Actors Vidya Balan and Pankaj Tripathi have been enlisted to support the launch of the campaign as the ‘voice’ of LinkedIn in Hindi

exchange4media Staff Dec 18, 2021 6:00 PM

With the acquisition, which closed on December 16, 2021, Comscore plans to expand its Media Metrix and Video Metrix currencies to include Shareablee's social media engagement and video insights

exchange4media Staff Dec 18, 2021 2:00 PM

This partnership provides media buyers with a unique opportunity to access cookie-free audiences on Airtel Ads’ mobile app inventory

exchange4media Staff Dec 18, 2021 11:00 AM

Dimpy Yadav, General Manager, Xaxis India & Nachiket Deole, Head of Sales, Double Verify, discussed how advertisers & media owners are gearing up for a cookieless world at IBC 2021

exchange4media Staff Dec 18, 2021 9:34 AM

Vaccines, Olympics, and Captain Vikram Batra were among the top trending topics in the Meta list

exchange4media Staff Dec 18, 2021 9:27 AM

Xaxis Senior Director of Operational Excellence Tate delivered a keynote speech on 'Assessing the future of digital advertising,' at e4m-Xaxis Programmatic Summit

exchange4media Staff Dec 18, 2021 9:19 AM

Sankalp Mehrotra, Vice President of Monetization, Flipkart, shared valuable insights on ‘Commerce advertising & programmatic’ in a fireside chat session at the e4m Xaxis Programmatic Summit

exchange4media Staff Dec 18, 2021 9:13 AM

The multilingual brand campaign, conceptualized by Ogilvy, aims to capture the raw human emotions of competition, winning and associated delight that creates lasting social connections

exchange4media Staff Dec 18, 2021 9:12 AM

The campaign is led with a groovy digital film that showcases youngsters sporting comfortable sneakers from Bata on different occasions

exchange4media Staff Dec 18, 2021 9:08 AM

Big FM and Mirchi led in Bangalore and Kolkata respectively in this four-week period

exchange4media Staff Dec 18, 2021 8:51 AM