brand-comm
MediaNext 2020?blur=25

Marketing & advertising leaders discussed ideas and novel concepts on the second day of #MediaNext 2020 which focussed on Digital Advertising & Brand Communication

exchange4media Staff Jun 3, 2020 7:27 PM

Mohit Joshi Havas?blur=25

Guest Column: Mohit Joshi, MD - India, Havas Media Group, illustrates with examples of campaigns done for Swiggy & Tata Trucks, how agencies can offer real business solutions to brands in these times

Mohit Joshi May 27, 2020 8:39 AM

Beating All Odds with Chetan Mahajan, Founder & CEO, The Mavericks?blur=25

In today's 'Beating All Odds', Chetan Mahajan, Founder & CEO of The Mavericks, speaks to Naziya Alvi Rahman, Editor of exchange4media

Naziya Alvi Rahman May 11, 2020 8:46 AM

Econclave?blur=25

Roshan Abbas, Co-Founder-Kommune, MD-Geometry Encompass, and Brian Tellis, Co-Founder & Group CEO, Fountainhead, MKTG discuss how Experiential will shape up in this zero-touch world

exchange4media Staff May 9, 2020 10:36 AM

Brand Communication?blur=25

Guest Column: Sapna Arora, CMO of OLX India, says brands should weigh every piece of communication they undertake & evaluate its necessity during times of crisis

Sapna Arora Apr 28, 2020 8:46 AM

covid-19?blur=25

The 19-point checklist helps ad agencies deliver creatives that are not only impressive but also sensible and empathetic towards the consumers during the pandemic

exchange4media Staff Apr 18, 2020 10:34 AM

Digital?blur=25

Experts weigh in on the digital approach during the time of COVID-19, and believe that management of social media channels is of utmost priority during the lockdown

Nafisa Shaheen Apr 13, 2020 9:19 AM

Marketing?blur=25

Runway Square’s Charu Gaur puts down a few branded content and collaborations guidelines for brands and influencers

Charu Gaur Apr 8, 2020 4:57 PM

Ruby Sinha?blur=25

Ruby Sinha, Founder & Managing Director, Kommune Brand Communications, shares her views on gender inclusivity in the PR industry, the role of men in the corporate world, pay gaps and more

Nafisa Shaheen Mar 17, 2020 8:39 AM

POGO and Value 360 Communications?blur=25

The agency will be responsible for planning, managing, and supporting all PR-related activities for POGO in India

exchange4media Staff Feb 6, 2020 3:13 PM

Ruby Sinha, Managing Director, Kommune Brand Communications?blur=25

Ruby Sinha, Managing Director, Kommune Brand Communications shares her growth journey in the industry, her entrepreneurial venture “Sheatwork” and the future forward, in a chat with exchange4media

exchange4media Staff Dec 9, 2019 4:01 PM

Kommune and techARC?blur=25

TechKomms is a report on the Public Relations and Communication Trends for the Information and Communication Technology sector

exchange4media Staff Sep 12, 2019 4:58 PM

Enfield?blur=25

On social media, the #MyBullet campaign urges motorcyclists to share their most loved and cherished memories with their Bullet motorcycle

exchange4media Staff Sep 7, 2019 8:53 AM

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Business leaders discuss what defines brand advocates and how it can be the mantra of success

Apeksha Mishra Jul 24, 2018 8:53 AM

Kanika Mohan Saxena?blur=25

She was previously associated with companies such as UTV, Zee, and Carat Media Services

exchange4media Staff Jun 5, 2018 2:32 PM

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They all have a purpose clearly articulated by the founders that drives the brands, its employees and which impacts the consumers too as they continue to remain loyal to the brand

Ramanujam Sridhar Nov 27, 2017 8:46 AM

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Langoor will be responsible for supporting the creative mandate for external and internal brand communication

exchange4media Staff Jul 4, 2017 3:23 PM

MTV appoints Ryan Mendonca as Head of Creative?blur=25

Mendonca to lead MTV and MTV BEATS teams for brand communication across TV, digital and branded content

exchange4media Staff May 30, 2017 12:51 PM

Consistency –The Core of an Authentic Brand: Jay Kumar Hariharan?blur=25

Professional Certified Coach (PCC) and CEO –Blue Fire Coaching Consultants, Jay Kumar Hariharan shares his insights into the factors that define the consistency of brand communication across stakeholders.

Jay Kumar Hariharan Jan 9, 2016 7:17 AM

Prepare for the transition of brand comm from ads to acts: KV Sridhar?blur=25

Now is the right time for Indian marketers to start building non-transactional messages in the digital space & create ideas that are relevant to people, says the CCO - India Subcontinent, Leo Burnett

KV Sridhar Nov 11, 2013 7:59 AM