premier-league
shillong spurs?blur=25

With the new season of the Premier League starting on August 14, we speak to passionate followers of the game, marketers and fans alike to understand how deep-rooted is the PL craze in India

Neeta Nair 20 hours ago

Premier League Star advert?blur=25

The Premier League, the most popular football league that runs across two-thirds of the year, has established itself as a unique marketing platform for brands to reach premium audiences

Christina Moniz 1 day ago

ŠKODA?blur=25

With the new season of the Premier League starting on August 14, IMPACT speaks to passionate followers of the game, marketers and fans alike to understand how deep rooted is the PL craze in India

Neeta Nair 1 day ago

mpl?blur=25

The campaign features a film in multiple languages with stars of the Indian contingent like PV Sindhu, Bajrang Punia, Bhavani Devi and Manu Bhaker

exchange4media Staff Jul 21, 2021 12:16 PM

nitin khanna?blur=25

With the new season of the Premier League starting on August 14, we speak to passionate followers of the game, marketers and fans alike to understand how deep-rooted is the PL craze in India

Neeta Nair Jul 20, 2021 8:34 AM

Shrini Viswanath,?blur=25

This is the fifth edition of TNPL, which begins with the inaugural match between Lyca Kovai Kings vs Salem Spartans on July 19.

exchange4media Staff Jul 16, 2021 6:33 PM

Shriram Capital - TNPL?blur=25

The Group had earlier been associated with Tamil Nadu Cricket Association (TNCA) when they sponsored the state cricket teams for a five-year term beginning 2013

exchange4media Staff Jul 13, 2021 5:36 PM

Star Sports?blur=25

With the world’s most popular football property, Premier League set for an August 14 kick off, we take a closer look at the platform and examine what the property and its fans have to offer brands 

Christina Moniz Jul 12, 2021 5:14 PM

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Russell has been part of the Hero CPL management team since the tournament’s inception, serving as the Chief Operating Officer

exchange4media Staff Jul 2, 2021 1:59 PM

infinix?blur=25

The league will be streamed on multiple platforms including Disney+ Hotstar, YouTube and Facebook

exchange4media Staff Jun 8, 2021 11:10 AM

Senjam Raj Sekhar?blur=25

Previously, Sekhar has led brand communications for Samsung, Bharti Enterprises, Flipkart, Vedanta and provided strategic counsel to brands such as HP, Adidas, BBC World, Apollo Tyres and others

exchange4media Staff May 31, 2021 6:03 PM

star IPL?blur=25

As BCCI eyes a new window for resuming IPL, the broadcaster presents two options to advertisers: continue with existing deals or ink fresh ones

Javed Farooqui May 6, 2021 9:29 AM

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Sources say that with BCCI looking to postpone the games, it's early to gauge loss in sponsorship revenue, but the broadcaster will be paid by the advertisers based on the inventory consumed so far

Javed Farooqui May 5, 2021 9:11 AM

IPL?blur=25

BCCI Vice President Rajiv Shukla made the announcement on Tuesday, May 4 after a Sunrisers Hyderabad player was tested positive for Covid

exchange4media Staff May 4, 2021 1:21 PM

mpl?blur=25

The platform has also launched Esports Arena, the banner under which the platform will host fortnightly Esports tournaments in some of its marquee games

exchange4media Staff Apr 20, 2021 2:14 PM

puma?blur=25

As per the terms of the deal, Puma will be the official kit partner for the team

exchange4media Staff Mar 30, 2021 10:10 AM

IPL 2021?blur=25

Industry watchers opine that brands can tap into advertising opportunities like virtual life watching experience and interactive formats like voice, gamification, etc.

Misbaah Mansuri Mar 22, 2021 8:51 AM

IPL?blur=25

With 90-95% inventories of franchises sold out, experts believe that it bodes well for the 14th season of IPL in terms of sponsorship revenue

Sonam Saini Mar 12, 2021 8:27 AM