Raghuvar Seth joins Allen Solly as AVP-Marketing

Seth was earlier with TMRW, an Aditya Birla venture for D2C brands

e4m by e4m Staff
Published: Apr 13, 2026 8:31 AM  | 1 min read
Allen Solly appoints Raghuvar Seth leadership role
  • e4m Twitter

After close to four years at TMRW, an Aditya Birla venture for D2C brands, Raghuvar Seth joins Aditya Birla Lifestyle Brands Limited (ABLBL) as AVP – Marketing for Allen Solly.

Raghuvar Seth's career began at Tata through the prestigious Tata Administrative Service — one of India's most competitive general management programs. What started as a foundational grounding in business and leadership has since evolved into a deep, cross-channel marketing practice built across some of India's most respected brands: Titan, Tanishq, Mensa Brands, and the brands at TMRW.

Across each role, Raghuvar has consistently taken on larger, more complex mandates — scaling brands across D2C, ecommerce, quick commerce, and physical retail, with a sharp focus on connecting marketing to commercial outcomes.

At Allen Solly, he steps in to lead marketing across Men, Women, and Juniors — driving always-on brand building, creator-led content at scale, and full-funnel performance marketing that moves both store footfall and digital revenue.

Raghuvar's edge is rare: the strategic instinct of a general manager combined with the execution depth of a marketer who has built from zero.

 

Published On: Apr 13, 2026 8:31 AM