Nestle Munch's ad is followed by Cadbury Dairy Milk and Swiggy videos on second and third positions

exchange4media Staff 31-December-2018

A round-up of the 10 most viewed YouTube ads across the world in 2018

exchange4media Staff 20-December-2018

Celebrity chefs to prepare dishes on show to be launched on December 24 on YouTube channel

exchange4media Staff 19-December-2018

The gap between the two channels is now at 1.3mn subscribers & PewDiePie is expected to hold the title of the most-subscribed channel until 2023

Venkata Susmita Biswas 17-December-2018

At the IPRCCC 2018, RJ Khurafati Nitin and Charles ‘Biharilal’ Thomson spoke about the battle for audience attention, consumption of content outside India and the YouTube phenomenon

exchange4media Staff 14-December-2018

According to YouTube, India has “truly became a ‘video-first’ country” with the platform reaching over 245 million monthly active users

exchange4media Staff 07-December-2018

Advertorial: Motion Content Group, the content investment wing of GroupM India, has been leading the domain.

exchange4media Staff 27-November-2018

Rs 1.4 cr per day ad rate has not deterred brands from already pre-booking all of 2019 for the YouTube Masthead

Venkata Susmita Biswas 16-November-2018

A round-up of the 10 most viewed YouTube ads in India for the month of September

exchange4media Staff 06-November-2018

During the outage, YouTube users were not able to login, upload or watch content on the platform.

exchange4media Staff 17-October-2018

Head of Agency Partnerships, Google India, on the Google-Facebook duopoly, partnering with agencies and uniform measurement on digital

Apeksha Mishra 09-October-2018

While some ads kept up with the spirit of Independence Day and Friendship Day, others depicted wanderlust, budget purchase and even IoT

exchange4media Staff 01-October-2018

Advertorial: The Influencer Syndrome is social media’s biggest trend; and the ‘influencer’ is the new-age celebrity we all aspire to be

exchange4media Staff 26-September-2018

Bam is working with electronics brand Mivi for the movie ‘Plus Minus’ which will be released on his popular YouTube channel BB Ki Vines

exchange4media Staff 11-September-2018

Launching in three weeks with a show featuring AR Rahman, YouTube Originals chooses advertising driven model for its India launch

Venkata Susmita Biswas 10-September-2018

YouTube has partnered with music maestro AR Rahman for the show named 'ARRived'

exchange4media Staff 06-September-2018

As part of this association, Bhuvan will appear in a series of high impact digital marketing campaigns for the brand

exchange4media Staff 29-August-2018

A round-up of the 10 most viewed YouTube ads in India for the month of July

exchange4media Staff 28-August-2018

YouTube's current masthead ad rate of Rs 72 lakh is expected to be doubled as part of the latest revision

Venkata Susmita Biswas 28-August-2018

Many users have reported that they were served video promos in between episodes of shows they were streaming

exchange4media Staff 20-August-2018