irs
Stephen Li

Gear up for an intriguing session by Li, CEO, APAC, OMD, on ‘Reigniting the creative spark’ in the age of technology and AI

Noel Dsouza 1 day ago

ASCI logo

106 advertisements have been withdrawn, while 38 were found not objectionable

exchange4media Staff Aug 29, 2019 3:37 PM

Sakshi

Maheshwari, Executive Director & CEO, Sakshi Media Group, says digital and print mediums can grow on each other’s strength and continue to flourish

Neethu Mohan Aug 27, 2019 8:08 AM

Mathrubhumi

Mathrubhumi continues to maintain its 11 th position in Total Readership of dailies in the country and is amongst the top 10 dailies as per Average Issue Readership (AIR)

exchange4media Staff Aug 21, 2019 4:02 PM

MEA

The dashboard is an initiative to provide quick insights into various citizen-centric services like visas, pilgrims, OCI cards and MEA posts at one glance

exchange4media Staff Aug 20, 2019 2:28 PM

Varghese Chandy

Varghese Chandy, VP-Marketing & Advertising Sales, Malayala Manorama, on current readership trends, hopes from the festive season and challenges faced by the print media

Neethu Mohan Aug 20, 2019 8:29 AM

newspaper

While consumption of news on digital platforms is on the rise, publications have shown consistency in their readership patterns

exchange4media Staff Aug 16, 2019 8:08 AM

Digital news

Industry experts attribute rise of news consumption on digital platforms to deepening internet penetration, content explosion in vernacular languages and cheaper data plans

exchange4media Staff Aug 16, 2019 8:01 AM

IRS

Reach of Print, Television, Radio and Cinema vis-à-vis the previous IRS quarter largely remains unchanged

exchange4media Staff Aug 14, 2019 4:10 PM

Basic

The account size is estimated to be Rs 300 crore; the mandate will include ATL overall operations across the country

exchange4media Staff Jul 31, 2019 6:04 PM

twinkle

Conceptualised by Dentsu Webchutney, the three films are shot by the ace director Anupam Mishra

exchange4media Staff Jul 30, 2019 6:01 PM

Chandrayan

Vicks, KFC, Bookmyshow, Manforce, Sony, Café Coffee Day set the social media on fire by expressing their pride and happiness for the country through quirky creatives

Nafisa Shaheen Jul 24, 2019 8:32 AM

Javadekar

The resolve of Reform, Welfare and Justice for All has been the driving force for the government, says the I&B Minister

exchange4media Staff Jul 22, 2019 12:19 PM

Consumer

Grievance Against Misleading Advertisements will focus on the following sectors: food, agriculture, health, education, real estate, transport and financial services

exchange4media Staff Jun 29, 2019 1:54 PM

Kiehls India Crosshairs Communication

Crosshairs Communications will be responsible for crafting and managing Kiehl’s key messages across the Indian market and manage end-to-end social media

exchange4media Staff Jun 19, 2019 3:47 PM

IDFC

The Mastra Media campaign consists of 14 digital films, featuring Harsha Bhogale, and will focus on the Gamechangers 

exchange4media Staff Jun 12, 2019 4:10 PM

Big FM

With an overall listenership of 1.75 crore, BIG FM’s listenership has increased by 3.6 per cent as compared to IRS 2017

exchange4media Staff Jun 7, 2019 1:25 PM

Network18

The group has said Firstpost in Print was an experiment to provide a weekend reading experience to a different audience than online

exchange4media Staff Jun 6, 2019 2:59 PM

Ranjeet Kate

Ranjeet Kate, CEO, Vijay Karnataka speaks to us about the newspaper’s performance, ad-sales growth, IRS Q1 2019 and their focus areas

Neethu Mohan May 27, 2019 8:23 AM