The unique programming approach will keep the audience connected with their favourite characters

exchange4media Staff 1 day ago

As per the report, total TV consumption further grew by 4% over last week, registering an overall growth of 43% over pre-COVID-19

exchange4media Staff 1 day ago

Tripathi was previously associated with ABP News Network for six and half years in ad sales

exchange4media Staff Apr 8, 2020 11:19 AM

In its new campaign, the channel reversed the original ident, which showed a boy fearlessly mobilising a crowd

exchange4media Staff Apr 6, 2020 2:26 PM

The dairy brand shared some of its classic ads through its social media handles

exchange4media Staff Apr 6, 2020 8:21 AM

The Ministry of Information & Broadcasting has also issued an advisory to cable operators for mandatory carriage of DD, LSTV & RSTV channels

exchange4media Staff Mar 31, 2020 11:09 AM

The 2013 mythological saga will be telecast every Monday to Friday at 9 pm

exchange4media Staff Mar 30, 2020 12:44 PM

Prasar Bharati CEO Shashi Shekhar hinted in a tweet that efforts to bring back the iconic mythological megaseries are underway

exchange4media Staff Mar 26, 2020 2:51 PM

CSI Mumbai Airport houses the digital out-of-home campaign using programmatic outdoor platform Lemma to support Grofers’ Grand Orange Bag Day

exchange4media Staff Mar 24, 2020 1:51 PM

Mediahouses kick in contingency measures including operating from remote locations, providing sanitised vehicles for those on field assignments and making use of advanced communication systems  

Tasmayee Laha Roy Mar 23, 2020 9:07 AM

Bharat Khatri, Country Head, Xaxis India, spoke on 'Performance-driven outdoor buying and selling: How it works'

exchange4media Staff Mar 13, 2020 8:22 AM

BharatPe has roped in Rohit Sharma, KL Rahul, Shreyas Iyer, Jasprit Bumrah and Ravindra Jadeja among others for its upcoming brand campaign

exchange4media Staff Mar 4, 2020 3:35 PM

At the 10th edition of the NEONS OOH Conference, Bharat Khatri, Country Head, Xaxis India, will be sharing insights on Performance-Driven Outdoor Buying & Selling: How it Works

Noel Dsouza Mar 3, 2020 8:47 AM

Bucket A+ channel slots awarded to Shemaroo GEC, Dangal, Big Magic and ABZY Cool

exchange4media Staff Feb 29, 2020 9:44 AM

Some channels like ABZY COOL Movies, Dangal TV & B4U Music, that came on board during the 42nd auction have managed to get MPEG-2 slots this time too

Tasmayee Laha Roy Feb 28, 2020 8:20 AM

Big Trunk Communications will be responsible for the strategic and creative execution of organic and paid digital communication for H&R Johnson India

exchange4media Staff Feb 27, 2020 10:52 AM

The e-auction is to be tentatively held from February 24

exchange4media Staff Feb 19, 2020 6:20 PM

Publicis India will also roll out an ad campaign that will tap traditional avenues including print, outdoor and digital

exchange4media Staff Feb 19, 2020 1:18 PM

The company has also launched four new models of exercise bikes called Air Bikes

exchange4media Staff Feb 14, 2020 4:20 PM

The integrated marketing account will be handled by DDB Mudra, 22feet Tribal WW and OMD Mudra Max

exchange4media Staff Feb 12, 2020 12:40 PM