PMAR 2021: Alarming to see what's happening in name of data: Uday Shankar (VIDEO)

At the unveiling of the Pitch Madison Advertising Report 2021, the FICCI president Shankar spoke about how the role media & entertainment industry can play in the larger scheme of things

e4m by exchange4media Staff
Updated: Feb 19, 2021 1:43 PM
Uday Shankar

Former Star-Disney India chief and FICCI president Uday Shankar spoke about the future of Indian media at the unveiling of Pitch Madison Advertising Report 2021 in a fireside chat with Vikram Sakhuja, Group CEO Madison Media & OOH at Madison World, on Wednesday.

Watch the video for more on Shankar's insights into a variety of issues, from advertising to creativity to the role that media & entertainment (M&E) industry can play in the larger scheme of things. 

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