The report showed that the total TV viewership in India grew over the Pre-COVID period by 29%

exchange4media Staff May 7, 2020 6:07 PM

The TV rating body said that this change will allow for more direct comparison between genres and align with common measurement best practices

exchange4media Staff May 4, 2020 2:54 PM

In the urban market, Star Plus and Sony Sab bagged second and third spots respectively on BARC India’s Week 3 ranking

exchange4media Staff Jan 31, 2020 8:37 AM

Broadcasters say this cricket season has had a positive impact on the industry resulting in increased TV viewership, despite TRAI’s new tariff regime

Shweta Raaj Singh Jun 26, 2019 8:36 AM

Many broadcasters support the guidelines suggested by the Internet and Mobile Association of India

Tasmayee Laha Roy Jun 13, 2019 8:39 AM

The live telecast of the third T20 match between India and Sri Lanka helped Star Sports 1 Hindi take the top spot in sports

exchange4media Staff Jan 9, 2018 8:53 AM