skoda
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The ad campaign, which has been shot by Prodigious, delves on the dual personality trait within humans, which often leads us to make contradicting decisions on any given matter

exchange4media Staff Aug 22, 2020 8:35 AM

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He succeeds Bernhard Maier, who is handing over the office after almost five years at the helm

exchange4media Staff Aug 3, 2020 4:53 PM

Automobile?blur=25

From a complete online process for a car’s purchase to doorstep delivery, carmakers are coming up with ways to resume sales while adhering to social distancing norms

Sanstuti Nath May 22, 2020 9:00 AM

Haresh Nayak Posterscope?blur=25

Haresh Nayak, Group MD, Posterscope Group South Asia & Regional Director, Posterscope APAC, shares insights on how data can be a driving factor to entice clients to use OOH

Noel Dsouza Dec 2, 2019 9:02 AM

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The ad campaign has been conceptualised and executed by Publicis India 

exchange4media Staff Jun 17, 2019 7:19 PM

Skoda Bloomberg?blur=25

The series will capture stories of passionate pursuits of individuals and teams across different walks of life

exchange4media Staff Jan 8, 2019 2:07 PM

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The agency will continue to provide mainline strategy and creative communication solutions to Škoda Auto India and will handle all Škoda sub-brands including Rapid, Octavia, Superb, Kodiaq and soon-to-be-launched Karoq

exchange4media Staff Jul 24, 2018 8:52 AM

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In his free time, the Marketing Head of Škoda Auto India also loves to read and walk in the by-lanes of Bandra

Madhuwanti Saha May 26, 2018 10:10 AM

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The creative duties for the group are currently handled by Publicis while digital account is managed by Bushfire. For media duties, PHD in 2016 won the global account.

Naziya Alvi Rahman Apr 24, 2018 8:59 AM

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Basu also headed marketing operations at SKODA India before his stint at Volkswagen

Ruhail Amin Mar 15, 2018 8:54 AM

Tarun Jha Skoda?blur=25

The marketing head of Škoda Auto India feels that the interval between the last data and the new one is too big to ignore

Madhuwanti Saha Feb 7, 2018 8:57 AM

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Boparai , the former CEO of Fiat India, is set to take charge of the new role in April 2017

exchange4media Staff Jan 12, 2018 8:57 AM

 Volkswagen announces appointment of Kamal Basu as Marketing Head?blur=25

His appointment is effective from January 1, 2015. He is expected to play a key role in further developing the strengths of the Volkswagen brand in India

exchange4media Staff Jan 13, 2015 1:54 PM

Rediffusion Y&R to lose its CCO & Vice Chairman Sam Ahmed in December?blur=25

The Vice Chairman & CCO of Rediffusion Y&R is slated to leave the agency in Dec to return to film making. The agency confirmed the news to exchange4media

Priyanka Mehra Sep 23, 2013 9:09 AM

Rediffusion Y&R to lose its CCO & Vice Chairman Sam Ahmed in December?blur=25

The Vice Chairman & CCO of Rediffusion Y&R is slated to leave the agency in Dec to return to film making. The agency confirmed the news to exchange4media

Priyanka Mehra Sep 23, 2013 7:46 AM

Skoda India appoints BBH as creative AoR?blur=25

BBH will conceptualise and execute the creative communication campaigns for all Skoda auto products and initiatives

exchange4media Staff Mar 23, 2012 1:14 PM

Saatchi & Saacthi bags Skoda creative biz?blur=25

Saatchi & Saatchi has been signed on by Skoda India to drive the entire communication for the brand in the advertising space. While Saatchi & Saatchi has been handling the brand communication strategy planning for Skoda for some time, the mandate has now been extended to include creative duties as well.

exchange4media Staff May 16, 2011 1:30 PM

MediaCom bags Directi & digital biz of Volkswagen, Skoda & Audi?blur=25

MediaCom India has begun its 2011 with work on wins such as Directi, which recently launched BigRock. The agency has also added the digital businesses of Volkswagen, Skoda and Audi.

Tasneem Limbdiwala Feb 1, 2011 8:48 AM