boAt elevates Vedansh Kumar to Chief Marketing Officer
Prior to joining boAt Lifestyle, Vedansh Kumar worked with Zomato
by
Published: Jun 5, 2026 12:27 PM | 1 min read
boAt Lifestyle has elevated Vedansh Kumar to Chief Marketing Officer. Kumar announced the career development in a LinkedIn post.
Before this promotion, Kumar served as Head of Brand Marketing at boAt. He joined the company in 2023 after a stint as Creative Lead at Zomato.
His experience spanns brand architecture, portfolio strategy, premiumisation, creator ecosystems and go-to-market execution.
Kumar’s earlier career includes roles at Dentsu Impact, Humour Me, and MullenLowe Lintas Group.
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