ad-campaign

Sagar Kapoor, Chief Creative Officer, Lowe Lintas spoke about the production and execution of the ad films for the Mobile Premier League's campaign ‘Ab Har Galli Se Niklega Hero’

Noel Dsouza 1 week ago

Amit Sharma, Director, Producer & Co-Founder, Chrome Pictures talks about the campaign for Lloyd's Grande air conditioners featuring Deepika Padukone and Ranveer Singh

Noel Dsouza 1 week ago

'Ab har galli se niklega hero' campaign celebrates budding heroes from the streets of India

exchange4media Staff 1 week ago

Aditya Tawde, Chief Creative Officer, Post Office Studios gives us an insight into the Asian Paints Colour Next Series '19 campaign and how they conceptualised the ad films

Noel Dsouza 04-April-2019

Pandey, NCD, Leo Burnett shares his views on the creative vision for Spotify India’s first ad campaign ‘There’s A Playlist For That’

Noel Dsouza 04-April-2019

Pramod Sharma, Executive Creative Director, Rediffusion talks about the insight and the challenges faced while creating #HoSaktaHai

Noel Dsouza 02-April-2019

Sahil Siddiqui, AVP- Creative Strategy, WATConsult speaks about the ideation and the goal of the social awareness ad campaign ‘Thanks A Dot’ created for SBI Life Insurance

Noel Dsouza 29-March-2019

Advertising industry experts give us an insight into how today's youth wants brands to highlight social issues and also prove their authenticity

Noel Dsouza 29-March-2019

The FCB Ulka creative team gives us insight into the ad campaign by Women’s Horlicks that showcases three strong women icons who have broken stereotypes whilst celebrating their path-breaking careers

Noel Dsouza 27-March-2019

The ad campaign by Mother’s Recipe produced two ad films drawing insight from the evolving consumer's tastes and leveraged on their change in behaviour and trends

Noel Dsouza 26-March-2019

From Budweiser to Surf Excel and Brand Factory to Parle G, brands this Holi while showcasing the fun-filled portrayal of the festival have created clutter-breaking ad films

Noel Dsouza 20-March-2019

Sharma, Marketing Director, Blued India shares the message behind the new ad campaign launched just in time for Holi

Noel Dsouza 20-March-2019

Industry experts share their viewpoints on the fifth edition of Levi’s #IShapeMyWorld campaign. The campaign features women from different walks of life who have taken charge of their own destiny

Noel Dsouza 13-March-2019

Holi gives a chance to highlight the spirit of togetherness and the brand's message ‘Daag Achhe Hain’, says Pereira, Regional Creative Officer, Lowe Lintas

Noel Dsouza 07-March-2019

With the two new films, CARS24 moves conversation around selling a car from a purely transactional experience to a more emotional and memorable one

exchange4media Staff 02-March-2019

The campaign will focus on the value of trust reiterating Gaadi as a reliable source for people to sell their cars

exchange4media Staff 22-February-2019

The campaign intends to promote contactless everyday payments in India

exchange4media Staff 19-February-2019

The ‘Never Stop Discovering’ film recognises the stupendous work being done to protect our diverse wildlife by some of the most passionate and knowledgeable minds in India

exchange4media Staff 12-February-2019

The film “Heroes at my gate’ has been created by Red Bangle Films. It highlights the hard wok put in by the security guards, which often go unappreciated

exchange4media Staff 03-February-2019

Advertorial: Two heart-warming stories highlight sportsmanship and energy of the young generation

exchange4media Staff 09-January-2019