gemini
Explore this week's standout ad campaigns from Flipkart, Google, and more, showcasing creativity, humour, and a courtroom clash in the advertising world.
Aryendra Khan Aug 22, 2026 10:03 AM
Prior to the elevation, she served as Strategy & Transformation Leader
e4m Staff Aug 19, 2026 3:21 PM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, on why Shah Rukh Khan continues to remain in the consideration set for major brands seeking celebrity endorsers
Ganapathy Viswanathan Aug 17, 2026 12:03 PM
The new model is positioned as a lower-cost option for businesses building autonomous AI systems
e4m Staff Aug 14, 2026 8:57 AM
The campaign is conceptualised and written by Prasoon Joshi, Chairman, Omnicom Advertising India, and developed by Google with McCann India and Nirvana Films
e4m Staff Aug 10, 2026 6:40 PM
While Revenue from Search and Other rose 17% year over year, YouTube Ads recorded 13% growth; Google Cloud’s revenue surged 82%
Hachette, Cengage, Elsevier and author Scott Turow have filed a proposed class action in New York, accusing Google of unlawfully using millions of copyrighted books to develop its Gemini AI models
e4m Staff Jul 15, 2026 11:18 AM
At Google, Noam Shazeer held the role of Vice President of Engineering at Google and co-lead of its Gemini artificial intelligence models
e4m Desk Jun 18, 2026 11:53 AM
While Jacob Andreou will report directly to CEO Satya Nadella, Ryan Roslansky, Perry Clarke and Charles Lamanna will continue leading Microsoft 365 apps
e4m Staff Mar 23, 2026 4:25 PM
Multiyear partnerships with Accenture, BCG, Capgemini and McKinsey aim to scale AI agents across core business operations
e4m Staff Feb 24, 2026 2:03 PM
In a series of articles starting today, we will be exploring the impact of AI on search advertising, innovations & disruptions of emerging players, and the role of LLMs in this new marketing matrix
Shantanu David Feb 20, 2026 8:29 AM
Users can connect the service with AI assistants such as Claude, Gemini, ChatGPT, Cursor, or any agent of their choice
e4m Staff Jan 28, 2026 11:34 AM
The aim of Personal Intelligence is to increase relevance and make conversations more personalised by pulling in details scattered across a user's accounts
e4m Staff Jan 17, 2026 11:53 AM
At the National Retail Federation conference, Google Cloud outlined how Gemini Enterprise for Customer Experience aims to integrate shopping and customer service into a single intelligent platform
e4m Staff Jan 12, 2026 1:20 PM
The new experience will first launch directly within Gemini in the U.S. and internationally thereafter
e4m Staff Jan 12, 2026 10:11 AM
New Similarweb data reveals how scale, engagement and distribution are reshaping the consumer AI race as growth slows and user habits consolidate
Anuja Jain Jan 10, 2026 8:30 AM
Company calls reports of 2026 ad rollout inaccurate as Gemini user growth accelerates
e4m Staff Dec 12, 2025 1:49 PM
The company quietly signals a 2026 rollout as agencies await clarity on formats, pricing and integration
Google’s Sundar Pichai showcased Nano Banana Pro’s capabilities by creating a detailed Thanksgiving infographic
The company expands its AI ecosystem with its most advanced model yet, featuring stronger reasoning, wider availability and a next-generation coding interface
e4m Staff Nov 19, 2025 11:19 AM
The multi-hour disruption crippled major platforms, erased billions in value, and revealed how dependent global business has become on a single infrastructure layer
e4m Staff Nov 19, 2025 9:07 AM
The new platform integrates Google’s most advanced AI models to automate workflows, empower teams, and redefine enterprise productivity
e4m Staff Oct 10, 2025 3:35 PM
Gemini goes beyond standard voice commands with Google Assistant, allowing customers to have organic, conversational interactions with their TV
e4m Staff Sep 23, 2025 2:50 PM
With 700 million Ghibli-style images and 500 million saree edits, Gen Z loyalty is emerging as a key factor in the generative AI rivalry
Anuja Jain Sep 20, 2025 9:44 AM
The tech giant has enhanced its browser with AI-driven features while strengthening ties with its wider product ecosystem
e4m Staff Sep 19, 2025 2:12 PM
The platform is also introducing Peak Points, a Gemini-powered tool that identifies the most engaging video segments, enabling ad placement at peak audience attention
e4m Staff Sep 12, 2025 8:47 AM
AI Plus is a mid-tier subscription designed to bridge the gap between Google's free plan and high-end AI Pro offering
e4m Staff Sep 11, 2025 12:26 PM
The AI model now features audio uploads for transcription and analysis, a key update for professionals and students
e4m Staff Sep 10, 2025 3:59 PM
The new function gives users more privacy control by automatically deleting chats after 72 hours
Gemini 2.5 Flash Image, Nano-Banana, offers features like character consistency, multi-image fusion, and watermark protection
Anuja Jain Aug 28, 2025 9:51 AM
‘Metro… In Dino’ integrates brand elements organically, enhancing viewer engagement without compromising the film’s emotional tone
Sunidhi Vijay Jul 8, 2025 8:45 AM
You have to optimise for intent; that means understanding behaviour at a granular level, say experts as AI tools like ChatGPT and Gemini transform search habits and SEO norms
Shantanu David Apr 16, 2025 9:00 AM
Prior to this, Anuj Gulati was the Group Marketing Manager - Developer, Growth & Performance at Google
Some advertisers, especially in segments like education, are facing increased competition and rising Costs Per Lead, with reports suggesting increases of up to 50-100% in certain cases
Shantanu David Jan 28, 2025 8:53 AM
Appearing on the first page of Google search results is no longer sufficient—institutions now need to optimize for AI-driven summaries, focusing on structured data, comprehensive content, say experts
Sunidhi Vijay Jan 27, 2025 9:13 AM
As consumer behaviour evolves, AI-powered tools like Google Gemini are reshaping search delivery. This shift is driving up Google’s CPL by up to 100%, say experts
Tasmayee Laha Roy and Jagruti Verma Jan 14, 2025 9:13 AM
The campaign introduces Be-Rite Sunflower Oil for the Tamil Nadu market
e4m Staff Nov 6, 2024 12:28 PM
Google outlined a roadmap to support India’s AI mission, with a focus on infrastructure, workforce readiness, and inclusive adoption
Shantanu David Oct 4, 2024 9:27 AM
The event announced the AI Opportunity Agenda for India white paper, and showcased its inspiration for a Gemini era, powered by Google's AI assistant
e4m Staff Oct 3, 2024 12:21 PM
This collaborative tool has the potential to free up millions of dollars for Indian brands to re-invest in only the best-performing campaigns
Shantanu David Apr 22, 2024 8:35 AM
Recently Gemini found itself under netizen’s scrutiny after it offended them by generating results declining to depict white people
Sohini Ganguly Feb 28, 2024 5:45 PM
Some users have claimed the tool refuses to create images of white people
e4m Staff Feb 26, 2024 2:27 PM
Gemini will be available in 40 languages as a paid application; out in English as of now
Kanchan Srivastava Feb 9, 2024 10:18 AM
The tool will be first accessible to English-language advertisers in the US and UK. The global rollout is set to commence in the coming weeks
Kanchan Srivastava Jan 24, 2024 1:52 PM
The film makes the point that homemakers know what is best for the health of the family
e4m Staff Dec 12, 2023 4:22 PM