trip
Apart from entrepreneurship, Tripathy has also emerged as a prominent mentor, angel investor and industry thought leader
e4m Staff May 24, 2026 12:15 PM
Chitra Tripathi has worked with several television news networks, including ABP News, News24, ETV Network, Aaj Tak among others
e4m Staff May 11, 2026 2:24 PM
Travel brands are allocating a larger share of budgets to search, programmatic and app-based channels, where user intent signals can be leveraged to deliver targeted messaging
Sunidhi Vijay Apr 30, 2026 8:10 AM
Before taking on the new role, Tushar Tripathi was serving as the Chief Operating Officer
e4m Staff Apr 14, 2026 3:06 PM
Industry pundits debate if replacing the ‘convention with nothing’ is an un-ad or half-ad
Aryendra Khan Apr 3, 2026 10:02 AM
Before Cleartrip, Pallavi Saxena spent more than a decade at Flipkart
e4m Staff Mar 10, 2026 3:30 PM
With companies like JioStar, TCS and MakeMyTrip embedding AI at scale, a new user experience economy embedded with AI seems to be taking shape, note industry observers
Anuja Jain Feb 24, 2026 9:29 AM
Prior to this, Tripathi was with Tribes Communication as Deputy General Manager (Creative Strategy)
e4m Desk Feb 18, 2026 10:20 AM
The ‘Zaroorat Mein Aapke Saath’ campaign underscores the need of financial assurance and timely support
e4m Staff Feb 11, 2026 2:55 PM
Under this collaboration, Pryzm International will support Tripadvisor in business development, brand alliances, tourism board engagements
e4m Staff Feb 5, 2026 11:31 AM
This week, we give you a wrap of all the big emotions, clever humour, and world-class craft from the advertising world
Soumya Gawri Dec 6, 2025 9:24 AM
Manmeet Ahluwalia brings over 20 years of global marketing experience, having led campaigns for brands like Expedia, Thomas Cook, Yatra, and the Singapore Tourism Board
e4m Staff Nov 24, 2025 1:00 PM
Sanjay Tripathy, Co-Founder & CEO of BRISKPE, remembers Piyush Pandey as a creative legend who gave Indian advertising its soul
e4m Staff Oct 25, 2025 10:31 AM
Cleartrip’s Govind Bansal reflects on how legendary adman Piyush Pandey told stories that connected with every family and every generation
e4m Staff Oct 24, 2025 5:57 PM
In a chat with e4m, Cleartrip’s Govind Bansal shared how the brand is using AI and customer-first strategies to boost growth and ease pain points in India’s fast-growing travel market
Pooja Yadav Sep 23, 2025 9:32 AM
Priyaah Sundaram, Head, VP, Customer Experience and Fulfilment, Cleartrip, shares how technology advancement and customer expectations have risen in parallel and mirror each other
Simran Sabherwal Sep 22, 2025 9:13 AM
In addition to the B2C Air business, Gaurav will further accelerate Cleartrip’s market leadership across B2B, Flipkart Travel, and Train businesses
e4m Staff Sep 19, 2025 10:57 AM
Myntra's marketing campaign for the Big Fashion Festival (BFF) also stars popular stand-up comedians and digital creators
e4m Staff Sep 18, 2025 12:36 PM
The ‘Business Badhega, Smooth Chalega’ campaign introduces the OPPO F31 Series
e4m Staff Sep 15, 2025 3:45 PM
Ex-MakeMyTrip Sr. Manager Dileep to lead Delivery, while Gitanjali takes charge of Business Operations to power next phase of growth
e4m Staff Aug 25, 2025 1:01 PM
This collaboration brings Emaar’s world-class portfolio on MakeMyTrip’s newly launched Tours & Attractions platform
e4m Staff Aug 21, 2025 12:41 PM
Industry experts noted that rising Gen Z interest is prompting brands to allocate larger budgets toward promoting spiritual and culturally immersive destinations
Sunidhi Vijay Aug 21, 2025 9:09 AM
Shell India has played a pivotal role in supporting the nation’s energy needs, and the video captures this legacy
e4m Staff Aug 18, 2025 2:58 PM
Guest Column: Dr Rakhi Tripathi, Associate Professor and Area Chair (Information Systems and Analytics) at FORE School of Management, Delhi, writes about the immense potential that social media holds
Dr Rakhi Tripathi Aug 6, 2025 5:00 PM
Rikant Pittie, CEO & Co-Founder, shares that looking ahead, EaseMyTrip’s strategy will double down on hyperlocalisation
Soumya Gawri Aug 4, 2025 8:54 AM
The new campaign, ‘Built for Sweat, Designed for Life’ captures the essence of HRX’s vision
e4m Staff Jul 21, 2025 12:30 PM
Whether it’s a celeb-led car pitch or a surprise Father’s Day tearjerker, this week gave us plenty to click and replay
Soumya Gawri Jun 14, 2025 9:02 AM
Innocean India, Hyundai Motor India Limited’s long-standing creative partner, has unveiled a campaign featuring actor Pankaj Tripathi as the new face of the brand
e4m Staff Jun 12, 2025 1:20 PM
Raj Rishi Singh engaged in a fireside chat at the Pitch CMO Summit with Vivek Malhotra, Group CMO and Chief Operating Officer of Consumer Revenue & Enterprise Strategy at India Today Group
e4m Staff Jun 6, 2025 11:51 AM
In conversation with e4m, Hyundai India’s Head of Marketing discusses the onboarding of Pankaj Tripathi as brand ambassador, the focus on emotional connect, regional language penetration and more
Chehneet Kaur Jun 2, 2025 12:08 PM



















