For brands and advertisers, JioCinema has a dedicated zone that will demonstrate a new feature called ‘Brands You Love’, which will give advertisers additional exposure even after their ad is served

exchange4media Staff Feb 20, 2023 5:02 PM

women cricket?blur=25

Industry experts say at Rs 7 crore a match, it is a good deal for Viacom18, and if well marketed, the league has the potential to become a very big property in the coming years

Sonam Saini Jan 17, 2023 8:54 AM

adiyta Jhamp?blur=25

At Viacom 18 Sports, he is the Head of Strategic Partnerships (All MXP Businesses) - Senior Director

exchange4media Staff Dec 12, 2022 6:31 PM


The league will play a pivotal role in helping establish it as India’s leading digital media, entertainment, and sports destination, said Network18 has said in its Q1 FY23 earnings release

exchange4media Staff Jul 19, 2022 5:28 PM


According to people in the know, the simultaneous e-auction ensured that each of the players put their entire purse on the table before they pulled out

Javed Farooqui Jun 20, 2022 8:45 AM

Nita Ambani?blur=25

Reliance-backed Viacom18 recently acquired the rights to digitally stream Indian Premier League matches in the Indian sub-continent

exchange4media Staff Jun 15, 2022 9:11 PM


BCCI is yet to make an official announcement on winners of Package A and B rights

exchange4media Staff Jun 13, 2022 7:27 PM


On Day 1 of the auction yesterday, the bid reached Rs 43,050 crore-Rs 21,090 crore for TV & Rs 17,760 crore for digital-for the Indian sub-continent

Javed Farooqui Jun 13, 2022 8:52 AM

sports khel?blur=25

Experts feel launching the channel on the FTA platform may be a tactical move by the network to initiate a dialogue with advertisers

Sonam Saini Apr 29, 2022 9:06 AM

Uday Shankar?blur=25

The partnership is set to form one of the largest TV and digital streaming companies in the country

exchange4media Staff Apr 28, 2022 7:17 AM

5 star?blur=25

The ‘Single Single’ song, created as a brand solution content for Cadbury 5 Star, will debut exclusively on Viacom18’s social media handles

exchange4media Staff Feb 12, 2022 10:06 AM


As per the revised RIO, Viacom18's sports channels, tentatively named Sports18 and Sports18 HD, have been priced at Rs 9.6 for the operators

Javed Farooqui Jan 6, 2022 8:49 AM

mahesh shetty?blur=25

Shetty, Head – Network Sales, Viacom18, talks about the advertising demand, categories that are driving this demand, and Viacom18's strategy to make the most out of this favourable situation

Javed Farooqui Oct 6, 2021 8:38 AM


Prior to joining Viacom18, Nagar has led teams at Radio Mirchi, Dcube and EAI Education

exchange4media Staff Sep 22, 2021 7:51 PM


Star-Disney India and SPNI have filed petitions challenging Bombay HC order in the New Tariff Order matter on Wednesday. ZEEL & Viacom18  are expected to move the apex court today

Javed Farooqui Jul 15, 2021 8:24 AM

Maha Cyber Cell?blur=25

The arrest was made following a complaint by Viacom 18 Media along with another broadcaster to the Maharashtra Cyber Cell

exchange4media Staff Jul 14, 2021 4:55 PM

Bigg Boss?blur=25

Industry experts see this as a great strategic step that will help the broadcaster increase the reach of the show and drive subscription revenues for the OTT platform

Sonam Saini Jul 12, 2021 8:46 AM