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The campaign #FloatsYourboAt has been conceptualized and created by Leo Burnett India and the boAt marketing team

exchange4media Staff Oct 2, 2021 8:19 AM

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Guest Column: Piali Dasgupta, Senior Vice President – Marketing, Columbia Pacific Communities, writes why everyone -- from the brands to audience -- wins when advertising becomes progressive

Piali Dasgupta Oct 2, 2021 8:13 AM

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This brand by boAt has also launched an integrated campaign #NeverFitIn with these new-age actors of Indian millennia

exchange4media Staff Sep 1, 2021 1:38 PM

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The company has appointed Shashwat Singh as Chief Information Officer, Ankur Sharma as Chief Financial Officer & Prashant Kamal as Head of India Manufacturing and Supply Chain

exchange4media Staff Jul 22, 2021 2:36 PM

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From expediting oxygen procurement to rolling out vaccines to their employees, here is how companies have been supporting India's fight against Covid

Nafisa Shaheen May 10, 2021 8:56 AM

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boAt, in partnership with SaveLIFE Foundation, will deliver oxygen concentrators and essential medical supplies and help meet the rising demand for the same

exchange4media Staff Apr 28, 2021 3:22 PM

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To further strengthen its association with IPL, the brand has launched a digital campaign #SoundOfChampions

exchange4media Staff Apr 6, 2021 1:50 PM

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Gambhir will be closely working with co-founders Aman Gupta and Sameer Mehta to drive the company's vision and accelerate the overall growth

exchange4media Staff Feb 19, 2021 2:25 PM

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IPRCCC: Aman Gupta, Co-founder & CEO, boAt advised startups to accept challenges and adapt accordingly to sustain and flourish in a competitive market in a fireside chat session

exchange4media Staff Feb 15, 2021 8:16 AM

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IPRCCC: Aman Gupta, Co-founder & CEO, boAt advised startups to accept challenges and adapt accordingly to sustain and flourish in a competitive market in a fireside chat session

exchange4media Staff Feb 13, 2021 8:25 AM

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The team will be based out of New Delhi and Mumbai office

exchange4media Staff Oct 15, 2020 7:00 PM

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The brand has teamed up with Mumbai Indians, Chennai Super Kings, Kings XI Punjab, Kolkata Knight Riders, Delhi Capitals and Royal Challengers Bangalore as their licensed audio partner

exchange4media Staff Sep 15, 2020 2:42 PM

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With Diljit Dosanjh coming on board, boAt aims to touch a ‘desi tune’ with enthusiasts, the company said

exchange4media Staff Sep 4, 2020 2:51 PM

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Aman Gupta, Co-founder, boAt Lifestyle, spoke about how the brand has catered to the millennials by being digital first

exchange4media Staff Mar 2, 2020 2:43 PM

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Pitch CMO Summit - Mumbai 2020 will be held on Friday, February 28, 2020, at Taj Santacruz under the theme ‘The Big Brand Story’

Simran Sabherwal Feb 27, 2020 7:38 AM

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The Pitch CMO Summit – Mumbai 2020 will be held on Friday, February 28, 2020, at the Taj Santacruz. Here’s a look the speakers who will take centre stage

exchange4media Staff Feb 25, 2020 8:47 AM

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Bollywood stars Das and Zinta will appear in lead roles in the hit American sitcom

exchange4media Staff Jan 24, 2020 4:52 PM