At the Pitch CMO Summit 2021, panellists shared insights on how a cluttered medium like English news is relevant to the media plan of their respective brands in today’s time

exchange4media Staff Mar 26, 2021 12:58 PM

While new launches happen on a regular basis but with IPL, it is always bigger and better, given its broad yet deep reach among the brand’s TG

Ashee Sharma Mar 19, 2021 8:47 AM

Shah's experience across India and SE Asia has made him an expert in delivering successful, integrated brand campaigns

exchange4media Staff Jan 20, 2021 1:24 PM

In his new role, Fallon will be responsible for planning and driving business growth across branding and digital marketing

exchange4media Staff Jan 12, 2021 4:41 PM

Based in Bengaluru, Dubey and Saini will report to the company’s COO, Arvind Singhal

exchange4media Staff Jan 7, 2021 3:24 PM

Japanese premium lingerie brand manifests philosophy of supporting women in expressing their beautiful selves in lingerie that fits right and ‘feels so fine’

exchange4media Staff Dec 7, 2020 12:35 PM

In a virtual session today, panellists will discuss the virtues of influencer marketing in today’s times and its role in brand building

exchange4media Staff Oct 23, 2020 9:05 AM

The mandate entails building the brand's social presence and increasing its market penetration

exchange4media Staff May 27, 2020 11:32 AM

At the twelfth edition of the Summit, Reckitt Benckiser CMO and MD Aneja spoke about the importance of building brands with purpose and going beyond the sales narrative

exchange4media Staff Mar 2, 2020 8:31 AM

At the twelfth edition of the Summit, Agarwal shared valuable insights on brand building in her session titled 'ZEE - Weaving An Extraordinary Brand Story'

exchange4media Staff Feb 28, 2020 6:02 PM

Experts weigh in on the factors that made Brand Arvind Kejriwal a force to be reckoned with in Indian politics

Shreshtha Verma Feb 13, 2020 8:34 AM

Murugavel Janakiraman, Founder & MD of Matrimony.com, shares insights on how to build a brand through TV advertising

Shreshtha Verma Feb 1, 2020 10:14 AM

The Playbook was unveiled at the ‘Building Brands Summit’ in Gurugram. More than 60 leading brands attended the event

exchange4media Staff Dec 17, 2019 6:41 PM

At exchange4media India Brand Conclave, Benedict Gordon, CEO-Asia, Superunion hinted that brands must engage with consumers by building experiences that go beyond the product

exchange4media Staff Nov 29, 2019 8:32 AM

At exchange4media Conclave - South, Navinn Seksaria, Managing Director, J G Hosiery (Macho & Amul Innerwear), delivered the keynote address on ‘Engagement is the Key to Excitement’

exchange4media Staff Nov 22, 2019 6:57 PM

This partnership will grant 10 of Startup India’s selected businesses a free three months trial on Brandie’s platform to build social media communities of vocal ambassadors and brand loyalists

exchange4media Staff Nov 4, 2019 3:01 PM

With fans that run into thousands and even millions on social media platforms, these young creators are making a splash in the influencer industry. Meet the digital celebrities empowering brands

Shikha Paliwal Oct 31, 2019 8:21 AM

The company has been described as a “a new-model creative company at the cusp of business consulting and brand building that believes momentum is everything”

exchange4media Staff Jun 6, 2019 12:18 PM

The Pitch CMO Summit - Bangalore 2019 will be held at The Taj MG Road on Thursday, May 30, 2019

exchange4media Staff May 13, 2019 8:24 AM

Guest Column: Tanmay Modi, CEO, Private Unlimited, tells us more about how brands today are using storytelling as the foundation of successful business communications

Tanmay Modi Feb 4, 2019 8:10 AM