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Recap?blur=25

We bring you a roundup of the news that made headlines this past week

exchange4media Staff May 1, 2021 8:04 AM

TV First?blur=25

At the e4m TV First Conference, the panellists agreed on how TV continues to be the dominant medium when it comes to offering the highest reach

exchange4media Staff Apr 28, 2021 9:07 AM

e4m tv first sam balsara?blur=25

TV share in the last decade stayed steady, only declining marginally due to digital emergence noted Balsara, Chairman, Madison World, at the e4m TV First Conference 2020

exchange4media Staff Apr 28, 2021 8:58 AM

e4m tv first amit syngle?blur=25

At the e4m TV First Conference, Syngle, the MD & CEO of Asian Paints, stressed on the need to focus on creatives and localize content

exchange4media Staff Apr 28, 2021 8:58 AM

e4m tv first sunil lulla?blur=25

Speaking at the e4m TV First Conference, BARC CEO Lulla noted that the audience may spend time on TV and digital, so both forces will co-exist as they have their own inherent strengths

exchange4media Staff Apr 28, 2021 8:57 AM

TV First?blur=25

The panellists, Amit Gheji, Komal Mehra, Atit Mehta, and Shreya Sachdev, shared their views on 'Sports as a genre being the most effective platform for marketers today,' at the e4m TV First Conference

exchange4media Staff Apr 28, 2021 8:55 AM

TV First?blur=25

At the e4m TV First Conference, Bharat Puri and Piyush Pandey, in a fireside session, share their views on the nuances of brand communication on television

exchange4media Staff Apr 28, 2021 8:48 AM

e4m tv first?blur=25

The all-day event will be followed by the seventh edition of e4m Prime Time Awards to recognise the gold standard in TV advertising

exchange4media Staff Apr 21, 2021 8:52 AM

Manav Arya?blur=25

Arya comes with over 13 years of experience in mobile gaming, having worked with brands like Junglee Games, PayTM First Games, Octro Inc, and The Walt Disney Company

exchange4media Staff Apr 19, 2021 11:49 AM

AdmitNXT?blur=25

The platform manages all student data efficiently, provides actionable insights, and allows for better, data-driven decision making

exchange4media Staff Apr 15, 2021 5:10 PM

Ophira Bhatia?blur=25

Ophira Bhatia, Director, Corporate & Government Affairs (CGA), India and Lead, AMEA, Mondelēz International, asserts that the yardstick of success for any programme is when it meets a business need

Nafisa Shaheen Apr 13, 2021 2:36 PM

bdash?blur=25

Prior to this, Dash was Associate Vice President - Corporate Communications at IDFC FIRST Bank.

exchange4media Staff Apr 9, 2021 1:44 PM

gujarat samachar?blur=25

Justice (Retd) Deelip Bhosale, ex-Chief Justice of Allahabad High Court, has been appointed as an independent director of the company to improve corporate credibility and governance

Tasmayee Laha Roy Apr 1, 2021 9:01 AM

Dr. Subi Chaturvedi?blur=25

In her new role, Chaturvedi will work closely with the Government bodies and policymakers, as India defines the policy framework for the online gaming, education & skilling sector

exchange4media Staff Mar 16, 2021 3:30 PM

Ishteyaque Amjad?blur=25

Amjad makes a move from The Coca Cola Company after 5 years of his stint as Vice President Public Affairs, Communication and Sustainibility.

exchange4media Staff Feb 27, 2021 5:25 PM

Discovery+?blur=25

The platform also introduces exciting and appealing new content ranging from animated movies to kid-friendly cooking shows to edutainment content

exchange4media Staff Feb 22, 2021 3:33 PM

Anand Vijay Jha?blur=25

Jha has two decades of experience in policy making and execution with various Ministries, Departments and Regulators of Federal & State governments of India

exchange4media Staff Feb 19, 2021 6:49 PM

Atul Ahluwalia?blur=25

Guest Column: Atul Ahluwalia, Founding Partner, First Partners, outlines four key trends for the PR and communications industry in 2021

Atul Ahluwalia Feb 9, 2021 8:46 AM

shilpa?blur=25

Agency to strategize and manage the brand's overall communication and digital presence

exchange4media Staff Feb 3, 2021 4:22 PM

media?blur=25

While the ad volumes surged on the news genre by 12% during October-December 2020 (blackout period), print had 73,000 odd exclusive advertisers in the year

Sonam Saini & Tasmayee Laha Roy Jan 28, 2021 8:28 AM