Rusk Media appoints Amit Gokhale as National Revenue Head for Mid Market Business
He will lead sponsorship sales across Rusk’s IP slate and help scale Alright TV! as a brand and OTT platform
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Published: Jul 23, 2026 12:12 PM | 1 min read
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- Rusk Media has appointed Amit Gokhale as the National Revenue Head for its Mid Market Business, focusing on sponsorship sales and business development.
- Gokhale will oversee the company's content IP slate, including major projects like "Bharat Ke Super Founders" and "iPOPSTAR," as well as its micro-drama business.
- He is tasked with building and scaling Alright TV! as a consumer brand and OTT platform, targeting both agency and direct-brand channels for advertising.
- Gokhale has over 20 years of experience in digital media and advertising, previously leading Connected TV advertising at Tyroo and holding leadership roles at various prominent companies.
Rusk Media appoints Amit Gokhale as National Revenue Head for Mid Market Business.
In this role, Gokhale will drive sponsorship sales and business development across the company’s content IP slate, including large-format originals such as Bharat Ke Super Founders (hosted by Suniel Shetty) and iPOPSTAR, alongside Rusk’s fast-growing micro-drama business. He will also play a key role in building and scaling Alright TV! as a consumer brand and OTT platform, working across both agency and direct-brand channels to bring marquee advertisers onto Rusk’s slate of properties.
Gokhale brings more than two decades of experience in digital media and advertising. Before joining the company, he led Connected TV advertising at Tyroo. Over the course of his career, he has held leadership roles at Channel Factory, CarDekho, Times Internet, Condé Nast (GQ India), Yahoo, LinkedIn, Radio One and CNBC-TV18.
He has led P&L for multi-crore OEM and brand partnerships and scaled native and branded content businesses through his career, consistently turning audience and content strategy into measurable revenue impact for brands and platforms alike.
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