media corridors?blur=25

Satyukt Analytics specializes in satellite-based precision agriculture solutions

e4m Desk Aug 22, 2023 5:34 PM


The GA4 audience builder will help advertisers to build audiences thanks to the integration of AI-driven, accurate tracking and focus on user privacy, say digital experts

Sohini Ganguly Aug 9, 2023 9:26 AM


Simon ‘Bobby’ Dussart, CEO, Adjust, a global mobile marketing analytics platform, shared with e4m insights from a recent report on mobile app trends, the influence of CTV and more

Shantanu David Apr 11, 2023 9:02 AM

Rob Mitchell?blur=25

The industry veteran is the Co-founder and CEO of FT Longitude

e4m Desk Nov 22, 2022 1:08 PM


Amagi plans to offer Streamwise capabilities as a stand-alone offering to customers

e4m Desk Nov 22, 2022 12:30 PM

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This service arms the corporate clients & their agencies with accurate and timely social media updates, trends & on-ground intelligence at the click of a few buttons

e4m Desk Mar 23, 2022 7:01 PM

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Guest Column: Praveen Tripathi, Chief Executive at Magic9 Media & Analytics Pvt. Ltd, recounts what working with the legendary ad man was like

Praveen Tripathi Jan 10, 2022 12:25 PM


With the acquisition, which closed on December 16, 2021, Comscore plans to expand its Media Metrix and Video Metrix currencies to include Shareablee's social media engagement and video insights

e4m Desk Dec 18, 2021 2:00 PM


Launches Link Now, Link Express for Digital and Context Lab solutions, as part of the creative and media effectiveness solutions, respectively,

e4m Desk Sep 24, 2021 12:34 PM


Singh will be leading the company’s brand management, digital marketing, public relations, and employer branding initiatives

e4m Desk Aug 12, 2021 12:39 PM

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Guest Column: Anirudh Kalia, Global Practice Head - Media at Firstsource, lauds the Indian tech giant for its innovation at the tournament and hopes that BCCI is taking notes

Anirudh Kalia Jun 14, 2021 9:15 AM

LinkedIn Sales Insights?blur=25

This new platform offers reliable, people-sourced data to help Sales Ops professionals size potential opportunities, source new accounts, and become trusted advisors to their sales leaders

e4m Desk Apr 20, 2021 12:20 PM

Pawan Jailkhani?blur=25

Jailkhani, the former CRO at the Group, plans to pursue data analytics while simultaneously setting up a regional news channel

Sonam Saini Feb 24, 2021 8:39 AM

Atul Sharma?blur=25

Guest Column: Atul Sharma, Managing Director, Ruder Finn India, highlights the importance of leveraging sophisticated technologies like AI, Voice and Deep Data to ride the next digital wave

Atul Sharma Feb 11, 2021 8:58 AM

Pramesh Arya?blur=25

Arya, Executive Director- Marketing, Dalmia Cement (Bharat) Limited, discusses leveraging technology for the brand's marketing and customer care needs

Nafisa Shaheen Dec 21, 2020 9:00 AM

Ritika Jauhari, Sr. Director, SPAG talks about qualities important for a leader?blur=25

Ritika Jauhari, Senior Director, Strategic Partners Group, shares her thoughts on being in the ‘e4m PR and Corporate Communications 40 under 40’ achievers list, qualities required in a leader and more

Nafisa Shaheen Dec 14, 2020 8:00 AM

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Guest Column: Tiffany Delmore, the co-founder of, writes that the interplay between metrics is what matters the most, and is what’s most difficult to teach

Tiffany Delmore Oct 26, 2020 8:44 AM

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The panel, chaired by Sonya Sahni, had Hitu Chawla, Sagar Boke, Esha Nagar, Anika Agarwal, Sushant Mishra, and Apoorv Sood

e4m Desk Oct 17, 2020 8:34 AM


Thought leaders will share insights on leveraging data for effective ROI and aligning data strategy with changing consumer sentiment

e4m Desk Oct 16, 2020 9:12 AM