The awards will be held on March 5, 2020, in Mumbai and will honour campaigns and communication in the health sector

exchange4media Staff Feb 19, 2020 8:02 AM

Harshit Jain, Founder & CEO of Doceree, talks about the importance of communication in the healthcare sector and how digitisation & technological disruptions have brought about changes to the sector

Nafisa Shaheen Feb 4, 2020 8:42 AM

Consolidated net profit grew 8.7% to Rs 397.7 crore, up from Rs 366.1 crore in the corresponding period last year

exchange4media Staff Jan 31, 2020 7:37 PM

The campaign has been designed and executed by Dentsu Impact

exchange4media Staff Dec 24, 2019 7:01 PM

This new brand Horlicks variant in the Health Food Drink (HFD) category is aimed at catering to the growing demand for nutritional requirements in modern-day adults

exchange4media Staff Nov 15, 2019 2:28 PM

The first of the 3 TVCs is on air and the next two will soon follow

exchange4media Staff Nov 14, 2019 4:40 PM

Motivator will handle both offline and digital media strategy, planning and buying, and key strategic initiatives for Soothe Healthcare

exchange4media Staff Nov 14, 2019 1:41 PM

Out of the 299 advertisements, 201 belonged to the education sector, 59 belonged to the healthcare sector, 9 to personal care, 4 to the food & beverages sector and 26 were from the ‘others’ category

exchange4media Staff Oct 22, 2019 2:36 PM

Rajiv Chibber – Vice President External Affairs, Sahajanand Medical Technologies discusses how communication is important to the healthcare industry.

Nafisa Shaheen Oct 18, 2019 5:39 PM

The pitch was jointly won by Havas Media and Havas Life Sorento, the group’s healthcare specialist division

exchange4media Staff Oct 10, 2019 12:34 PM

Motarwar was previously Director of Engineering with Flipkart

exchange4media Staff Oct 7, 2019 12:27 PM

106 advertisements have been withdrawn, while 38 were found not objectionable

exchange4media Staff Aug 29, 2019 3:37 PM

Of the ads facing action, 69 belonged to the education sector, 41 to healthcare, four to the food & beverages sector and two to personal care

exchange4media Staff Aug 5, 2019 3:15 PM

Maithreyi Jagannathan, Associate Marketing Director, Healthcare P&G & Ajay Vikram CCO, Publicis Singapore, discuss 'Brands as a Force for Good' in the Behind The Work Stage session at Cannes 2019

Neeta Nair Jun 18, 2019 8:54 AM

Otrivin leverages Google’s ‘Ruled By Weather’ predictions, an automated tool that uses the Google Weather Prediction model to reach its consumers when cold and flu is most likely to strike

exchange4media Staff Jun 14, 2019 2:20 PM

Conceptualised by Leo Burnett, the TVC highlights the moments of physical pain that can halt the ambition of today's multi-tasking women

exchange4media Staff Jun 4, 2019 1:44 PM

The association is supported by a 360-degree outreach campaign including television and digital campaigns culminating through an on-ground activation

exchange4media Staff May 29, 2019 2:32 PM

The latest campaign for Women’s Horlicks by FCB India celebrates women who dared to follow their unconventional dreams & showed the world that they are not just mentally but physically strong too

exchange4media Staff Mar 23, 2019 8:37 AM

In the second year of the ‘Be Fearless’ campaign, crafted by FCB India, Horlicks helps kids prepare for their exams and overcome the effects of rote memorisation

exchange4media Staff Feb 19, 2019 1:39 PM

Aishwarya Kar has been appointed to lead the agency’s operations in Bengaluru and will report to Ritika Jauhari- Senior Director, Public Relations & Advocacy

exchange4media Staff Jan 30, 2019 11:24 AM