Gozoop will be creating a dedicated omni-channel Consumer Experience Team for the smartphone brand

exchange4media Staff May 27, 2020 5:15 PM

The campaign consisting of two digital films also features celebrity photographer Dabboo Ratnani and talks of exploring passion even in these tough times

exchange4media Staff Apr 25, 2020 8:57 AM

Reliance Industries, its philanthropic arm, Reliance Foundation, along with Zomato, Taj Hotels, Uber and Oppo, were listed as companies whose Coronavirus responses resonated most

exchange4media Staff Apr 20, 2020 7:11 PM

The brand has rolled out a digital campaign ‘Hope is a form’, which symbolises hope in the form of doctors, nurses, delivery agents and housekeeping staff

exchange4media Staff Apr 18, 2020 9:53 AM

256 small quadcopter drones took off to showcase various formations and stimulations

exchange4media Staff Mar 16, 2020 11:01 AM

Zhou will report to Charles Wong, Vice President, Global Sales at OPPO

exchange4media Staff Feb 13, 2020 12:19 PM

OPPO MTV Roadies Revolution co-powered by Castrol Power 1, Alo Frut Juice and Manforce starts 15th February, every Saturday at 7 PM only on MTV

exchange4media Staff Feb 11, 2020 7:19 PM

OPPO collaborates with travel influencers Aakash Malhotra and Donal Bisht to capture the true essence of Chadar Trek and Leh with OPPO F15

exchange4media Staff Feb 9, 2020 6:00 PM

The brand’s marketing promotion expenses have also shot up by 70% from Rs 54.70 crore in FY18 to Rs 94 crore in FY19

Misbaah Mansuri Dec 19, 2019 9:01 AM

Instagram as a marketing platform is a big draw for brands to expand their businesses

Shikha Paliwal Dec 13, 2019 8:48 AM

We bring you a roundup of the news that made headlines this past week

exchange4media Staff Dec 7, 2019 9:00 AM

OPPO will continue as the official Mobile Handset and Headset partner of ICC and all associated ICC events including the ICC U19 Cricket World Cup 2020 in South Africa

exchange4media Staff Dec 5, 2019 1:51 PM

Sumit Walia, VP, Product & Marketing, OPPO India, talks about the association with the Sunburn Festival, their Q3 numbers, growing market share and more

Tasmayee Laha Roy Dec 2, 2019 8:34 AM

Here's a look at brands that came up with innovative strategies and sparked conversations to gain maximum traction on Twitter during Diwali 2019

exchange4media Staff Nov 26, 2019 8:43 AM

Some of the recent wins include Godrej Interio, Oppo, Myntra, Shell, Times Internet, Zee 5, Kaya, Linc Pens & HDFC Mutual Funds

exchange4media Staff Oct 1, 2019 2:21 PM

As the 'Sanju' star celebrates his birthday on September 28th, we take a look at some of his most memorable ads

Shreshtha Verma Sep 28, 2019 10:00 AM

Brand experts explain whether the use of multiple celebrity ambassadors by brands such as OPPO is actually beneficial

Dolly Mahayan Sep 23, 2019 9:00 AM

Bajaj was associated with Economic Times for over eight years

exchange4media Staff Sep 17, 2019 1:00 PM

With OPPO’s omni-channel marketing strategy, the integrated campaign is live across TV, digital and social media platforms like Facebook, Twitter and YouTube  

exchange4media Staff Sep 16, 2019 4:27 PM

The campaign leverages the power of influencers and the 'Challenge Yourself' contest has been introduced on Instagram to crowdsource meaningful consumer engagement

exchange4media Staff Sep 3, 2019 2:54 PM