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The film is conceptualized and executed by its creative partner Publicis India

exchange4media Staff Sep 25, 2021 8:52 AM

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As per annual filings, Škoda had spent Rs 445.2 crore on advertising for the fiscal ended 31st March 2020 compared to Rs 343.5 crore in the previous fiscal

Javed Farooqui Aug 11, 2021 8:27 AM

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With the new season of the Premier League starting on August 14, IMPACT speaks to passionate followers of the game, marketers and fans alike to understand how deep rooted is the PL craze in India

Neeta Nair Jul 27, 2021 8:35 AM

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CoinDCX is the title sponsor, while Dream11 and Škoda are co-powered by sponsors. Kent RO is Sri Lankan team’s ‘Back of Jersey’ branding partner

exchange4media Staff Jun 30, 2021 8:45 AM

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On Day 2 of the e4m eTechmach, panellists spoke at large about growing importance of digital marketing and change in strategies implemented post Covid

exchange4media Staff Jun 28, 2021 8:48 AM

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The official broadcaster of the championship has managed to rope in 15+ sponsors for the inaugural WTC Final despite a subdued ad market

Javed Farooqui Jun 7, 2021 8:15 AM

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The support includes medical supplies, procurement of medical equipment and materials such as oxygen generators and liquid oxygen tanks, monetary donation to the German Red Cross, and more

exchange4media Staff May 12, 2021 4:19 PM

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Dhingra, Chief Business Officer of Public App, says that the Chinese app ban didn't dent the app's popularity since it operates on an entirely different segment

Tasmayee Laha Roy Mar 30, 2021 8:24 AM

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Looking at some of the biggest OOH campaigns of 2020 that reiterated brands' trust in the billboard medium

Noel Dsouza Jan 5, 2021 8:52 AM

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Net profit for the financial year ended 31st March 2020 stood at Rs 261.3 crore

exchange4media Staff Dec 16, 2020 8:31 AM

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The brand took a first-mover approach in the category to target the growing premium and business air travellers at T2

exchange4media Staff Oct 9, 2020 4:16 PM

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The ad campaign, which has been shot by Prodigious, delves on the dual personality trait within humans, which often leads us to make contradicting decisions on any given matter

exchange4media Staff Aug 22, 2020 8:35 AM

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He succeeds Bernhard Maier, who is handing over the office after almost five years at the helm

exchange4media Staff Aug 3, 2020 4:53 PM

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From a complete online process for a car’s purchase to doorstep delivery, carmakers are coming up with ways to resume sales while adhering to social distancing norms

Sanstuti Nath May 22, 2020 9:00 AM

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Haresh Nayak, Group MD, Posterscope Group South Asia & Regional Director, Posterscope APAC, shares insights on how data can be a driving factor to entice clients to use OOH

Noel Dsouza Dec 2, 2019 9:02 AM

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The ad campaign has been conceptualised and executed by Publicis India 

exchange4media Staff Jun 17, 2019 7:19 PM

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The series will capture stories of passionate pursuits of individuals and teams across different walks of life

exchange4media Staff Jan 8, 2019 2:07 PM

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The agency will continue to provide mainline strategy and creative communication solutions to Škoda Auto India and will handle all Škoda sub-brands including Rapid, Octavia, Superb, Kodiaq and soon-to-be-launched Karoq

exchange4media Staff Jul 24, 2018 8:52 AM

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In his free time, the Marketing Head of Škoda Auto India also loves to read and walk in the by-lanes of Bandra

Madhuwanti Saha May 26, 2018 10:10 AM

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The creative duties for the group are currently handled by Publicis while digital account is managed by Bushfire. For media duties, PHD in 2016 won the global account.

Naziya Alvi Rahman Apr 24, 2018 8:59 AM