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Rohiet Ghildyaal, AVP of Business Development for APAC at Eyeota, a Dun & Bradstreet company, writes agencies need to prove their data can be trusted at speed, across channels, and complex ecosystems
NATIVE CONTENT Jul 14, 2026 10:03 AM
From disappearing faces to a boardroom run by pink wigs, this week's ads bet big on the absurd
Aryendra Khan Jul 11, 2026 8:06 AM
The shift to E20 is pushing automakers beyond product marketing towards education-led communication, as consumer trust becomes as critical as vehicle compliance
Kanchan Srivastava Jul 10, 2026 8:37 AM
Jyoti Samajpati joined Kotak Mahindra Bank after being with Unilever for nearly 18 years
e4m Staff Jul 7, 2026 12:34 PM
The launch brings global award-winning computer vision, NLP & live-streaming innovation to one of the world’s fastest-growing digital economies
e4m Staff Jun 24, 2026 11:23 AM
At the e4m CTV Conference 2026, Kedar Ravangave, Head of Marketing at Kotak Mahindra Bank, noted that although algorithms influence what audiences watch, content continues to drive engagement
e4m Staff Jun 12, 2026 9:12 AM
Kedar Ravangave, Head of Marketing – Consumer and Commercial Banking at Kotak Mahindra Bank, has now completed Ironman races across four continents
e4m Staff Jun 11, 2026 7:20 PM
Prior to this, Amit Palta was Chief Product & Distribution Officer at ICICI Prudential Life Insurance
e4m Staff Jun 4, 2026 12:26 PM
The 6th edition of e4m PR & Corp Comm Women Achievers Summit 2025 brought together women entrepreneurs and industry leaders who discussed how entrepreneurship is rapidly evolving in India
e4m Staff May 29, 2026 1:42 PM
At the e4m PR & Corp Comm Women Achievers Summit 2025, industry leaders discussed the human, ethical, and economic implications of AI adoption, and what lies ahead in an increasingly AI-driven world
e4m Staff May 29, 2026 11:22 AM
At the PR & Corp Comm Women Achievers Summit 2025, industry leaders discussed leadership representation, existing gaps and challenges, while exploring what the future of leadership will look like
e4m Staff May 28, 2026 1:04 PM
Guest Column: M. Gautham Machaiah writes on how the Asian Paints controversy exposes the mechanics of anonymous digital smear campaigns designed to sabotage corporate rivals
M. Gautham Machaiah May 28, 2026 12:57 PM
At the PR & Corp Comm Women Achievers Summit 2025, industry leaders discussed trust, credibility and the growing role of communication capital in shaping resilient brands
e4m Staff May 27, 2026 2:51 PM
Dr Kiran Khanna on the complexity of women’s leadership journeys, the persistent gender disparities, and the importance of collective support for emerging women leaders
e4m Staff May 27, 2026 12:58 PM
Sangeeta Kaushik delivered a special address on leadership gaps, career pauses and how women can rise from mid career to leadership at e4m Women Achievers Summit 2025
e4m Staff May 27, 2026 12:37 PM
At the 6the edition of e4m PR & Corp Comm Women Achievers Summit, Naina Lal Kidwai delivered a powerful address on leadership, communication, AI-led disruption, and the evolving role of women leaders
e4m Staff May 27, 2026 12:18 PM
The awards ceremony celebrated the achievements of women leaders and veterans who continue to redefine the communications and PR landscape through purpose-driven leadership and industry impact
e4m Staff May 22, 2026 1:57 PM
Archana Jain won the Lifetime Achievement in PR category and Ritu Jhingon won ‘Lifetime Achievement in Corp Comm
e4m Staff May 22, 2026 1:28 PM
With the launch, Mahapatra joins a growing list of senior communications leaders moving into entrepreneurial ventures
e4m Staff May 19, 2026 6:43 PM
Dr. Suresh Gaur explains why Mahatma Gandhi was a master strategic communicator and how he created a unique blueprint for shaping public opinion and fostering national unity.
Dr. Suresh Gaur May 19, 2026 2:15 PM
Bain Capital partners, employees, and related entities committed the balance of capital and collectively are the single largest investor in the fund
e4m Staff May 18, 2026 9:48 AM
Prior to joining APCO, Chowdhury served as Advisor Outreach at Ashoka University
e4m Staff May 14, 2026 6:12 PM
Saumitra R Chand, Career Expert and Head of Communications at Indeed India & Singapore explains why communication capital matters, what’s evolving in the space, and what brands must prioritise today
Saumitra Chand May 14, 2026 12:56 PM
Garg had joined Weber Shandwick in January 2026 from Adfactors PR, where he spent over six years and was part of the firm’s senior leadership team
e4m Staff May 14, 2026 11:23 AM
Kommune will handle InMobi’s PR and communications activities in India, including media relations, corporate communications, and strategic brand storytelling
e4m Staff May 11, 2026 6:59 PM
Dr. Suresh Gaur, PR Guru decodes the many hats of PR and the art, strategy, and influence behind each one
Dr. Suresh Gaur May 11, 2026 1:19 PM
The company’s consolidated total revenue has increased 4% YoY to Rs nearly 590 crore
e4m Staff May 11, 2026 1:09 PM
Himani Rautela, Global- Communication lead, Redington highlights how the role of communications has evolved from media relations to a core business function, with trust and strategy at the centre
Himani Rautela May 6, 2026 1:23 PM
Sylvia Dutta, Lead Corporate Communications & PR, Wow! Momo Foods, reflects on how narrative and communications capital quietly shape trust, credibility, and long-term value.
Sylvia Dutta Apr 29, 2026 11:41 AM
Pooja Mishra, Founder & Director, Outlook PR, talks on building communications capital and earning the market’s trust through consistent narrative
Pooja Mishra Apr 28, 2026 12:45 PM
Deeptie Sethi, Chief Executive Officer, PRCAI, shares her views on why and how narrative is becoming the core of communications capital and a key driver of business impact
Deeptie Sethi Apr 28, 2026 12:39 PM
Pranalika Mahanta, Head of Marketing & Comms at AnitaB.org India, shares how narrative and communications capital are emerging as the strongest drivers of trust, leadership, and business value
Pranalika Mahanta Apr 28, 2026 10:58 AM
Mitali Sarkar, Head of Communications, bp, explains why communications capital is one of the most undervalued assets in business and when it matters most
Mitali Sarkar Apr 27, 2026 5:54 PM
Poonam Nikam, Head of Communications – India & SEA, Snap Inc., explains why narrative capital is the true currency of modern communication
Poonam Nikam Apr 27, 2026 5:41 PM
While JioStar reported strong subscription growth across digital and TV, along with record digital advertising revenues driven by CTV, the gains were offset by continued softness in linear TV advtg
Aditi Gupta Apr 27, 2026 9:19 AM
The Good Edge will lead corporate communications, media relations, public affairs, corporate reputation management, and crisis management for Westlife Foodworld
e4m Staff Apr 16, 2026 5:43 PM
Baldev Raj operates at the intersection of high-stakes reputation management and strategic business growth
e4m Staff Apr 15, 2026 12:38 PM












