On the panel chaired by Vikram Sakhuja were Aditya Swamy, Google India; Nitin Bawankule, Star & Disney India; Prathyusha Agarwal, ZEEL, Karthi Marshan, Kotak Mahindra and Sumit Mathur Kellogg’s India

exchange4media Staff Feb 14, 2020 2:08 PM

The tenth edition of the awards will recognise work done in the OOH advertising and digital signage between January and December 2019

exchange4media Staff Jan 24, 2020 7:07 PM

Hegde will report to Amol Dighe, CEO of Madison Media Ultra & Head of Investments

exchange4media Staff Dec 5, 2019 12:51 PM

Media Research Users Council’s contract with Nielsen India has concluded with the release of final quarter of Indian Readership Survey 2019 data

exchange4media Staff Nov 15, 2019 2:26 PM

Other industry veterans too gave the audience an insight into what made Subhas Ghosal an outstanding advertising man and a leader who the entire industry loved

exchange4media Staff Nov 12, 2019 10:39 AM

The account will be handled by the agency’s Bangalore office – Madison Media Omega

exchange4media Staff Oct 17, 2019 11:53 AM

The account was won in a multi-agency pitch and the account will be handled by the agency’s Delhi office, Madison Media Plus

exchange4media Staff Oct 4, 2019 11:09 AM

We bring you a roundup of the news that made headlines this past week

exchange4media Staff Sep 28, 2019 10:00 AM

The exchange4media Conclave was held in Mumbai on September 24 under the theme 'Creativity first: Brand engagement in the connected era'

exchange4media Staff Sep 27, 2019 12:25 PM

The account will be handled by the agency’s Bangalore unit – Madison Media Omega

exchange4media Staff Sep 9, 2019 3:20 PM

The debate was moderated by Vikram Sakhuja of Madison Media; participants included Satish NS, Haier Appliances; Laxman Tari, Legrand India; Akash Deep Batra, DBS Bank & Krishnarao S Buddha, Parle

exchange4media Staff Aug 30, 2019 8:39 AM

Datask will help brands understand information about customer demographics and psychographics

exchange4media Staff Aug 23, 2019 11:19 AM

Industry experts attribute rise of news consumption on digital platforms to deepening internet penetration, content explosion in vernacular languages and cheaper data plans

exchange4media Staff Aug 16, 2019 8:01 AM

Reach of Print, Television, Radio and Cinema vis-à-vis the previous IRS quarter largely remains unchanged

exchange4media Staff Aug 14, 2019 4:10 PM

The entries were divided into 5 major categories and 36 sub-categories, says Jury Chair Suresh Narayanan, Chairperson and Managing Director, Nestle India

exchange4media Staff Jun 13, 2019 8:44 AM

Kulshreshtha has over two decades of experience of working with media agencies

exchange4media Staff May 27, 2019 4:41 PM

Vikram Sakhuja, Group CEO, Madison Media & OOH & IRS Technical Committee Chairman, talks about the changes made in the latest IRS compared to the last one and more

exchange4media Staff Apr 29, 2019 9:27 AM

The total number of readers has touched 42 crore as per the Indian Readership Survey    

exchange4media Staff Apr 26, 2019 5:31 PM

Presented by Viacom18, the apex industry awards is set to convene at Goafest 2019 from April 11 to 13

exchange4media Staff Mar 1, 2019 11:27 AM

At the launch of PMAR 2019, a panel discussion was held on the topic- The growing importance of News. The session was moderated by Vikram Sakhuja, Group CEO Media & OOH, Madison World

exchange4media Staff Feb 15, 2019 8:55 AM