pm
Consumers are researching, comparing and making purchase decisions for categories like consumer electronics, beauty, gaming, fintech & personal care late at night, say marketers
Sunidhi Vijay Jul 9, 2026 8:42 AM
Roli Shrivastava will lead marketing across Hocco Ice Creams, Hocco Restaurants, Hocco Eateries, Hocco Foods, and Huber & Holly Ice Creams
e4m Staff Jul 8, 2026 12:32 PM
The book deals with executive success and the new rules of winning at work
e4m Staff Jul 6, 2026 10:00 AM
The renewal follows another year of strong digital engagement for the campaign, which has surpassed one million YouTube video views, generated over 8,200 hours of watch time
e4m Staff Jul 2, 2026 11:28 AM
Lavanya Wadgaonkar on communications' next evolution: earning a seat at the table was the first step, the bigger challenge is shaping the agenda.
Ritika Upmanyu Jul 1, 2026 11:25 AM
Kshitiz joins Redcliffe Labs with over 26 years of experience across sectors like diagnostics, healthcare, pharmaceuticals and FMCG
e4m Staff Jun 30, 2026 12:54 PM
Among the final day winners at Cannes Lions were Rethink (Independent Network of the Year), LePub, Milan, Italy (Agency of the Year) and Heineken (Creative Brand of the Year)
e4m Staff Jun 27, 2026 8:44 AM
According to media reports, Di Fei, who served as chief investment officer at GroupM's China operations, was found guilty in March of accepting illegal payments from brokerage firms
e4m Staff Jun 26, 2026 4:04 PM
With 24 shortlisted entries yielding five Lions so far, India looks forward to adding to its medal tally through Film and Sustainable Development Goals as the final awards are announced tonight
Team Impact Jun 26, 2026 12:56 PM
His appointment as Managing Director and Chief Executive Officer will be effective from 1 July 2026
e4m Staff Jun 26, 2026 12:17 PM
Guest Column: Adman Prabhakar Mundkur decodes whether there is such a thing as ‘creative that sells’ and ‘creative for creative's sake’
Prabhakar Mundkur Jun 26, 2026 11:56 AM
The e-commerce giant plans to invest $48 billion in the country between 2026 and 2030
e4m Staff Jun 25, 2026 7:41 PM
The company said it would be working on an integrated model spanning original music creation, rights management, artist development and distribution
e4m Staff Jun 25, 2026 2:10 PM
Prior to his promotion, Arora served as Assistant General Manager - Marketing at Bharti Real Estate
e4m Staff Jun 25, 2026 8:05 AM
‘Mothers of Courage – Shifting Societal Norms, One Conversation at a Time’ secures India’s only shortlist in the SDG category
Team Impact Jun 24, 2026 1:49 PM
BW HOTELIER Indian Hospitality Summit & Awards 2026 marks its landmark 10th edition
e4m Staff Jun 24, 2026 11:45 AM
Suneja, currently Group CEO of Perfetti Van Melle, joins Samsonite Board
e4m Staff Jun 23, 2026 8:01 PM
WPP Media's relationship with Mother Dairy began with the brand's digital mandate
e4m Staff Jun 23, 2026 1:06 PM
Sandeep Nair has worked across India, the UK and APAC at P&G, Reckitt Benckiser, Tata Consumer Products, Swiggy, and most recently as Co-Founder & Chief Strategy Officer at David & Who
e4m Staff Jun 23, 2026 9:45 AM
With many agencies already on board, absence of GroupM/WPP Media and Omnicom, now strengthened by IPG, could still determine if Roadstar becomes India’s common OOH currency
Kanchan Srivastava Jun 23, 2026 8:16 AM
Prior to her elevation, Niyati Agarwal held the role of Senior Director - Platform Strategy at the company
e4m Desk Jun 22, 2026 10:40 AM
Prior to joining The Plan Beyond, Priyanka Arora served as Vice President at Axis Max Life Insurance
e4m Staff Jun 21, 2026 8:55 PM
The post came exactly one day after his high-profile meeting with Indian PM Narendra Modi at the G7 Summit in Evian-Les-Bains, France
e4m Staff Jun 19, 2026 1:04 PM
Niyati Sah's journey from corporate leader to executive coach is a reminder that success isn't a destination, it is something we can redefine at every stage of life
e4m Staff Jun 19, 2026 12:41 PM
Under the agreement, PMC will acquire Eater, The Verge, SB Nation, Popsugar, The Dodo, Punch, and Thrillist, as well as its premium ad marketplace, Concert, and first-party data platform, Forte
e4m Staff Jun 19, 2026 8:21 AM
According to ZEEL, the programme will focus on creating pathways for young footballers through grassroots leagues, structured training initiatives and talent development opportunities
e4m Staff Jun 18, 2026 4:38 PM
At Google, Noam Shazeer held the role of Vice President of Engineering at Google and co-lead of its Gemini artificial intelligence models
e4m Desk Jun 18, 2026 11:53 AM
As OpenAI, Anthropic and Perplexity race toward public markets, the real competitive battle has quietly shifted from who builds the smartest AI to who owns your morning routine
Anuja Jain Jun 18, 2026 9:33 AM
She previously held leadership roles at Amazon India, Nykaa and Ekart Logistics
e4m Staff Jun 17, 2026 12:20 PM
The ruling marks a major development in the high-profile money laundering probe involving online gaming platform Gameskraft Technologies Pvt. Ltd.
Imran Fazal Jun 16, 2026 4:24 PM
Cannes Lions 2026 may mark AI’s shift from content creation to agentic systems, as marketers explore how AI can orchestrate growth, personalization and customer experiences
Brij Pahwa Jun 15, 2026 6:01 PM
The decision to prepone the broadcast comes at a time when the program's reach continues to dominate national statistics
e4m Staff Jun 15, 2026 1:26 PM
Burson will strengthen CHL’s presence and positioning across business, financial and strategic platforms
e4m Staff Jun 12, 2026 2:48 PM
Guest Column: Adman Prabhakar Mundkur explores the question - Who should have the right to choose the developer—the landowner or the residents who live on the land?
Prabhakar Mundkur Jun 11, 2026 5:44 PM
Vishwajeet Singh brings over 16 years of experience across sales, marketing, business development, and customer relationship management
e4m Staff Jun 11, 2026 1:53 PM
Dr. Annurag Batra examines how Narendra Modi’s leadership has shaped public perception, political longevity and India’s evolving global image
Dr Annurag Batra Jun 11, 2026 8:28 AM













