Kapoor will be showcasing the brand’s new Autumn Winter Collection 2023

e4m Desk Sep 8, 2023 4:52 PM

fashion factory?blur=25

The campaign features two quirky digital films that capture the joy of shopping at the exchange festival

e4m Desk Jun 22, 2023 4:53 PM

ritesh rathi?blur=25

Rathi last served as Senior Vice President of Walmart

e4m Desk Feb 7, 2023 3:14 PM


He was previously associated with Wildcraft as Chief Revenue Officer

e4m Desk Nov 2, 2022 3:04 PM

Arvind Fashion?blur=25

She will lead strategic marketing and communication efforts for the brand

e4m Desk Sep 23, 2022 11:47 AM


The group is responsible for building communities and recognition for men’s comfort wear and innerwear brand through social media with impactful creative assets

e4m Desk Jun 23, 2022 5:24 PM


A campaign with the actor will be released across the country

e4m Desk May 4, 2022 12:31 PM

Diana Penty?blur=25

The campaign ‘Feel Fresh’ represents a woman who is glamorous in every role she plays, self-assured & seeking inspiration from her surroundings

e4m Desk Apr 23, 2022 5:00 PM

Shivani Goel?blur=25

Prior to this, Goel was with Colorbar as Lead-marketing communications & international expansion

e4m Desk Apr 19, 2022 10:54 AM

Madhav Sheth?blur=25

Realme India CEO Madhav Sheth says their marketing communication is not only based on sustainability but design and technology as well, and depends on the consumer they are talking to

e4m Desk Mar 24, 2022 8:23 AM


The campaign includes robust engagement with over 150 influencers and celebrities

e4m Desk Dec 21, 2021 5:56 PM

ABG - ABFRL?blur=25

The deal grants ABFRL exclusive rights to distribute and sell Reebok products in India and other ASEAN countries

e4m Desk Dec 14, 2021 2:06 PM

Aashna Shroff?blur=25

Today, we feature digital content creator Aashna Shroff in our Influencer series where she has shared her learnings, achievements, and journey so far

Mansi Sharma Nov 16, 2021 8:52 AM

Myntra Fashion Superstar?blur=25

Myntra Fashion Superstar aims to identify India’s next big fashion influencer. The show is now up for its third season

e4m Desk Nov 10, 2021 8:17 AM

All About You Campaign?blur=25

The 50-second promotional film is an ode to the woman of today, celebrating her life and choices, which in essence is the brand’s DNA

e4m Desk Oct 16, 2021 8:08 AM