Google claims the process ensures that no user-level data is ever shared between parties and the aggregated data is only readable and meaningful in the limited context of their direct relationship

Javed Farooqui Oct 21, 2022 9:09 AM

Liquor brands?blur=25

In June, the CCPA issued guidelines against liquor brands using covert advertising tactics

exchange4media Staff Oct 7, 2022 9:21 AM


MRUC said in its annual report for FY 2021-22 that the Board is discussing various futuristic options to restart the survey as quickly as possible

exchange4media Staff Sep 30, 2022 8:10 AM

ritesh arora?blur=25

Arora will be responsible for Sony Pictures International Productions, India’s local content acquisitions & maximizing its revenue potential

exchange4media Staff Sep 7, 2022 4:34 PM


The brand will be offering veggies to its new customers at only 25 paise

exchange4media Staff Sep 5, 2022 3:55 PM

Surroagte ads?blur=25

The Department of Consumer Affairs has cautioned the advertisers’ associations that failure to ensure strict compliance with the guidelines would lead to stern action

exchange4media Staff Sep 1, 2022 2:09 PM


While publishers are divided over the absence of the Indian Readership Survey, MRUC says it has no plans to launch the survey as of now

Kanchan Srivastava Aug 11, 2022 8:11 AM


The mandate spans strategic counsel, media relations and integrated campaign management

exchange4media Staff Jul 27, 2022 11:39 AM


In today’s edition of e4m PR and Corp Comm’s ‘30 Under 30 series’, Chitranshi Saxena, Client Servicing Exec, Simulations Public Affairs Management Services, talks about her win, industry trends & more

exchange4media Staff Jul 26, 2022 10:01 AM


This is in addition to Murphy’s role as Global CEO of Havas Health & You; Chris Hirst, who has led Havas Creative Group as Global CEO, will move on to pursue new opportunities

exchange4media Staff Jul 15, 2022 11:02 AM

Taranjeet Singh?blur=25

Taranjeet Singh, Criteo Managing Director, SEA and India, spoke to e4m about the company’s new brand identity and emerging trends in digital marketing

Mansi Sharma Jul 5, 2022 8:42 AM


Singh will succeed Viraj Chouhan, who takes up a new role as Vice President, Global Market Communications

exchange4media Staff Jun 16, 2022 12:30 PM

consumer protection?blur=25

According to the guidelines, advertisements for junk foods shall not be aired during a programme meant for children or on a channel meant exclusively for children

exchange4media Staff Jun 10, 2022 7:11 PM


Here, he is responsible for leading public policy and government affairs for South Asia, including India

exchange4media Staff Jun 1, 2022 3:42 PM

Dilip Yadav?blur=25

In today’s 'PR Outlook for 2022' edition, Dilip Yadav, Founding Partner, First Partners, pens that in this highly dynamic environment, PR practitioners must learn new skills to survive and grow

Dilip Yadav May 27, 2022 9:06 AM