#GermanyCheersForIndia campaign celebrates the spirit of sportsmanship through cricket, says Bishwajeet Samal, Head of Marketing, Volkswagen Passenger Cars India

Anjali Thakur 5 days ago

Created and conceptualised by DDB Mudra group, the TVC begins with a cinematic narrative set in the backdrop of Ladakh’s magnificent and breath-taking terrain

exchange4media Staff 29-January-2019

Held across three cities over five months with 20 racers in contention, the complete episodes of the FMSCI MMSC Volkswagen Ameo Cup Cup show have already clocked 10 million organic views

exchange4media Staff 28-January-2019

In conversation with Bishwajeet Samal, Head Marketing, Volkswagen Passenger Cars

exchange4media Staff 30-November-2018

Experts from Cars24, Volkswagen, IPG Mediabrands, Zee Media, Philips, GSK Consumer Healthcare, GE, MediaKeys India among others will deliver talks at Leela Ambience, Gurugram tomorrow

exchange4media Staff 28-November-2018

Reimagines the content to make it more appealing to motorsport-loving audiences, focuses on the technology, teamwork and discipline that goes behind winning races

exchange4media Staff 04-November-2018

The new unit will ensure Volkswagen delivers relevant content to consumers as they move through their digital journey to purchasing a vehicle

exchange4media Staff 14-September-2018

Hero Motocorp remained the leading advertiser followed by AMFI, Honda Motorcycle & Scooter India.

exchange4media Staff 17-July-2018

The creative duties for the group are currently handled by Publicis while digital account is managed by Bushfire. For media duties, PHD in 2016 won the global account.

Naziya Alvi Rahman 24-April-2018

He joined Volkswagen India in 2008 and returns to the homeland with over a decade of experience within the Volkswagen brand. Mr. Samal’s appointment will be effective 1st June 2018.

exchange4media Staff 02-April-2018

Basu also headed marketing operations at SKODA India before his stint at Volkswagen

Ruhail Amin 15-March-2018

Before joining Volkswagen, Basu was with Skoda Auto India as Marketing Head in 2012

exchange4media Staff 17-January-2018

Mitigate adversaries with information and transparency in times of crisis, says Tyagi

Varun Tyagi 02-August-2017

The brand further strengthens commitment to India; will introduce premium SUV Tiguan and all-new Passat

exchange4media Staff 25-February-2017

DDB Mudra is the current agency on record for the brand

Priyanka Mehra 08-February-2017

Demonetisation has affected one of the fastest growing sectors with some automobile majors stretching their scheduled breaks in production from five to 15 days. But the automobile majors have taken this cash crunch as a challenge and are offering various incentives to pick retail sales

exchange4media Staff 13-December-2016

In India, the account moves from incumbent agency Mediacom to PHD India; Mediacom won the account in 2007 and retained it till the global pitch

Priyanka Mehra 14-June-2016

The first day of Goafest 2016 saw clients share their thoughts on the role agencies can play in business growth, beyond the traditionally expected role of agencies

exchange4media Staff 08-April-2016

The first day of Goafest 2016 saw industry stalwarts from the client side speak on ‘What agencies can do better’, a highly relevant topic considering the fragmented nature of today’s agency ecosystem and mounting pressure of business conditions that are changing rapidly

Abhinn Shreshtha 08-April-2016

Volkswagen which was hit by the emission scandal in Europe and the US now looks to be in trouble in India too. The central government is expected to issue a show-cause notice to the company after three of their diesel models had failed the emission tests, according a report by testing agency Automotive Research Association of India (ARAI)

exchange4media Staff 05-November-2015