Trade desk?blur=25

Gill, The Trade Desk India General Manager, said the company was exploring and educating leading marketers about programmatic opportunities on the open internet

Javed Farooqui Jul 22, 2022 9:12 AM


This agreement will enable integration between Disney’s proprietary Audience Graph and the open-source identity framework, Unified ID 2.0

exchange4media Staff Jul 13, 2022 4:02 PM

Rajesh Sheshadri?blur=25

He was previously with Google as Head - Advertising Agencies Partnerships - APAC

exchange4media Staff Oct 14, 2021 1:50 PM


The association aims at furthering the reach of Indian marketers across the open internet

exchange4media Staff Sep 8, 2021 12:45 PM

The trade desk?blur=25

The survey outlines consumer sentiments and behaviours toward India’s festive season sales and channels that marketers can leverage upon to maximise the effectiveness of their ad campaigns

exchange4media Staff Sep 2, 2021 4:06 PM

jio ads?blur=25

Given its slew of in-house digital properties, the company can beckon brands to promote ads on platforms like JioChat, MyJio and JioMoney

Javed Farooqui Aug 19, 2021 8:11 AM


Research also suggested that nearly 61% of Indians are more comfortable with their data being used for advertising when they have more control over its use

exchange4media Staff Aug 10, 2021 12:31 PM

The trade desk?blur=25

Solimar enables marketers to leverage first-party data, drive greater precision in digital campaigns and advance consumer-conscious privacy

exchange4media Staff Jul 8, 2021 11:32 AM

Tejinder Gill?blur=25

The Trade Desk General Manager for India Tejinder Gill spoke about the trends, challenges and opportunities in the Indian digital ad market

Javed Farooqui Jun 17, 2021 8:56 AM

The Trade Desk?blur=25

Gill will lead the company’s business and growth strategy in India, helping Indian brands and publishers unleash the full potential of the open internet

exchange4media Staff Jun 16, 2021 2:19 PM

Tejinder Gill?blur=25

Gill will be responsible for crafting innovative approaches to accelerate outcomes based on emerging business models, and strengthening global client and partner relationships

exchange4media Staff May 18, 2021 3:52 PM

TikTok and The Trade Desk?blur=25

The partnership will allow advertisers to directly access premium TikTok inventory through The Trade Desk platform

exchange4media Staff Mar 19, 2020 12:13 PM

Xaxis first in Asia Pacific to utilize comScore-The Trade Desk integration platform?blur=25

The integration allows media buyers to measure digital campaign delivery performance by leveraging comScore validated Campaign Essentials™ (vCE®) directly within The Trade Desk’s buying platform

exchange4media Staff Sep 24, 2015 11:04 AM