dentsu
Short format video?blur=25

By embracing TikTok wholeheartedly, the Indian audience has also declared its love for short form video formats, pushing others to venture into the space. But can the market accommodate more players?

Shikha Paliwal Feb 20, 2020 8:32 AM

recap?blur=25

We bring you a roundup of the news that made headlines this past week

exchange4media Staff Feb 15, 2020 8:13 AM

MyTeam11?blur=25

The partnership comes ahead of a busy year for sports in India, with the upcoming Indian Premier League and the Tokyo Summer Olympics 2020

exchange4media Staff Feb 13, 2020 6:16 PM

Hyperlocal?blur=25

The new service is a one-stop solution for an impactful and ROI driven store launch

exchange4media Staff Feb 13, 2020 4:14 PM

Mahesh Nazare?blur=25

Nazare will oversee the HR vertical at WATConsult with a strong focus on Learning & Development

exchange4media Staff Feb 12, 2020 10:48 AM

HDFC Dentsu?blur=25

dX–cubic will handle the media mandate for HDFC ERGO Health Insurance, effective January

exchange4media Staff Feb 10, 2020 11:29 AM

Greater Together?blur=25

Conceptualised by Dentsu Webchutney, the campaign is live across the digital platform from 25th of January until 15th February 2020

exchange4media Staff Feb 9, 2020 10:00 AM

ITC Fabelle Chocolates?blur=25

The TVC is on air across multiple media touch points including TV, OTT and other digital platforms

exchange4media Staff Feb 8, 2020 9:33 AM

DAN?blur=25

The Innovation Lab will be led by Gurbaksh Singh, former Chief Creative Technologist at Dentsu Webchutney

exchange4media Staff Feb 6, 2020 11:29 AM

Mobile Gaming?blur=25

With over 250 million gamers in India, the scale & scope of the gaming industry are growing and experts say it’s time for advertisers to pay more attention to the medium

Shikha Paliwal Feb 4, 2020 8:09 AM

DAN?blur=25

DMC brings together Dentsu proprietary ecosystems such as Facebook Marketing Partner, Badged DAN Data Labs Product Suite, Dentsu Explore and other proprietary MarTech tools

exchange4media Staff Feb 3, 2020 2:33 PM

DAN-e4m report?blur=25

The 4th edition of the DAN-e4m Digital Advertising Report unveiled on Thursday says digital advertising is set to grow at 27% in 2020

exchange4media Staff Jan 24, 2020 8:32 AM

Fireside Chat with Ashish Bhasin and Arnab Goswami?blur=25

Goswami, MD & Editor-in-Chief- Republic TV, speaks to Ashish Bhasin, CEO, APAC & Chairman India, DAN, about the digital future, decline of Print and telling authentic stories to bring about change

exchange4media Staff Jan 24, 2020 8:28 AM

Uber?blur=25

In his new role, Freeman will be reporting to Thomas Ranese, the VP of marketing at Uber

exchange4media Staff Jan 23, 2020 8:49 AM

DAN e4m Digital Report?blur=25

The DAN e4m Digital Report 2020 - ‘Indian Digital Ad Industry: Rs 50,000 Crore Opportunity by 2025,’ is a comprehensive look at all that will drive the digital ad space in India

exchange4media Staff Jan 23, 2020 8:24 AM

iprospect?blur=25

 As per the mandate, the agency will service the account won from its Delhi office and will handle their entire gamut of paid media duties

exchange4media Staff Jan 20, 2020 6:23 PM

Dentsu India Slingshot and Livspace?blur=25

As part of the association, Dentsu India Slingshot will amplify Livspace's exponential online brand experience

exchange4media Staff Jan 20, 2020 1:05 PM