'

e4m Staff Sep 21, 2023 7:41 AM


The Meta CEO was attending the company's Annual Conversations in Mumbai virtually where a slew of new features for WhatsApp were announced

e4m Staff Sep 20, 2023 2:11 PM