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Vajiram & Ravi IAS Study Centre allegedly put up ads about the institute's association with successful UPSC exam candidates while concealing info about nature of courses they had attended
From nostalgia and qawwalis to algorithm-age fashion and Parkinson's empathy: Indian advertising finds its cultural footing this week
Aryendra Khan May 30, 2026 8:48 AM
The court set aside the interim injunction order dated 29 September 2020 to avoid further harm to the agricultural publisher and dismissed the suit, while also imposing a penalty of Rs 10 lakh
e4m Staff May 28, 2026 5:29 PM
As per the report, of the 1,609 influencer ads processed 97.3% required modification, with over 54% promoting categories prohibited by law or where advertising is restricted
e4m Staff May 28, 2026 11:20 AM
Guest Column: Shubhranshu Singh writes on how the football World Cup has never been an Indian sport, and why that is precisely the point
Shubhranshu Singh May 28, 2026 8:46 AM
In the wake of a proposal to remove 7 independent directors and full-time director Satish Chandra Mishra, the directors have sent a lengthy representation to shareholders
e4m Staff May 25, 2026 9:27 AM
Srinivasan Swamy, president of AAAI, said the association had fully cooperated with investigators but refrained from commenting on specifics as the matter remains sub judice
Imran Fazal May 25, 2026 8:39 AM
Despite low ARPU & cheap digital advertising rates, India remains central to Meta’s future growth story as advertiser dependence, platform entrenchment and monetisation avenues deepen across platforms
Shantanu David May 19, 2026 9:05 AM
From backyard pitches to mothers' smiles, this week’s best ads found meaning in the moments that last
Aryendra Khan May 16, 2026 10:06 AM
Beauty and personal care brands are rapidly adapting to consumers seeking premium experiences at accessible price points, with mini serums, travel-sized perfumes and trial packs driving acquisition
Sunidhi Vijay May 15, 2026 8:43 AM
In this role, Sanatkumar will focus on strategic partnerships, revenue acceleration, integrated brand solutions & business transformation
e4m Staff May 12, 2026 11:16 AM
The BCI filed a strongly worded additional affidavit in the Delhi High Court challenging the competition regulator’s authority to frame rules affecting advocates and legal representation
Imran Fazal May 12, 2026 9:05 AM
Pooja Mishra, Founder & Director, Outlook PR, talks on building communications capital and earning the market’s trust through consistent narrative
Pooja Mishra Apr 28, 2026 12:45 PM
Leena Jaisani spent over 30 years at the Federation of Indian Chambers of Commerce and Industry
e4m Staff Apr 27, 2026 9:49 AM
From Ranveer Singh's Superstar moment to Sprite's minty cool-down, this week's campaigns blend cultural insight with creative craft
Aryendra Khan Apr 25, 2026 9:00 AM
Guest Column: Ashish Mishra, who recently stepped down as Acko’s Chief Marketing Officer, writes on what makes Sachin Tendulkar a timeless brand
Ashish Mishra Apr 24, 2026 2:18 PM
n her new role, she will be responsible for overseeing brand reputation across all verticals
e4m Staff Apr 22, 2026 2:48 PM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, writes about the Lenskart controversy and a cultural misstep
Ganapathy Viswanathan Apr 20, 2026 1:03 PM
In her role, Misra will support the communications backbone of SPECTRAFORCE, focusing on shaping communication strategies around emerging themes such as artificial intelligence and the future of work
e4m Staff Apr 14, 2026 10:20 AM
NASA confirms Earth images were shot on iPhone, while a floating Nutella jar during livestream turns into a viral moment
Vaishnavi Deshpande Apr 7, 2026 1:34 PM
From Salman Khan's cashback minimalism to LEGO's football icons, here's what brands got right (and why) this month
Aryendra Khan Apr 4, 2026 9:01 AM
Mishra joins DHL from MSL Group India, where she was the Vice President
Brands are expanding retail footprints in Tier markets, strengthening digital presence with more localised marketing using regional content and influencers to drive relatability and trust
Sunidhi Vijay Mar 26, 2026 8:47 AM
The Delhi High Court had earlier disposed of a writ petition filed by Publicis Groupe’s Indian legal entity TLG India in an alleged media cartel probe
Imran Fazal Mar 23, 2026 8:44 AM
From McAloo Tikki to Formula 1, this week's best campaigns prove great ideas come in every shape
Aryendra Khan Mar 14, 2026 8:55 AM
Union Minister for Electronics and IT Ashwini Vaishnaw said this in the Lok Sabha on Wednesday
e4m Staff Mar 11, 2026 3:00 PM
Previously, she has held leadership roles at India Today Group, Laqshya Media Group, Insignia Solutions and Times Internet Limited
e4m Staff Mar 10, 2026 1:42 PM
In a moving tribute, entrepreneur and former journalist Satish Jha remembers veteran journalist H. K. Dua, who passed away on 4 March
e4m Staff Mar 10, 2026 7:56 AM
Can AI truly reason or is it advanced pattern matching? Experts debate reasoning models, hallucinations, and what today’s AI can actually understand.
Brij Pahwa Mar 9, 2026 6:29 PM
Rakesh Sharma, former President of the Indian Newspaper Society, has paid tribute to veteran journalist H K Dua, who passed away on 4 March
Following his Aloke Singh’s exit, Capt. Hamish Maxwell will take over as the airline’s ‘accountable manager’
e4m Staff Mar 3, 2026 10:26 AM
Mishra had joined NDTV India as part of the network’s efforts to strengthen its editorial and digital presence
The court, however, has ordered that the interim relief granted to Madison earlier will remain in force until the next hearing
e4m Staff Feb 26, 2026 7:12 PM
From tyres that refuse to skid to a masala soda that has never left our hearts, here are a few ads that caught our attention this week
Aryendra Khan Feb 21, 2026 8:42 AM
At the India AI Impact Summit 2026, Sir Demis Hassabis delivered a speech that ranged from the mysteries of ancient philosophy to the imminent arrival of Artificial General Intelligence
e4m Staff Feb 19, 2026 12:50 PM
Speaking at the India AI Impact Summit 2026, Reliance Industries Chairman Mukesh Ambani detailed three major announcements concerning Jio Platforms and its role in advancing India’s AI transformation
e4m Staff Feb 19, 2026 12:26 PM
According to media reports, the court remarked that in the absence of any formal notice being served on TLG India Pvt Ltd, there was no subsisting cause for the company to seek relief at this juncture
e4m Staff Feb 17, 2026 4:51 PM
He joins BigTrunk after an extensive tenure at Zee Entertainment Enterprises (ZEEL), where he most recently served as Head of Non-Fiction Content for Zee TV
e4m Staff Feb 17, 2026 10:50 AM
Previously, Rachit Mishra served as Head – Brand Marketing and Communications at CJ Darcl Logistics
e4m Staff Feb 16, 2026 8:27 AM
This is how Indian brands celebrated love in all its modern, messy, beautifully real forms this Valentine's Day
Aryendra Khan Feb 14, 2026 8:50 AM
Sudhir Upadhyay has spent over a decade at Radico Khaitan, while Kunal Madan has been with the company for more than 12 years
e4m Staff Feb 13, 2026 4:10 PM
Amit Dutta brings 36 years of experience in the transmission and distribution sector
India’s Union Budget 2026 signals a decisive shift toward AI, digital infrastructure, and the creative economy, reshaping marketing, innovation, workforce skilling, and India’s global competitiveness.
Brij Pahwa Feb 5, 2026 2:57 PM
Prior to this, Gaurav Misra was with SAMHI Hotels as Vice President – Asset Management